Jean‐Paul Berthon

901 total citations
14 papers, 609 citations indexed

About

Jean‐Paul Berthon is a scholar working on Marketing, Sociology and Political Science and Strategy and Management. According to data from OpenAlex, Jean‐Paul Berthon has authored 14 papers receiving a total of 609 indexed citations (citations by other indexed papers that have themselves been cited), including 9 papers in Marketing, 5 papers in Sociology and Political Science and 4 papers in Strategy and Management. Recurrent topics in Jean‐Paul Berthon's work include Consumer Behavior in Brand Consumption and Identification (6 papers), Digital Marketing and Social Media (3 papers) and Customer Service Quality and Loyalty (2 papers). Jean‐Paul Berthon is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (6 papers), Digital Marketing and Social Media (3 papers) and Customer Service Quality and Loyalty (2 papers). Jean‐Paul Berthon collaborates with scholars based in United States, Canada and Sweden. Jean‐Paul Berthon's co-authors include Pierre Berthon, Leyland Pitt, Michael Parent, Deon Nel, Albert Caruana, Ekin Pehlivan, Robert A. Opoku, Maria Ek Styvén, Colin Campbell and Russell Abratt and has published in prestigious journals such as California Management Review, Business Horizons and Internet Research.

In The Last Decade

Jean‐Paul Berthon

13 papers receiving 534 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Jean‐Paul Berthon United States 7 412 266 147 108 90 14 609
Jennifer Gregan‐Paxton United States 9 308 0.7× 194 0.7× 66 0.4× 63 0.6× 52 0.6× 15 575
Helena Nobre Portugal 13 258 0.6× 340 1.3× 94 0.6× 101 0.9× 57 0.6× 46 538
Yupal Shukla India 15 470 1.1× 352 1.3× 173 1.2× 155 1.4× 56 0.6× 35 715
Venkatapparao Mummalaneni United States 12 315 0.8× 244 0.9× 241 1.6× 192 1.8× 115 1.3× 20 660
Javier Cebollada Spain 12 456 1.1× 285 1.1× 74 0.5× 146 1.4× 82 0.9× 28 661
Laee Choi United States 13 329 0.8× 356 1.3× 314 2.1× 156 1.4× 86 1.0× 25 706
Robin Pentecost Australia 11 443 1.1× 358 1.3× 98 0.7× 149 1.4× 59 0.7× 22 714
Tsz-Wai Lui Taiwan 10 286 0.7× 411 1.5× 196 1.3× 125 1.2× 46 0.5× 11 571
Leff Bonney United States 12 267 0.6× 187 0.7× 253 1.7× 106 1.0× 75 0.8× 17 563
Manish Das India 19 677 1.6× 442 1.7× 153 1.0× 106 1.0× 56 0.6× 42 907

Countries citing papers authored by Jean‐Paul Berthon

Since Specialization
Citations

This map shows the geographic impact of Jean‐Paul Berthon's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Jean‐Paul Berthon with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Jean‐Paul Berthon more than expected).

Fields of papers citing papers by Jean‐Paul Berthon

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Jean‐Paul Berthon. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Jean‐Paul Berthon. The network helps show where Jean‐Paul Berthon may publish in the future.

Co-authorship network of co-authors of Jean‐Paul Berthon

This figure shows the co-authorship network connecting the top 25 collaborators of Jean‐Paul Berthon. A scholar is included among the top collaborators of Jean‐Paul Berthon based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Jean‐Paul Berthon. Jean‐Paul Berthon is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

14 of 14 papers shown
1.
Pehlivan, Ekin, et al.. (2015). Keeping up with The Joneses: Stealth, secrets, and duplicity in marketing relationships. Business Horizons. 58(6). 591–598. 11 indexed citations
2.
Pehlivan, Ekin, Pierre Berthon, Jean‐Paul Berthon, & Ian Cross. (2013). Viral irony: using irony to spread the questioning of questionable consumption. Journal of Public Affairs. 13(2). 172–179. 2 indexed citations
3.
Berthon, Pierre, et al.. (2011). Brand Worlds. Journal of Advertising Research. 51(sup1). 182–194. 6 indexed citations
4.
Berthon, Pierre, Leyland Pitt, Michael Parent, & Jean‐Paul Berthon. (2009). Aesthetics and Ephemerality: Observing and Preserving the Luxury Brand. California Management Review. 52(1). 45–66. 345 indexed citations
5.
Berthon, Jean‐Paul, Leyland Pitt, Russell Abratt, & Deon Nel. (2008). Icon and MARKOR: Links and Performance in South African Firms. NSUWorks (Nova Southeastern University). 13(1). 15–34. 2 indexed citations
6.
Opoku, Robert A., et al.. (2008). Using brand personality to assess whether biotechnology firms are saying the right things to their network. Journal of Commercial Biotechnology. 14(3). 1 indexed citations
7.
Campbell, Colin, et al.. (2008). Using brand personality to assess whether biotechnology firms are saying the right things to their network. Journal of Commercial Biotechnology. 14(3). 247–255. 11 indexed citations
8.
Pitt, Leyland, et al.. (2007). Market orientation and mode of focus : a study of South African firms. 16(1). 20–33. 1 indexed citations
9.
Berthon, Jean‐Paul. (2007). Music's Manumission: Strategies for the Music Industry in a Digital Era. 16(3). 18–23. 1 indexed citations
10.
Berthon, Jean‐Paul, Robert A. Opoku, Leyland Pitt, & Deon Nel. (2007). Brand Management and Strategic Performance. Journal of African Business. 8(2). 27–40. 4 indexed citations
11.
Berthon, Jean‐Paul, et al.. (2007). From service factory to service theatre: Solving the positioning dilemma in the medical practice. Journal of Medical Marketing Device Diagnostic and Pharmaceutical Marketing. 7(1). 55–63. 1 indexed citations
12.
Pitt, Leyland, Pierre Berthon, Albert Caruana, & Jean‐Paul Berthon. (2005). The state of theory in three premier advertising journals: a research note. International Journal of Advertising. 24(2). 241–249. 23 indexed citations
13.
Nel, Deon, et al.. (1999). Going with the flow: Web sites and customer involvement. Internet Research. 9(2). 109–116. 126 indexed citations
14.
Pitt, Leyland, Pierre Berthon, & Jean‐Paul Berthon. (1999). Changing channels: The impact of the internet on distribution strategy. Business Horizons. 42(2). 19–28. 75 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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