Abhilash Ponnam
- Marketing top 5%
- Sociology and Political Science top 10%
- Organizational Behavior and Human Resource Management top 5%
- Information Systems and Management top 10%
- Food Science
- Co-authors
- M.S. BalajiAbhigyan SarkarS. SreejeshManish GuptaM. R. AnusreeJuhi Gahlot SarkarShirshendu GanguliPratyush Banerjee
- Topics
- Consumer Behavior in Brand Consumption and Identification (9 papers)Customer Service Quality and Loyalty (9 papers)Digital Marketing and Social Media (5 papers)
- Cited by
- MarketingOrganizational Behavior and Human Resource ManagementTourism, Leisure and Hospitality Management
- Journals
- Computers in Human BehaviorInternational Journal of Hospitality ManagementJournal of Product & Brand Management
- Partner nations
- IndiaMalaysiaUnited States
In The Last Decade
Abhilash Ponnam
24 papers receiving 363 citations
Peers
Comparison fields: 5 of 73
- Marketing 212
- Sociology and Political Science 203
- Organizational Behavior and Human Resource Management 157
- Information Systems and Management 52
- Food Science 33
Countries citing papers authored by Abhilash Ponnam
This map shows the geographic impact of Abhilash Ponnam's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Abhilash Ponnam with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Abhilash Ponnam more than expected).
Fields of papers citing papers by Abhilash Ponnam
This network shows the impact of papers produced by Abhilash Ponnam. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Abhilash Ponnam. The network helps show where Abhilash Ponnam may publish in the future.
Co-authorship network of co-authors of Abhilash Ponnam
This figure shows the co-authorship network connecting the top 25 collaborators of Abhilash Ponnam. A scholar is included among the top collaborators of Abhilash Ponnam based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Abhilash Ponnam. Abhilash Ponnam is excluded from the visualization to improve readability, since they are connected to all nodes in the network.
All Works
| # | Work | Indexed citations |
|---|---|---|
| 1 | 0 | |
| 2 | 4 | |
| 3 | 9 | |
| 4 | 1 | |
| 5 | 2 | |
| 6 | 15 | |
| 7 | 9 | |
| 8 | 5 | |
| 9 | 13 | |
| 10 | 21 | |
| 11 | 24 | |
| 12 | 12 | |
| 13 | 3 | |
| 14 | 21 | |
| 15 | 28 | |
| 16 | 78 | |
| 17 | 4 | |
| 18 | A CASE FOR CUSTOMER BASED BRAND EQUITY CONCEPTUALIZATION WITHIN MOTIVATIONAL PERSPECTIVE | 6 |
| 19 | 11 | |
| 20 | 8 |
About Abhilash Ponnam
Abhilash Ponnam is a scholar working on Organizational Behavior and Human Resource Management, Tourism, Leisure and Hospitality Management and Marketing, having authored 26 papers that have together received 385 indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (9 papers), Customer Service Quality and Loyalty (9 papers) and Digital Marketing and Social Media (5 papers). The work is most often cited by research in Marketing (212 citations), Organizational Behavior and Human Resource Management (157 citations) and Tourism, Leisure and Hospitality Management (19 citations). Abhilash Ponnam has collaborated with scholars based in India, Malaysia and United States. Frequent co-authors include M.S. Balaji, Abhigyan Sarkar, S. Sreejesh, Manish Gupta, M. R. Anusree, Juhi Gahlot Sarkar, Shirshendu Ganguli, Pratyush Banerjee, Santanu Mandal and Ankit Kesharwani. Their work appears in journals such as Computers in Human Behavior, International Journal of Hospitality Management and Journal of Product & Brand Management.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.