Zahid Yousaf

4.2k citations
116 papers · 2.9k indexed · h-index 31
Topics
Environmental Sustainability in Business (22 papers)Technology Adoption and User Behaviour (13 papers)Innovation and Socioeconomic Development (13 papers)

In The Last Decade

Zahid Yousaf

107 papers receiving 2.8k citations

Peers

Zahid Yousaf
Comparison fields: 5 of 134
  • Economics and Econometrics 1.0k
  • Strategy and Management 866
  • Marketing 656
  • Sociology and Political Science 431
  • Organizational Behavior and Human Resource Management 377
Replace Ghasem Zaefarian with:
Ghasem Zaefarian United Kingdom
Tachia Chin China
Abdul Waheed China
Muddassar Sarfraz China
Muhammad Safdar Sial Pakistan
Jawad Abbas Pakistan
Amran Rasli Malaysia
Muhammad Anwar China
Syed Zulfiqar Ali Shah Pakistan
Michael Yao‐Ping Peng China
Zahid Yousaf relative to Ghasem Zaefarian United Kingdom Ghasem Zaefarian's profile →
Citations per field
00.5×1.6×
Ghasem Zaefarian · 1×
Citations per year

Countries citing papers authored by Zahid Yousaf

Since Specialization
Citations

This map shows the geographic impact of Zahid Yousaf's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Zahid Yousaf with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Zahid Yousaf more than expected).

Fields of papers citing papers by Zahid Yousaf

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Zahid Yousaf. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Zahid Yousaf. The network helps show where Zahid Yousaf may publish in the future.

Co-authorship network of co-authors of Zahid Yousaf

This figure shows the co-authorship network connecting the top 25 collaborators of Zahid Yousaf. A scholar is included among the top collaborators of Zahid Yousaf based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Zahid Yousaf. Zahid Yousaf is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
#WorkIndexed citations
1 8
2 0
3 1
4 5
5 16
6 92
7 12
8 11
9 8
10 12
11 2
12 13
13 12
14 28
15 83
16
Social media marketing and emergence of aspirational brand luxury: Female consumers' buying behavior in Pakistan
1
17
Impact of YouTube Tutorials in Skill Development among University Students of Lahore.
12
18
Cash Conversion Cycle and its Impact upon Firm Performance: an Evidence from Cement Industry of Pakistan
11
19
Impact of Mimicry of Politicians in Pakistani television Comedy shows on political perception of Audience
1
20 1

About Zahid Yousaf

Zahid Yousaf is a scholar working on Business and International Management, Marketing and Strategy and Management, having authored 116 papers that have together received 2.9k indexed citations. Recurring topics across this work include Environmental Sustainability in Business (22 papers), Technology Adoption and User Behaviour (13 papers) and Innovation and Socioeconomic Development (13 papers). The work is most often cited by research in Business and International Management (195 citations), Marketing (656 citations) and Strategy and Management (866 citations). Zahid Yousaf has collaborated with scholars based in Pakistan, Saudi Arabia and Romania. Frequent co-authors include Muhammad Khalid Anser, Abdelmohsen A. Nassani, Magdalena Rãdulescu, Muhammad Yasir, Khalid Zaman, Abdul Majid, Muhammad Moinuddin Qazi Abro, Muhammad Usman, Mohamed Haffar and Crenguta Ileana Sinisi. Their work appears in journals such as SHILAP Revista de lepidopterología, Journal of Cleaner Production and International Journal of Environmental Research and Public Health.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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