Yoonjae Nam

1.6k total citations
54 papers, 1.1k citations indexed

About

Yoonjae Nam is a scholar working on Sociology and Political Science, Communication and Marketing. According to data from OpenAlex, Yoonjae Nam has authored 54 papers receiving a total of 1.1k indexed citations (citations by other indexed papers that have themselves been cited), including 24 papers in Sociology and Political Science, 11 papers in Communication and 11 papers in Marketing. Recurrent topics in Yoonjae Nam's work include Digital Marketing and Social Media (15 papers), Diverse Aspects of Tourism Research (9 papers) and Technology Adoption and User Behaviour (7 papers). Yoonjae Nam is often cited by papers focused on Digital Marketing and Social Media (15 papers), Diverse Aspects of Tourism Research (9 papers) and Technology Adoption and User Behaviour (7 papers). Yoonjae Nam collaborates with scholars based in South Korea, United States and Australia. Yoonjae Nam's co-authors include Jang Hyun Kim, George A. Barnett, Daejoong Kim, Minsun Kim, Chung Joo Chung, Michael A. Stefanone, Seonmi Lee, Namho Chung, Sangwon Lee and Ji Hoon Park and has published in prestigious journals such as Journal of Business Ethics, Technological Forecasting and Social Change and Sustainability.

In The Last Decade

Yoonjae Nam

43 papers receiving 1.1k citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Yoonjae Nam South Korea 17 673 302 190 144 129 54 1.1k
María Teresa Borges Tiago Portugal 17 887 1.3× 105 0.3× 475 2.5× 205 1.4× 89 0.7× 60 1.3k
J. Sonia Huang Taiwan 15 639 0.9× 118 0.4× 578 3.0× 287 2.0× 87 0.7× 32 1.4k
Brad McKenna United Kingdom 15 710 1.1× 139 0.5× 234 1.2× 277 1.9× 106 0.8× 31 1.2k
Deborah Agostino Italy 17 374 0.6× 266 0.9× 76 0.4× 71 0.5× 80 0.6× 44 1.2k
Arnaud De Bruyn France 11 742 1.1× 111 0.4× 506 2.7× 236 1.6× 98 0.8× 24 1.3k
Cristóbal Casanueva Spain 13 338 0.5× 91 0.3× 105 0.6× 61 0.4× 134 1.0× 29 1.2k
Cheng Suang Heng Singapore 8 797 1.2× 165 0.5× 348 1.8× 340 2.4× 162 1.3× 16 1.1k
Chun‐Yao Huang Taiwan 14 564 0.8× 165 0.5× 323 1.7× 334 2.3× 40 0.3× 23 928
Thierry Pénard France 15 328 0.5× 109 0.4× 141 0.7× 68 0.5× 235 1.8× 81 941
Mikkel Flyverbom Denmark 21 579 0.9× 212 0.7× 91 0.5× 93 0.6× 68 0.5× 43 1.3k

Countries citing papers authored by Yoonjae Nam

Since Specialization
Citations

This map shows the geographic impact of Yoonjae Nam's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Yoonjae Nam with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Yoonjae Nam more than expected).

Fields of papers citing papers by Yoonjae Nam

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Yoonjae Nam. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Yoonjae Nam. The network helps show where Yoonjae Nam may publish in the future.

Co-authorship network of co-authors of Yoonjae Nam

This figure shows the co-authorship network connecting the top 25 collaborators of Yoonjae Nam. A scholar is included among the top collaborators of Yoonjae Nam based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Yoonjae Nam. Yoonjae Nam is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
1.
Nam, Yoonjae, et al.. (2024). Metaverse engagement and Korea travel intentions: Understanding affordances, presence, and place attachment among Brazilian ZEPETO users. Journal of Destination Marketing & Management. 31. 100865–100865. 23 indexed citations
2.
Nam, Yoonjae, et al.. (2024). Intention to Adopt Digitalized Augmentative and Alternative Communication by Applying the UTAUT Model. International Journal of Disability Development and Education. 73(3). 602–620.
3.
Nam, Yoonjae, et al.. (2024). Do Presence and Authenticity in VR Experience Enhance Visitor Satisfaction and Museum Re‐Visitation Intentions?. International Journal of Tourism Research. 26(4). 12 indexed citations
4.
Barnett, George A. & Yoonjae Nam. (2023). A network analysis of international migration: Longitudinal trends and antecedent factors predicting migration. Global Networks. 24(2). 8 indexed citations
5.
Zhu, Xiaole & Yoonjae Nam. (2022). The employment of dialogic principles in the websites and social media platforms of museums in China. Museum Management and Curatorship. 39(2). 169–187. 2 indexed citations
6.
Nam, Yoonjae, et al.. (2022). A Social Network Analysis of International Creative Goods Flow. Sustainability. 14(8). 4463–4463. 7 indexed citations
7.
Nam, Yoonjae, et al.. (2022). ICT Infrastructure, OTT Market Growth, Economic Freedom, and International Tourism: A Cross-Country Empirical Study. Sustainability. 14(19). 12236–12236. 1 indexed citations
8.
Nam, Yoonjae, et al.. (2021). Does K-pop affect Peruvians’ Korean images and visit intention to Korea?. Current Issues in Tourism. 24(24). 3519–3534. 17 indexed citations
9.
Lee, Sangwon, et al.. (2021). Examining Factors Influencing Early Paid Over-The-Top Video Streaming Market Growth: A Cross-Country Empirical Study. Sustainability. 13(10). 5702–5702. 10 indexed citations
10.
Lee, Hyung‐Min, Jin-Woo Park, & Yoonjae Nam. (2020). A Sustainable Solution to Overtourism in the Social Media Era: An Exploratory Analysis on the Roles and Functions of Place–Visitor Relationship (PVR). Sustainability. 12(7). 3043–3043. 2 indexed citations
12.
Nam, Yoonjae, et al.. (2020). The Moderating Effect of Social Media Use on Sustainable Rural Tourism: A Theory of Planned Behavior Model. Sustainability. 12(10). 4095–4095. 104 indexed citations
13.
Barnett, George A., et al.. (2020). A social network analysis of international tourism flow. Quality & Quantity. 55(2). 419–439. 44 indexed citations
14.
Nam, Yoonjae, Hyung‐Seok Lee, & Jong Woo Jun. (2019). The influence of pre-roll advertising VOD via IPTV and mobile TV on consumers in Korea. International Journal of Advertising. 38(6). 867–885. 12 indexed citations
16.
Nam, Yoonjae, et al.. (2019). Big data and network analysis on genealogy focusing on marital relationships of Kimhae Kim’s family. Journal of Digital Convergence. 17(11). 39–51. 1 indexed citations
17.
Yu, Lulu & Yoonjae Nam. (2018). Narrative Analysis of Season2: Based on the Competition and Training. The Journal of the Korea Contents Association. 18(7). 503–518. 1 indexed citations
18.
Chung, Namho, et al.. (2017). A Social Network Analysis of Tourist Movement Patterns in Blogs: Korean Backpackers in Europe. Sustainability. 9(12). 2251–2251. 29 indexed citations
19.
Park, Ji Hoon, et al.. (2016). An analysis of the utilization of Facebook by local Korean governments for tourism development and the network of smart tourism ecosystem. International Journal of Information Management. 36(6). 1320–1327. 71 indexed citations
20.
Kim, Jang Hyun, Minsun Kim, & Yoonjae Nam. (2010). An Analysis of Self-Construals, Motivations, Facebook Use, and User Satisfaction. International Journal of Human-Computer Interaction. 26(11-12). 1077–1099. 153 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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