Yi‐Chun Ou

12 total papers · 499 total citations
6 papers, 363 citations indexed

About

Yi‐Chun Ou is a scholar working on Marketing, Organizational Behavior and Human Resource Management and Sociology and Political Science. According to data from OpenAlex, Yi‐Chun Ou has authored 6 papers receiving a total of 363 indexed citations (citations by other indexed papers that have themselves been cited), including 5 papers in Marketing, 5 papers in Organizational Behavior and Human Resource Management and 3 papers in Sociology and Political Science. Recurrent topics in Yi‐Chun Ou's work include Customer Service Quality and Loyalty (5 papers), Consumer Behavior in Brand Consumption and Identification (5 papers) and Consumer Retail Behavior Studies (3 papers). Yi‐Chun Ou is often cited by papers focused on Customer Service Quality and Loyalty (5 papers), Consumer Behavior in Brand Consumption and Identification (5 papers) and Consumer Retail Behavior Studies (3 papers). Yi‐Chun Ou collaborates with scholars based in United Kingdom, Netherlands and Taiwan. Yi‐Chun Ou's co-authors include Peter C. Verhoef, Thorsten Wiesel, Lisette de Vries, Linda Nasr, Sabine Benoit, Joan Ball, Helen Bruce, Timothy L. Keiningham, Alexander Buoye and Mohamed Zaki and has published in prestigious journals such as Journal of Business Research, Journal of the Academy of Marketing Science and European Journal of Marketing.

In The Last Decade

Yi‐Chun Ou

6 papers receiving 347 citations

Author Peers

Peers are selected by citation overlap in the author's most active subfields. citations · hero ref

Author Last Decade Papers Cites
Yi‐Chun Ou 253 199 176 57 26 6 363
Michalis Koniordos 218 0.9× 151 0.8× 227 1.3× 37 0.6× 17 0.7× 6 334
Praveen Sugathan 214 0.8× 186 0.9× 290 1.6× 82 1.4× 19 0.7× 9 395
Lisa Melsen 203 0.8× 184 0.9× 137 0.8× 55 1.0× 13 0.5× 3 324
Alexandra Krallman 178 0.7× 125 0.6× 202 1.1× 51 0.9× 24 0.9× 8 342
Laura A. Book 156 0.6× 157 0.8× 224 1.3× 70 1.2× 25 1.0× 13 386
Jin Ho Jung 153 0.6× 224 1.1× 132 0.8× 43 0.8× 25 1.0× 14 310
Choukri Menidjel 212 0.8× 143 0.7× 189 1.1× 83 1.5× 51 2.0× 11 327
Richard Huaman‐Ramirez 220 0.9× 99 0.5× 216 1.2× 43 0.8× 16 0.6× 15 339
Ming-Way Li 234 0.9× 141 0.7× 214 1.2× 68 1.2× 26 1.0× 7 367
Vaibhav Shekhar 227 0.9× 221 1.1× 189 1.1× 121 2.1× 28 1.1× 11 383

Countries citing papers authored by Yi‐Chun Ou

Since Specialization
Citations

This map shows the geographic impact of Yi‐Chun Ou's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Yi‐Chun Ou with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Yi‐Chun Ou more than expected).

Fields of papers citing papers by Yi‐Chun Ou

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Yi‐Chun Ou. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Yi‐Chun Ou. The network helps show where Yi‐Chun Ou may publish in the future.

Co-authorship network of co-authors of Yi‐Chun Ou

This figure shows the co-authorship network connecting the top 25 collaborators of Yi‐Chun Ou. A scholar is included among the top collaborators of Yi‐Chun Ou based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Yi‐Chun Ou. Yi‐Chun Ou is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

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Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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2026