Terrence V. O′Brien

724 total citations
15 papers, 556 citations indexed

About

Terrence V. O′Brien is a scholar working on Marketing, Organizational Behavior and Human Resource Management and Information Systems and Management. According to data from OpenAlex, Terrence V. O′Brien has authored 15 papers receiving a total of 556 indexed citations (citations by other indexed papers that have themselves been cited), including 8 papers in Marketing, 6 papers in Organizational Behavior and Human Resource Management and 3 papers in Information Systems and Management. Recurrent topics in Terrence V. O′Brien's work include Customer Service Quality and Loyalty (6 papers), Technology Adoption and User Behaviour (3 papers) and Consumer Behavior in Brand Consumption and Identification (3 papers). Terrence V. O′Brien is often cited by papers focused on Customer Service Quality and Loyalty (6 papers), Technology Adoption and User Behaviour (3 papers) and Consumer Behavior in Brand Consumption and Identification (3 papers). Terrence V. O′Brien collaborates with scholars based in United States. Terrence V. O′Brien's co-authors include Geoffrey L. Gordon, James W. Gentry, Mildred Doering, Denise D. Schoenbachler, John A. Howard, John U. Farley and Donald R. Lehmann and has published in prestigious journals such as Journal of Marketing, Journal of Marketing Research and Journal of Consumer Research.

In The Last Decade

Terrence V. O′Brien

12 papers receiving 444 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Terrence V. O′Brien United States 7 360 327 184 100 61 15 556
Rahim Hussain United Arab Emirates 6 309 0.9× 244 0.7× 122 0.7× 119 1.2× 51 0.8× 11 478
Jan Carlzon 2 308 0.9× 175 0.5× 113 0.6× 8 0.1× 95 1.6× 3 470
S. R. Speller United Kingdom 3 338 0.9× 178 0.5× 84 0.5× 9 0.1× 104 1.7× 4 458
Fatma Demirci Orel Türkiye 5 224 0.6× 230 0.7× 184 1.0× 14 0.1× 47 0.8× 16 465
Ian Fenwick Canada 12 39 0.1× 106 0.3× 69 0.4× 40 0.4× 73 1.2× 31 349
Wen‐Bao Lin Taiwan 14 265 0.7× 164 0.5× 151 0.8× 6 0.1× 65 1.1× 23 459
Ricardo F. Ramos Portugal 12 97 0.3× 178 0.5× 219 1.2× 15 0.1× 63 1.0× 34 431
David Mc. A Baker United States 8 119 0.3× 84 0.3× 137 0.7× 92 0.9× 26 0.4× 10 360
Nikos Dimitriadis Greece 6 199 0.6× 155 0.5× 126 0.7× 6 0.1× 88 1.4× 10 446
Tijana Radojević Serbia 10 197 0.5× 192 0.6× 326 1.8× 6 0.1× 46 0.8× 37 490

Countries citing papers authored by Terrence V. O′Brien

Since Specialization
Citations

This map shows the geographic impact of Terrence V. O′Brien's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Terrence V. O′Brien with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Terrence V. O′Brien more than expected).

Fields of papers citing papers by Terrence V. O′Brien

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Terrence V. O′Brien. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Terrence V. O′Brien. The network helps show where Terrence V. O′Brien may publish in the future.

Co-authorship network of co-authors of Terrence V. O′Brien

This figure shows the co-authorship network connecting the top 25 collaborators of Terrence V. O′Brien. A scholar is included among the top collaborators of Terrence V. O′Brien based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Terrence V. O′Brien. Terrence V. O′Brien is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

15 of 15 papers shown
1.
O′Brien, Terrence V., Denise D. Schoenbachler, & Geoffrey L. Gordon. (1995). Marketing information systems for consumer products companies: amanagement overview. Journal of Consumer Marketing. 12(5). 16–36. 21 indexed citations
2.
O′Brien, Terrence V., et al.. (1994). Determinants of Service Quality in the Commercial Airline Industry:. Journal of Travel & Tourism Marketing. 3(1). 19–48. 27 indexed citations
3.
O′Brien, Terrence V., et al.. (1993). Service Quality and Customer Loyalty in the Commercial Airline Industry. Journal of Travel Research. 32(2). 16–24. 383 indexed citations
4.
O′Brien, Terrence V., et al.. (1991). Predicting customer loyalty for airline passengers.. 101–109. 1 indexed citations
5.
Gentry, James W., Mildred Doering, & Terrence V. O′Brien. (1978). Masculinity and Femininity Factors in Product Perception and Self Image. ACR North American Advances. 36 indexed citations
6.
O′Brien, Terrence V.. (1977). Teaching Consumer Behavior. ACR North American Advances. 1 indexed citations
7.
O′Brien, Terrence V., et al.. (1977). The self-concept in buyer behavior. Business Horizons. 20(5). 65–71. 6 indexed citations
8.
O′Brien, Terrence V., et al.. (1977). Customer Perception of Product Attributes in the Airline Industry. Journal of Travel Research. 15(3). 9–13. 3 indexed citations
9.
O′Brien, Terrence V., et al.. (1976). Consumer motivation: A developmental self concept approach. Journal of the Academy of Marketing Science. 4(3). 608–616. 4 indexed citations
10.
O′Brien, Terrence V., et al.. (1976). Consumer Motivation: A Developmental Self Concept Approach. Journal of the Academy of Marketing Science. 4(2). 608–616. 1 indexed citations
11.
Lehmann, Donald R., Terrence V. O′Brien, John U. Farley, & John A. Howard. (1974). Some Empirical Contributions to Buyer Behavior Theory. Journal of Consumer Research. 1(3). 43–43. 16 indexed citations
12.
O′Brien, Terrence V.. (1971). Tracking Consumer Decision Making. Journal of Marketing. 35(1). 34–40. 11 indexed citations
13.
O′Brien, Terrence V.. (1971). Tracking Consumer Decision Making. Journal of Marketing. 35(1). 34–34. 4 indexed citations
14.
O′Brien, Terrence V.. (1971). Stages of Consumer Decision Making. Journal of Marketing Research. 8(3). 283–289. 39 indexed citations
15.
O′Brien, Terrence V.. (1969). Information sensitivity and the sequence of psychological states in the brand choice process. Medical Entomology and Zoology. 3 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

Explore authors with similar magnitude of impact

Breakdown of academic impact, for papers by Rahim Hussain Breakdown of academic impact, for papers by Jan Carlzon Breakdown of academic impact, for papers by S. R. Speller Breakdown of academic impact, for papers by Fatma Demirci Orel Breakdown of academic impact, for papers by Ian Fenwick Breakdown of academic impact, for papers by Wen‐Bao Lin Breakdown of academic impact, for papers by Ricardo F. Ramos Breakdown of academic impact, for papers by David Mc. A Baker Breakdown of academic impact, for papers by Nikos Dimitriadis Breakdown of academic impact, for papers by Tijana Radojević
Rankless by CCL
2026