Ruth B. Smith

1.3k total citations · 1 hit paper
20 papers, 941 citations indexed

About

Ruth B. Smith is a scholar working on Marketing, Sociology and Political Science and Gender Studies. According to data from OpenAlex, Ruth B. Smith has authored 20 papers receiving a total of 941 indexed citations (citations by other indexed papers that have themselves been cited), including 8 papers in Marketing, 4 papers in Sociology and Political Science and 4 papers in Gender Studies. Recurrent topics in Ruth B. Smith's work include Consumer Behavior in Brand Consumption and Identification (4 papers), Media, Gender, and Advertising (3 papers) and Consumer Retail Behavior Studies (3 papers). Ruth B. Smith is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (4 papers), Media, Gender, and Advertising (3 papers) and Consumer Retail Behavior Studies (3 papers). Ruth B. Smith collaborates with scholars based in United States, United Kingdom and Latvia. Ruth B. Smith's co-authors include Elaine Sherman, Anil Mathur, George P. Moschis, Roy L. Moore, Matt Barnes, Paul N. Bloom and Elaine Conway and has published in prestigious journals such as Journal of Marketing, Psychology and Marketing and Journal of Consumer Affairs.

In The Last Decade

Ruth B. Smith

19 papers receiving 828 citations

Hit Papers

Store environment and consumer purchase behavior: Mediati... 1997 2026 2006 2016 1997 200 400 600

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Ruth B. Smith United States 10 702 344 316 145 114 20 941
Elaine Sherman United States 11 835 1.2× 473 1.4× 368 1.2× 187 1.3× 195 1.7× 24 1.2k
Tracy A. Suter United States 10 597 0.9× 330 1.0× 208 0.7× 192 1.3× 112 1.0× 19 891
Kay M. Palan United States 15 576 0.8× 357 1.0× 221 0.7× 92 0.6× 72 0.6× 25 875
David H. Furse United States 13 527 0.8× 524 1.5× 194 0.6× 91 0.6× 68 0.6× 17 972
Edward L. Grubb United States 6 990 1.4× 518 1.5× 281 0.9× 145 1.0× 56 0.5× 7 1.2k
Isabella Soscia France 14 530 0.8× 416 1.2× 184 0.6× 178 1.2× 99 0.9× 27 882
Therese A. Louie United States 11 457 0.7× 349 1.0× 113 0.4× 91 0.6× 57 0.5× 20 753
Valentyna Melnyk New Zealand 16 761 1.1× 478 1.4× 351 1.1× 157 1.1× 113 1.0× 23 1.1k
Franz‐Rudolf Esch Germany 8 660 0.9× 430 1.3× 279 0.9× 68 0.5× 71 0.6× 45 866
Teresa A. Summers United States 9 508 0.7× 191 0.6× 163 0.5× 87 0.6× 77 0.7× 23 682

Countries citing papers authored by Ruth B. Smith

Since Specialization
Citations

This map shows the geographic impact of Ruth B. Smith's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Ruth B. Smith with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Ruth B. Smith more than expected).

Fields of papers citing papers by Ruth B. Smith

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Ruth B. Smith. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Ruth B. Smith. The network helps show where Ruth B. Smith may publish in the future.

Co-authorship network of co-authors of Ruth B. Smith

This figure shows the co-authorship network connecting the top 25 collaborators of Ruth B. Smith. A scholar is included among the top collaborators of Ruth B. Smith based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Ruth B. Smith. Ruth B. Smith is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
1.
Smith, Ruth B. & Elaine Conway. (2025). Playing with Numbers: The Social and Behavioural Impacts of Using a Card Game to Teach Business Metrics. Behavioral Sciences. 15(6). 761–761.
2.
Smith, Ruth B., George P. Moschis, & Roy L. Moore. (2012). Some Advertising Influences on the Elderly Consumer: Implications for Theoretical Consideration. 8(1). 187–201. 5 indexed citations
3.
Barnes, Matt, et al.. (2006). Working atypical hours: what happens to 'family life'?. 23 indexed citations
4.
Sherman, Elaine, Anil Mathur, & Ruth B. Smith. (1997). Store environment and consumer purchase behavior: Mediating role of consumer emotions. Psychology and Marketing. 14(4). 361–378. 618 indexed citations breakdown →
5.
Smith, Ruth B., et al.. (1995). Introduction:. Social Work in Health Care. 21(1). 1–3. 2 indexed citations
6.
Smith, Ruth B. & Elaine Sherman. (1993). Effects of store image and mood on consumer behavior: A theoretical and empirical analysis. ACR North American Advances. 20(1). 631. 11 indexed citations
7.
Smith, Ruth B.. (1993). Book Review: Marketing to the Older Consumer: A Handbook of Information for Strategy Development. Journal of Marketing. 57(4). 151–152. 2 indexed citations
8.
Smith, Ruth B. & George P. Moschis. (1993). Marketing to the Older Consumer: A Handbook of Information for Strategy Development. Journal of Marketing. 57(4). 151–151. 1 indexed citations
9.
Smith, Ruth B.. (1991). The Influence of Information Source on Brand Loyalty and Consumer Sex Roles of the Elderly. ACR North American Advances. 5 indexed citations
10.
Smith, Ruth B. & George P. Moschis. (1989). Proposal and Development of a Dialectical Model: Examining the Elderly Consumer. ACR North American Advances. 2 indexed citations
11.
Smith, Ruth B., et al.. (1988). The Influence of Model Age or Older Consumers' Reactions to Print Advertising. 11(1-2). 189–212. 10 indexed citations
12.
Sherman, Elaine & Ruth B. Smith. (1987). Mood States of Shoppers and Store Image: Promising Interactions and Possible Behavioral Effects. ACR North American Advances. 65 indexed citations
13.
Bloom, Paul N., et al.. (1987). The Future of Consumerism. Journal of Marketing. 51(4). 143–143. 6 indexed citations
14.
Smith, Ruth B., et al.. (1986). Research on Patient Satisfaction Potential Directions. ACR North American Advances. 9 indexed citations
15.
Moschis, George P. & Ruth B. Smith. (1985). Consumer Socialization: Origins, Trends and Directions For Future Research. 19 indexed citations
16.
Smith, Ruth B. & George P. Moschis. (1985). A Socialization Perspective on Selected Consumer Characteristics of the Elderly. Journal of Consumer Affairs. 19(1). 74–95. 31 indexed citations
17.
Moschis, George P., Roy L. Moore, & Ruth B. Smith. (1984). The Impact of Family Communication on Adolescent Consumer Socialization. ACR North American Advances. 101 indexed citations
18.
Smith, Ruth B. & George P. Moschis. (1984). Consumer Soclalization of the Elderly: an Exploratory Study. ACR North American Advances. 28 indexed citations
19.
Smith, Ruth B.. (1982). Consumer socialization of the elderly. UMI Dissertation Information Service eBooks. 2 indexed citations
20.
Smith, Ruth B., et al.. (1980). The Continuing Relevance of Foundation Literature in Marketing: Implications for Marketing Education. Journal of Marketing Education. 2(2). 39–46. 1 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

Explore authors with similar magnitude of impact

Rankless by CCL
2026