Boris Snoj

2.0k total citations
33 papers, 1.4k citations indexed

About

Boris Snoj is a scholar working on Organizational Behavior and Human Resource Management, Marketing and Strategy and Management. According to data from OpenAlex, Boris Snoj has authored 33 papers receiving a total of 1.4k indexed citations (citations by other indexed papers that have themselves been cited), including 16 papers in Organizational Behavior and Human Resource Management, 12 papers in Marketing and 9 papers in Strategy and Management. Recurrent topics in Boris Snoj's work include Customer Service Quality and Loyalty (16 papers), Consumer Behavior in Brand Consumption and Identification (8 papers) and Business Strategy and Innovation (5 papers). Boris Snoj is often cited by papers focused on Customer Service Quality and Loyalty (16 papers), Consumer Behavior in Brand Consumption and Identification (8 papers) and Business Strategy and Innovation (5 papers). Boris Snoj collaborates with scholars based in Slovenia, Ireland and United Kingdom. Boris Snoj's co-authors include Damijan Mumel, Aleksandra Pisnik, Graham Hooley, József Berács, Krzysztof Fonfara, John Fahy, Tony Cox, Borut Milfelner, David Shipley and Gordon E. Greenley and has published in prestigious journals such as SHILAP Revista de lepidopterología, Journal of Business Research and Journal of International Business Studies.

In The Last Decade

Boris Snoj

30 papers receiving 1.2k citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Boris Snoj Slovenia 14 639 546 542 354 205 33 1.4k
María José Sanzo Pérez Spain 21 554 0.9× 483 0.9× 595 1.1× 419 1.2× 179 0.9× 69 1.4k
Babu John Mariadoss United States 18 377 0.6× 500 0.9× 563 1.0× 294 0.8× 128 0.6× 34 1.2k
Tony C. Garrett South Korea 17 331 0.5× 451 0.8× 496 0.9× 232 0.7× 137 0.7× 29 1.2k
Barbara Čater Slovenia 13 533 0.8× 390 0.7× 339 0.6× 322 0.9× 172 0.8× 26 1.0k
Bert Rosenbloom United States 18 623 1.0× 576 1.1× 548 1.0× 352 1.0× 230 1.1× 50 1.4k
Peter J. LaPlaca United States 18 428 0.7× 549 1.0× 531 1.0× 292 0.8× 105 0.5× 61 1.3k
Myfanwy Trueman United Kingdom 17 359 0.6× 403 0.7× 409 0.8× 501 1.4× 177 0.9× 27 1.2k
Karan Sonpar Ireland 11 378 0.6× 303 0.6× 722 1.3× 266 0.8× 139 0.7× 22 1.4k
Yu‐Ching Chiao Taiwan 16 682 1.1× 458 0.8× 428 0.8× 234 0.7× 160 0.8× 33 1.2k
Earl Naumann United Arab Emirates 21 856 1.3× 434 0.8× 388 0.7× 330 0.9× 142 0.7× 41 1.5k

Countries citing papers authored by Boris Snoj

Since Specialization
Citations

This map shows the geographic impact of Boris Snoj's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Boris Snoj with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Boris Snoj more than expected).

Fields of papers citing papers by Boris Snoj

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Boris Snoj. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Boris Snoj. The network helps show where Boris Snoj may publish in the future.

Co-authorship network of co-authors of Boris Snoj

This figure shows the co-authorship network connecting the top 25 collaborators of Boris Snoj. A scholar is included among the top collaborators of Boris Snoj based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Boris Snoj. Boris Snoj is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
1.
Milfelner, Borut, et al.. (2019). Importance of Innovation Resources for Market Orientation – Financial Performance Link: Mediating Role of Proactive Market Orientation. SHILAP Revista de lepidopterología. 65(4). 1–13. 3 indexed citations
2.
Snoj, Boris, et al.. (2012). Zbrano gradivo za predmet Osnove marketinga : (visokošolski strokovni in univerzitetni program EPF Maribor). University of Maribor digital library (University of Maribor).
3.
Milfelner, Borut, Boris Snoj, & Aleksandra Pisnik. (2011). MEASUREMENT OF PERCEIVED QUALITY, PERCEIVED VALUE, IMAGE, AND SATISFACTION INTERRELATIONS OF HOTEL SERVICES: COMPARISON OF TOURISTS FROM SLOVENIA AND ITALY. Drustvena istrazivanja. 20(3 (113)). 602–624. 35 indexed citations
4.
Mumel, Damijan, et al.. (2011). How Marketing Communications Correlates With Business Performance. Journal of Applied Business Research (JABR). 23(2). 6 indexed citations
5.
Snoj, Boris, et al.. (2010). Internal and external market orientation as organizational resources - consequences for market and financial performance. SHILAP Revista de lepidopterología. 2 indexed citations
6.
Snoj, Boris, et al.. (2010). Development, validity and reliability of perceived service quality in retail banking and its relationship with perceived value and customer satisfaction. University of Maribor digital library (University of Maribor). 2(8). 187–205. 49 indexed citations
7.
Milfelner, Borut, et al.. (2008). Can Marketing Resources Contribute to Company Performance?. Organizacija. 41(1). 3–13. 13 indexed citations
8.
Pisnik, Aleksandra & Boris Snoj. (2008). Brand management of Slovenian export companies. SHILAP Revista de lepidopterología. 1 indexed citations
9.
Mulej, Matjaž, et al.. (2008). A requisitely holistic approach to marketing in terms of social well‐being. Kybernetes. 37(9/10). 1508–1529. 17 indexed citations
10.
Milfelner, Borut & Boris Snoj. (2008). Can innovation resources influence company performance: case of Slovenia. International Journal of Sustainable Economy. 1(1). 60–60. 6 indexed citations
11.
Pisnik, Aleksandra & Boris Snoj. (2007). Direct and indirect effects of perceived price on perceived value of mobile phones. Annals of Telecommunications. 62(9-10). 967–989. 6 indexed citations
12.
Mumel, Damijan, et al.. (2007). Can a Company Raise Business Success by Using Certain Marketing Communication Activities. University of Zagreb University Computing Centre (SRCE). 12(1). 87–99.
13.
Mumel, Damijan & Boris Snoj. (2007). The analysis of questionnaires for hotel guests satisfaction - comparison between Croatia and Slovenia. 2 indexed citations
14.
Snoj, Boris, Aleksandra Pisnik, & Damijan Mumel. (2004). The relationships among perceived quality, perceived risk and perceived product value. Journal of Product & Brand Management. 13(3). 156–167. 361 indexed citations
15.
Hooley, Graham, John Fahy, Gordon E. Greenley, et al.. (2003). Market orientation in the service sector of the transition economies of central Europe. European Journal of Marketing. 37(1/2). 86–106. 81 indexed citations
16.
Snoj, Boris & Damijan Mumel. (2001). Marketing aspects of service quality.. 13(2). 119–140. 142 indexed citations
17.
Snoj, Boris, et al.. (2001). Let users judge the quality of faculty library services. New Library World. 102(9). 314–324. 26 indexed citations
18.
Cox, Tony, Graham Hooley, John Fahy, et al.. (1998). Privatisation Method Effects on Performance and Market Orientation of Central/Eastern European Companies. Journal of East European Management Studies. 3(4). 355–371. 3 indexed citations
19.
Snoj, Boris, et al.. (1998). Guests' satisfaction with tourism services: A case of health resorts in Slovenia. The Tourist Review. 53(2). 38–47. 14 indexed citations
20.
Snoj, Boris. (1994). Measurement of the Services Quality from the Customers Perspective. Systems Research. 11(1). 155–165.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

Explore authors with similar magnitude of impact

Rankless by CCL
2026