Preeti Nayal

10 papers and 415 indexed citations i.

About

Preeti Nayal is a scholar working on Sociology and Political Science, Marketing and Information Systems and Management. According to data from OpenAlex, Preeti Nayal has authored 10 papers receiving a total of 415 indexed citations (citations by other indexed papers that have themselves been cited), including 7 papers in Sociology and Political Science, 6 papers in Marketing and 6 papers in Information Systems and Management. Recurrent topics in Preeti Nayal’s work include Digital Marketing and Social Media (7 papers), Technology Adoption and User Behaviour (6 papers) and Customer Service Quality and Loyalty (4 papers). Preeti Nayal is often cited by papers focused on Digital Marketing and Social Media (7 papers), Technology Adoption and User Behaviour (6 papers) and Customer Service Quality and Loyalty (4 papers). Preeti Nayal collaborates with scholars based in India, Puerto Rico and Australia. Preeti Nayal's co-authors include Neeraj Pandey, Justin Paul, Aman Kumar, Amit Shankar, Haroon Iqbal Maseeh, Charles Jebarajakirthy, Sivapalan Achchuthan and Chitra Krishnan and has published in prestigious journals such as International Journal of Hospitality Management, International Journal of Information Management and Journal of Retailing and Consumer Services.

In The Last Decade

Co-authorship network of co-authors of Preeti Nayal i

Fields of papers citing papers by Preeti Nayal

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Preeti Nayal. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Preeti Nayal. The network helps show where Preeti Nayal may publish in the future.

Countries citing papers authored by Preeti Nayal

Since Specialization
Citations

This map shows the geographic impact of Preeti Nayal's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Preeti Nayal with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Preeti Nayal more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

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2025