Nancy Wong

5.1k total citations · 1 hit paper
51 papers, 3.6k citations indexed

About

Nancy Wong is a scholar working on Social Psychology, Marketing and Sociology and Political Science. According to data from OpenAlex, Nancy Wong has authored 51 papers receiving a total of 3.6k indexed citations (citations by other indexed papers that have themselves been cited), including 20 papers in Social Psychology, 17 papers in Marketing and 16 papers in Sociology and Political Science. Recurrent topics in Nancy Wong's work include Consumer Behavior in Brand Consumption and Identification (16 papers), Cultural Differences and Values (14 papers) and Social and Intergroup Psychology (7 papers). Nancy Wong is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (16 papers), Cultural Differences and Values (14 papers) and Social and Intergroup Psychology (7 papers). Nancy Wong collaborates with scholars based in United States, Japan and Netherlands. Nancy Wong's co-authors include Aaron Ahuvia, James E. Burroughs, Aric Rindfleisch, Richard P. Bagozzi, Youjae Yi, Richard E. Nisbett, Kaiping Peng, Massimo Bergami, Shuzo Abe and Sunaina Chugani and has published in prestigious journals such as Blood, Journal of Consumer Research and Journal of Business Research.

In The Last Decade

Nancy Wong

48 papers receiving 3.3k citations

Hit Papers

Personal taste and family face: Luxury consumption in Con... 1998 2026 2007 2016 1998 250 500 750

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Nancy Wong United States 19 1.9k 1.4k 1.3k 664 318 51 3.6k
Naomi Mandel United States 23 1.7k 0.9× 1.5k 1.1× 1.0k 0.8× 436 0.7× 304 1.0× 49 3.9k
James E. Burroughs United States 16 1.7k 0.9× 974 0.7× 927 0.7× 393 0.6× 341 1.1× 29 3.0k
Lars Bergkvist Sweden 19 2.0k 1.0× 2.0k 1.4× 548 0.4× 982 1.5× 209 0.7× 42 4.1k
David M. Hardesty United States 27 2.2k 1.2× 1.4k 1.0× 698 0.6× 1.0k 1.6× 169 0.5× 49 4.0k
Katherine White Canada 22 1.3k 0.7× 1.1k 0.8× 996 0.8× 364 0.5× 319 1.0× 41 3.7k
Michel Tuan Pham United States 35 2.7k 1.4× 2.1k 1.5× 1.2k 1.0× 668 1.0× 244 0.8× 82 5.3k
Aimée Drolet United States 22 1.2k 0.6× 1.1k 0.8× 598 0.5× 615 0.9× 127 0.4× 55 2.9k
Michael S. LaTour United States 35 1.7k 0.9× 970 0.7× 484 0.4× 495 0.7× 226 0.7× 80 3.2k
Randall L. Rose United States 25 3.3k 1.7× 2.4k 1.7× 650 0.5× 705 1.1× 143 0.4× 44 4.9k
Cynthia Cryder United States 17 735 0.4× 1.2k 0.9× 665 0.5× 337 0.5× 322 1.0× 29 3.1k

Countries citing papers authored by Nancy Wong

Since Specialization
Citations

This map shows the geographic impact of Nancy Wong's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Nancy Wong with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Nancy Wong more than expected).

Fields of papers citing papers by Nancy Wong

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Nancy Wong. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Nancy Wong. The network helps show where Nancy Wong may publish in the future.

Co-authorship network of co-authors of Nancy Wong

This figure shows the co-authorship network connecting the top 25 collaborators of Nancy Wong. A scholar is included among the top collaborators of Nancy Wong based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Nancy Wong. Nancy Wong is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
1.
Olowokure, Babatunde, et al.. (2024). Harnessing the power of mobile and messaging apps for risk communication and intervention during the COVID-19 pandemic: lessons from the Western Pacific. Western Pacific surveillance response journal. 15(3). 9–13.
2.
Röth, Alexander, Sigbjørn Berentsen, Wilma Barcellini, et al.. (2024). Long-term efficacy and safety of continued complement C1s inhibition with sutimlimab in cold agglutinin disease: CADENZA study Part B. EClinicalMedicine. 74. 102733–102733. 5 indexed citations
3.
Gong, Dexin, et al.. (2024). Looking back, looking forward: lessons from COVID-19 communication measurement, evaluation and learning (MEL). Western Pacific surveillance response journal. 15(1). 1–8. 3 indexed citations
4.
Batra, Rajeev, S. Arunachalam, Nancy Wong, & Mike Lee. (2023). Unpacking collective materialism: how values shape consumption in seven Asian markets. Journal of International Business Studies. 55(3). 361–375. 2 indexed citations
5.
Miyamoto, Yuri, et al.. (2020). Does Materialism Hinder Relational Well-Being? The Role of Culture and Social Motives. Journal of Happiness Studies. 22(1). 241–261. 14 indexed citations
6.
Wong, Nancy, et al.. (2019). Standing out vs fitting in: luxury value perception and acculturation. International Marketing Review. 36(3). 483–510. 15 indexed citations
7.
Warmath, Dee, Casey E. Newmeyer, Genevieve E. O’Connor, & Nancy Wong. (2018). Toward a Holistic Measure of Financial Wellness: The Relationship between Perceived Financial Well-Being and Financial Vulnerability. SSRN Electronic Journal. 1 indexed citations
8.
Wong, Nancy, et al.. (2018). A Gift Economy Perspective on the Cycle of Financial Vulnerability. Journal of Macromarketing. 39(1). 25–36. 9 indexed citations
9.
Wong, Nancy, et al.. (2014). Perceived Economic Mobility: Measurement, Validity, and Implication For Consumer Wellbeing and Materialism. ACR North American Advances. 6 indexed citations
10.
Rindfleisch, Aric, James E. Burroughs, & Nancy Wong. (2007). The Safety of Objects: an Examination of Materialism and Brand Connections. ACR North American Advances. 3 indexed citations
11.
Rindfleisch, Aric, James E. Burroughs, & Nancy Wong. (2005). Religiosity and Brand Commitment: a Multicultural Perspective. ACR Asia-Pacific Advances. 9 indexed citations
12.
Wong, Nancy & Lan Wu. (2005). Mood and Choice: the Influence of Self-Relevance, Need For Cognition and Affective Feelings on Consumption Decisions. ACR North American Advances. 1 indexed citations
13.
Wong, Nancy & Alka Varma Citrin. (2003). Come Fly With Me: the Role of Consumer Confidence and Trust in Crisis. ACR North American Advances.
14.
Wong, Nancy & Richard P. Bagozzi. (2003). Emotional intensity as a function of psychological distance and cultural orientation. Journal of Business Research. 58(4). 533–542. 24 indexed citations
15.
Gould, Stephen Jay & Nancy Wong. (2000). The Intertextual Construction of Emerging Consumer Culture in China as Observed in the Movie Ermo. Journal of Global Marketing. 14(1-2). 151–167. 2 indexed citations
16.
Bagozzi, Richard P., Nancy Wong, & Youjae Yi. (1999). The Role of Culture and Gender in the Relationship between Positive and Negative Affect. Cognition & Emotion. 13(6). 641–672. 306 indexed citations
17.
Wong, Nancy. (1997). Suppose You Own the World and No One Knows? Conspicuous Consumption, Materialism and Self. ACR North American Advances. 99 indexed citations
18.
Peng, Kaiping, Richard E. Nisbett, & Nancy Wong. (1997). Validity problems of cross-cultural value comparison and possible solutions. Deep Blue (University of Michigan). 12 indexed citations
19.
Wong, Pancras C., David D. Christ, Nancy Wong, & Gilbert N. Lam. (1996). Nonpeptide Angiotensin II Receptor Antagonist: Pharmacokinetics and Pharmacodynamics in Rats of EXP3174, an Active Metabolite of Losartan. Pharmacology. 52(1). 25–29. 10 indexed citations
20.
Ahuvia, Aaron & Nancy Wong. (1995). Materialism: Origins and Implications For Personal Well-Being. ACR European Advances. 64 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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