Michael Breazeale

1.0k total citations
22 papers, 759 citations indexed

About

Michael Breazeale is a scholar working on Marketing, Sociology and Political Science and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Michael Breazeale has authored 22 papers receiving a total of 759 indexed citations (citations by other indexed papers that have themselves been cited), including 17 papers in Marketing, 15 papers in Sociology and Political Science and 10 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Michael Breazeale's work include Consumer Behavior in Brand Consumption and Identification (13 papers), Digital Marketing and Social Media (10 papers) and Customer Service Quality and Loyalty (10 papers). Michael Breazeale is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (13 papers), Digital Marketing and Social Media (10 papers) and Customer Service Quality and Loyalty (10 papers). Michael Breazeale collaborates with scholars based in United States, Portugal and Spain. Michael Breazeale's co-authors include Sandra María Correia Loureiro, Jennifer L. Stevens, Carol L. Jones, Joel E. Collier, Allyn White, Brian I. Spaid, Robert A. Davis, Francisco Javier Miranda González, Jason E. Lueg and Carol L. Esmark and has published in prestigious journals such as Journal of Business Research, Journal of Retailing and Journal of Retailing and Consumer Services.

In The Last Decade

Michael Breazeale

22 papers receiving 717 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Michael Breazeale United States 15 454 450 255 151 80 22 759
Silke Bambauer-Sachse Switzerland 14 459 1.0× 441 1.0× 195 0.8× 145 1.0× 55 0.7× 23 675
Ju‐Young M. Kang United States 16 549 1.2× 460 1.0× 253 1.0× 292 1.9× 50 0.6× 32 832
Hyowon Hyun South Korea 14 493 1.1× 549 1.2× 228 0.9× 311 2.1× 79 1.0× 34 897
Michele Costabile Italy 9 492 1.1× 508 1.1× 249 1.0× 122 0.8× 85 1.1× 43 814
Jiraporn Surachartkumtonkun Australia 13 518 1.1× 466 1.0× 314 1.2× 214 1.4× 95 1.2× 26 874
Mansur Khamitov Canada 9 408 0.9× 365 0.8× 226 0.9× 111 0.7× 142 1.8× 19 712
Judy A. Wagner United States 8 443 1.0× 451 1.0× 290 1.1× 246 1.6× 56 0.7× 13 775
Kenny Basso Brazil 15 317 0.7× 272 0.6× 222 0.9× 153 1.0× 52 0.7× 63 638
Sut Ieng Lei Macao 17 424 0.9× 637 1.4× 195 0.8× 228 1.5× 67 0.8× 29 932

Countries citing papers authored by Michael Breazeale

Since Specialization
Citations

This map shows the geographic impact of Michael Breazeale's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Michael Breazeale with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Michael Breazeale more than expected).

Fields of papers citing papers by Michael Breazeale

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Michael Breazeale. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Michael Breazeale. The network helps show where Michael Breazeale may publish in the future.

Co-authorship network of co-authors of Michael Breazeale

This figure shows the co-authorship network connecting the top 25 collaborators of Michael Breazeale. A scholar is included among the top collaborators of Michael Breazeale based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Michael Breazeale. Michael Breazeale is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
1.
Wen, J. J., Michael Breazeale, & Joel E. Collier. (2025). Rise of the Machines: Customer Preference for Service Robots Across Different Settings. Journal of Consumer Behaviour. 24(3). 1340–1357. 2 indexed citations
2.
Loureiro, Sandra María Correia, et al.. (2023). How can brands encourage consumers to donate data to a data-driven social partnership? An examination of hedonic vs. functional categories. Journal of Business Research. 164. 113958–113958. 9 indexed citations
3.
Hancock, Tyler, et al.. (2022). Fueling and cooling firestorms: how online community members enable and disable online negative e-WOM. Journal of Product & Brand Management. 32(2). 286–304. 19 indexed citations
4.
Hancock, Tyler, F. Gérard Adams, Michael Breazeale, Jason E. Lueg, & Kevin J. Shanahan. (2022). Beware the predatory shopper: exploring social vigilantism and proactivity in the exploitation of online pricing mistakes. Journal of Consumer Marketing. 39(7). 744–755. 1 indexed citations
5.
Hancock, Tyler, F. Gérard Adams, Michael Breazeale, & Jason E. Lueg. (2020). Exploring jealousy and envy in communal relationship revenge-seeking. Journal of Consumer Marketing. 37(6). 687–699. 14 indexed citations
6.
Loureiro, Sandra María Correia, et al.. (2019). Happiness with rural experience: Exploring the role of tourist mindfulness as a moderator. Journal Of Vacation Marketing. 25(3). 279–300. 45 indexed citations
7.
Jones, Carol L., Jennifer L. Stevens, Stephanie M. Noble, & Michael Breazeale. (2019). Panic Attack: How Illegitimate Invasions of Privacy Cause Consumer Anxiety and Dissatisfaction. Journal of Public Policy & Marketing. 39(3). 334–352. 27 indexed citations
8.
Jones, Carol L., Jennifer L. Stevens, Michael Breazeale, & Brian I. Spaid. (2018). Tell it like it is: The effects of differing responses to negative online reviews. Psychology and Marketing. 35(12). 891–901. 41 indexed citations
9.
Stevens, Jennifer L., Brian I. Spaid, Michael Breazeale, & Carol L. Jones. (2018). Timeliness, transparency, and trust: A framework for managing online customer complaints. Business Horizons. 61(3). 375–384. 89 indexed citations
10.
Kervyn, Nicolas, Michael Breazeale, & Iskra Herak. (2018). Cara Pils, a brand despite itself. Digital Access to Libraries (Université catholique de Louvain (UCL), l'Université de Namur (UNamur) and the Université Saint-Louis (USL-B)). 14(1). 69–87. 2 indexed citations
11.
Collier, Joel E., Michael Breazeale, & Allyn White. (2017). Giving back the “self” in self service: customer preferences in self-service failure recovery. Journal of Services Marketing. 31(6). 604–617. 54 indexed citations
12.
Esmark, Carol L., Stephanie Noble, & Michael Breazeale. (2017). I’ll Be Watching You: Shoppers’ Reactions to Perceptions of Being Watched by Employees. Journal of Retailing. 93(3). 336–349. 55 indexed citations
13.
Fournier, Susan, Michael Breazeale, & Marc Fetscherin. (2017). Consumer-Brand Relationships: Theory And Practice. Medical Entomology and Zoology. 10 indexed citations
14.
Loureiro, Sandra María Correia & Michael Breazeale. (2016). Pressing the Buy Button. Clothing and Textiles Research Journal. 34(3). 163–178. 24 indexed citations
15.
Breazeale, Michael, et al.. (2015). Branding terror: building notoriety in violent extremist organizations. 295–309. 2 indexed citations
16.
Loureiro, Sandra María Correia, Francisco Javier Miranda González, & Michael Breazeale. (2014). Who needs delight?. Journal of service management. 25(1). 101–124. 85 indexed citations
17.
White, Allyn, Michael Breazeale, & Joel E. Collier. (2012). The Effects of Perceived Fairness on Customer Responses to Retailer SST Push Policies. Journal of Retailing. 88(2). 250–261. 57 indexed citations
18.
Breazeale, Michael & Nicole Ponder. (2011). Get the picture? Visual servicescapes and self-image congruity. Journal of Business Research. 66(7). 839–846. 31 indexed citations
19.
Breazeale, Michael & Jason E. Lueg. (2010). Retail shopping typology of American teens. Journal of Business Research. 64(6). 565–571. 31 indexed citations
20.
Breazeale, Michael. (2009). FORUM - Word of Mouse - An Assessment of Electronic Word-of-Mouth Research. International Journal of Market Research. 51(3). 1–19. 57 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

Explore authors with similar magnitude of impact

Breakdown of academic impact, for papers by Silke Bambauer-Sachse Breakdown of academic impact, for papers by Ju‐Young M. Kang Breakdown of academic impact, for papers by Hyowon Hyun Breakdown of academic impact, for papers by Michele Costabile Breakdown of academic impact, for papers by Jiraporn Surachartkumtonkun Breakdown of academic impact, for papers by Mansur Khamitov Breakdown of academic impact, for papers by Judy A. Wagner Breakdown of academic impact, for papers by Kenny Basso Breakdown of academic impact, for papers by Sut Ieng Lei
Rankless by CCL
2026