M. Berk Ataman

705 total citations
14 papers, 504 citations indexed

About

M. Berk Ataman is a scholar working on Marketing, Sociology and Political Science and Organizational Behavior and Human Resource Management. According to data from OpenAlex, M. Berk Ataman has authored 14 papers receiving a total of 504 indexed citations (citations by other indexed papers that have themselves been cited), including 8 papers in Marketing, 6 papers in Sociology and Political Science and 4 papers in Organizational Behavior and Human Resource Management. Recurrent topics in M. Berk Ataman's work include Consumer Market Behavior and Pricing (7 papers), Digital Marketing and Social Media (4 papers) and Consumer Behavior in Brand Consumption and Identification (4 papers). M. Berk Ataman is often cited by papers focused on Consumer Market Behavior and Pricing (7 papers), Digital Marketing and Social Media (4 papers) and Consumer Behavior in Brand Consumption and Identification (4 papers). M. Berk Ataman collaborates with scholars based in Türkiye, Netherlands and United States. M. Berk Ataman's co-authors include Harald J. van Heerde, Carl F. Mela, Burç Ülengin, Ayşe Akyol, Gerrit van Bruggen, Vedia Dökmecí, Koen Pauwels, Fatma Küskü, Ezgi Akpınar and Shuba Srinivasan and has published in prestigious journals such as Scientific Reports, Journal of Marketing Research and Journal of Business Research.

In The Last Decade

M. Berk Ataman

12 papers receiving 446 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
M. Berk Ataman Türkiye 7 349 180 89 88 80 14 504
Minakshi Trivedi United States 14 578 1.7× 185 1.0× 140 1.6× 69 0.8× 194 2.4× 26 785
Margy P. Conchar United States 4 208 0.6× 161 0.9× 56 0.6× 22 0.3× 95 1.2× 5 451
Eliane Pereira Zamith Brito Brazil 14 199 0.6× 146 0.8× 42 0.5× 26 0.3× 141 1.8× 56 512
Margaréta Nadányiová Slovakia 12 178 0.5× 140 0.8× 80 0.9× 27 0.3× 84 1.1× 45 418
Bruno Busacca Italy 8 260 0.7× 130 0.7× 40 0.4× 25 0.3× 65 0.8× 32 481
Linda Woo Hong Kong 11 149 0.4× 217 1.2× 70 0.8× 19 0.2× 74 0.9× 18 377
Howard Beales United States 7 223 0.6× 116 0.6× 153 1.7× 19 0.2× 64 0.8× 19 462
Victor J. Cook United States 10 239 0.7× 170 0.9× 126 1.4× 131 1.5× 153 1.9× 20 602
Ibrahim Mohammed Ghana 12 139 0.4× 153 0.8× 66 0.7× 20 0.2× 78 1.0× 41 484
Ju-Yeon Lee United States 11 226 0.6× 150 0.8× 42 0.5× 22 0.3× 158 2.0× 18 454

Countries citing papers authored by M. Berk Ataman

Since Specialization
Citations

This map shows the geographic impact of M. Berk Ataman's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by M. Berk Ataman with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites M. Berk Ataman more than expected).

Fields of papers citing papers by M. Berk Ataman

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by M. Berk Ataman. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by M. Berk Ataman. The network helps show where M. Berk Ataman may publish in the future.

Co-authorship network of co-authors of M. Berk Ataman

This figure shows the co-authorship network connecting the top 25 collaborators of M. Berk Ataman. A scholar is included among the top collaborators of M. Berk Ataman based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with M. Berk Ataman. M. Berk Ataman is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

14 of 14 papers shown
1.
Ataman, M. Berk, et al.. (2024). If it ain’t broke, should you still fix it? Effects of incorporating user feedback in product development on mobile application ratings. International Journal of Research in Marketing. 42(2). 467–486.
2.
Akpınar, Ezgi, et al.. (2023). Unveiling the dynamics of emotions in society through an analysis of online social network conversations. Scientific Reports. 13(1). 14997–14997.
3.
Pauwels, Koen, et al.. (2023). How do line extensions impact brand sales? The role of feature similarity and brand architecture. Journal of Marketing Analytics. 12(3). 537–550. 5 indexed citations
4.
Ataman, M. Berk, et al.. (2022). The Rise of Mobile Marketing: A Decade of Research in Review. RePEc: Research Papers in Economics. 17(3). 140–226. 2 indexed citations
5.
Ataman, M. Berk, et al.. (2020). There’s an app for that! understanding the drivers of mobile application downloads. Journal of Business Research. 123. 423–437. 32 indexed citations
6.
Ataman, M. Berk, Koen Pauwels, Shuba Srinivasan, & Marc Vanhuele. (2016). Advertisinggs Long-Term Impact on Brand Price Elasticity Across Brands and Categories. SSRN Electronic Journal. 1 indexed citations
7.
Küskü, Fatma & M. Berk Ataman. (2011). Employment interview satisfaction of applicants within the context of a developing country: the case of Turkey. The International Journal of Human Resource Management. 22(11). 2463–2483. 3 indexed citations
8.
Ataman, M. Berk, Harald J. van Heerde, & Carl F. Mela. (2010). The Long-Term Effect of Marketing Strategy on Brand Sales. Journal of Marketing Research. 47(5). 866–882. 219 indexed citations
9.
Ataman, M. Berk, Carl F. Mela, & Harald J. van Heerde. (2008). Building Brands. Marketing Science. 27(6). 1036–1054. 94 indexed citations
10.
Akyol, Ayşe, et al.. (2007). Examination of the effects of the relationship marketing orientation on the company performance. Quality & Quantity. 43(3). 441–450. 14 indexed citations
11.
Ataman, M. Berk, Carl F. Mela, & Harald J. van Heerde. (2007). Consumer Packaged Goods in France: National Brands, Regional Chains, and Local Branding. Journal of Marketing Research. 44(1). 14–20. 35 indexed citations
12.
13.
Akyol, Ayşe, et al.. (2006). Comparison of Urban Housing Satisfaction in Modern and Traditional Neighborhoods in Edirne, Turkey. Social Indicators Research. 81(1). 127–148. 29 indexed citations
14.
Ataman, M. Berk & Burç Ülengin. (2003). A note on the effect of brand image on sales. Journal of Product & Brand Management. 12(4). 237–250. 65 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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