Hyojin Lee
- Marketing top 2%
- Sociology and Political Science top 10%
- Social Psychology top 5%
- Organizational Behavior and Human Resource Management top 5%
- Applied Psychology top 5%
- Co-authors
- Xiaoyan DengH. Rao UnnavaTaeshik GongYoujae YiKentaro FujitaBarbara E. KahnPaul E. StillmanWilliam A. Cunningham
- Topics
- Cultural Differences and Values (4 papers)Behavioral Health and Interventions (3 papers)Consumer Behavior in Brand Consumption and Identification (3 papers)
- Partner nations
- United StatesSouth KoreaCanada
In The Last Decade
Hyojin Lee
12 papers receiving 602 citations
Peers
Comparison fields: 5 of 74
- Marketing 369
- Sociology and Political Science 210
- Social Psychology 189
- Organizational Behavior and Human Resource Management 160
- Applied Psychology 100
Countries citing papers authored by Hyojin Lee
This map shows the geographic impact of Hyojin Lee's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Hyojin Lee with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Hyojin Lee more than expected).
Fields of papers citing papers by Hyojin Lee
This network shows the impact of papers produced by Hyojin Lee. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Hyojin Lee. The network helps show where Hyojin Lee may publish in the future.
Co-authorship network of co-authors of Hyojin Lee
This figure shows the co-authorship network connecting the top 25 collaborators of Hyojin Lee. A scholar is included among the top collaborators of Hyojin Lee based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Hyojin Lee. Hyojin Lee is excluded from the visualization to improve readability, since they are connected to all nodes in the network.
All Works
| # | Work | Indexed citations |
|---|---|---|
| 1 | 3 | |
| 2 | 1 | |
| 3 | 0 | |
| 4 | 0 | |
| 5 | 29 | |
| 6 | Autoencoder based Communication System using Multi-Dimensional Constellations | 1 |
| 7 | 88 | |
| 8 | 7 | |
| 9 | 1 | |
| 10 | 27 | |
| 11 | The Effect of Black-and-White versus Color Imagery on Consumer Behavior: A Construal Level Theory Approach | 1 |
| 12 | 63 | |
| 13 | 99 | |
| 14 | 133 | |
| 15 | 183 |
About Hyojin Lee
Hyojin Lee is a scholar working on Applied Psychology, Marketing and Human-Computer Interaction, having authored 15 papers that have together received 636 indexed citations. Recurring topics across this work include Cultural Differences and Values (4 papers), Behavioral Health and Interventions (3 papers) and Consumer Behavior in Brand Consumption and Identification (3 papers). The work is most often cited by research in Marketing (369 citations), Applied Psychology (100 citations) and Organizational Behavior and Human Resource Management (160 citations). Hyojin Lee has collaborated with scholars based in United States, South Korea and Canada. Frequent co-authors include Xiaoyan Deng, H. Rao Unnava, Taeshik Gong, Youjae Yi, Kentaro Fujita, Barbara E. Kahn, Paul E. Stillman, William A. Cunningham, Juho Lee and Younsun Kim. Their work appears in journals such as Journal of Marketing Research, Journal of Consumer Research and Journal of Business Research.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.