Ho Keat Leng

722 citations
47 papers · 461 indexed · h-index 12
Topics
Sports, Gender, and Society (14 papers)Consumer Behavior in Brand Consumption and Identification (14 papers)Digital Marketing and Social Media (14 papers)

In The Last Decade

Ho Keat Leng

42 papers receiving 435 citations

Peers

Ho Keat Leng
Comparison fields: 5 of 69
  • Sociology and Political Science 296
  • Marketing 186
  • Gender Studies 102
  • Information Systems and Management 54
  • Social Psychology 49
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Citations per field
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Citations per year

Countries citing papers authored by Ho Keat Leng

Since Specialization
Citations

This map shows the geographic impact of Ho Keat Leng's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Ho Keat Leng with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Ho Keat Leng more than expected).

Fields of papers citing papers by Ho Keat Leng

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Ho Keat Leng. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Ho Keat Leng. The network helps show where Ho Keat Leng may publish in the future.

Co-authorship network of co-authors of Ho Keat Leng

This figure shows the co-authorship network connecting the top 25 collaborators of Ho Keat Leng. A scholar is included among the top collaborators of Ho Keat Leng based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Ho Keat Leng. Ho Keat Leng is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
#WorkIndexed citations
1 0
2 0
3 1
4 6
5 6
6 39
7 8
8 6
9 6
10 27
11 8
12
THE MARKETING of THE 2014 FORMULA ONE SINGAPORE GRAND PRIX on FACEBOOK
2
13
Use of Facebook in physical activity intervention programme: a test of self-determination theory.
11
14 5
15 1
16 18
17
Cinderella Revisited: A Historical Perspective to Graduate Work in Retailing
1
18 0
19 29
20 10

About Ho Keat Leng

Ho Keat Leng is a scholar working on Marketing, Gender Studies and Sociology and Political Science, having authored 47 papers that have together received 461 indexed citations. Recurring topics across this work include Sports, Gender, and Society (14 papers), Consumer Behavior in Brand Consumption and Identification (14 papers) and Digital Marketing and Social Media (14 papers). The work is most often cited by research in Marketing (186 citations), Gender Studies (102 citations) and Information Systems and Management (54 citations). Ho Keat Leng has collaborated with scholars based in Singapore, United Kingdom and Hong Kong. Frequent co-authors include Weisheng Chiu, Do Young Pyun, Yongjae Kim, John Wang, Doyeon Won, Ying Hwa Kee, Yifan Yang, Hyungil Kwon, James J. Zhang and André Richelieu. Their work appears in journals such as SHILAP Revista de lepidopterología, Cyberpsychology Behavior and Social Networking and Journal of Gambling Studies.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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