Do Young Pyun
Impact in
- Marketing top 5%
- Consumer Behavior in Brand Consumption and Identification
-
- Sport Psychology and Performance
Papers in
-
- Sport and Mega-Event Impacts 14
- Digital Marketing and Social Media 8
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- Motivation and Self-Concept in Sports 14
- Co-authors
- John Wang (12 shared papers)Chunxiao Li (6 shared papers)Heetae Cho (7 shared papers)Ying Hwa Kee (1 shared paper)Jeffrey James (2 shared papers)Hyungil Kwon (12 shared papers)Ho Keat Leng (6 shared papers)Hyun–Woo Lee (2 shared papers)
- Journals
- International Journal of Sports Marketing and Sponsorship (6 papers)Quest (4 papers)European Sport Management Quarterly (3 papers)Scientific Reports (2 papers)Leisure Studies (2 papers)
- Partner nations
- United KingdomSingaporeSouth Korea
In The Last Decade
Do Young Pyun
57 papers receiving 697 citations
Peers
Comparison fields: 5 of 82
- Marketing 181
- Developmental and Educational Psychology 225
- Gender Studies 159
- Social Psychology 317
- Orthopedics and Sports Medicine 110
Countries citing papers authored by Do Young Pyun
This map shows the geographic impact of Do Young Pyun's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Do Young Pyun with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Do Young Pyun more than expected).
Fields of papers citing papers by Do Young Pyun
This network shows the impact of papers produced by Do Young Pyun. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Do Young Pyun. The network helps show where Do Young Pyun may publish in the future.
Co-authors
The 25 scholars most cited alongside Do Young Pyun, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 66 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | 2013 | 123 | |
| 2 | 2010 | 49 | |
| 3 | 2014 | 46 | |
| 4 | 2019 | 45 | |
| 5 | 2018 | 39 | |
| 6 | 2015 | 36 | |
| 7 | 2016 | 26 | |
| 8 | 2019 | 23 | |
| 9 | 2010 | 22 | |
| 10 | 2020 | 22 | |
| 11 | 2020 | 21 | |
| 12 | 2020 | 21 | |
| 13 | 2018 | 21 | |
| 14 | 2011 | 19 | |
| 15 | 2016 | 16 | |
| 16 | 2012 | 13 | |
| 17 | 2015 | 11 | |
| 18 | Proposed Model of Attitude Toward Advertising Through Sport | 2006 | 10 |
| 19 | 2009 | 10 | |
| 20 | 2019 | 9 |
About Do Young Pyun
Do Young Pyun is a scholar working on Sociology and Political Science, Social Psychology, Marketing, Gender Studies and Developmental and Educational Psychology, having authored 66 papers that have together received 739 indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (21 papers), Sports, Gender, and Society (16 papers), Motivation and Self-Concept in Sports (14 papers), Sport and Mega-Event Impacts (14 papers), Sport Psychology and Performance (11 papers), Customer Service Quality and Loyalty (10 papers), Digital Marketing and Social Media (8 papers) and Behavioral Health and Interventions (6 papers). The work is most often cited by research in Marketing (181 citations), Developmental and Educational Psychology (225 citations), Gender Studies (159 citations), Social Psychology (317 citations) and Orthopedics and Sports Medicine (110 citations). Do Young Pyun has collaborated with scholars based in United Kingdom, Singapore and South Korea. Frequent co-authors include John Wang, Chunxiao Li, Heetae Cho, Ying Hwa Kee, Jeffrey James, Hyungil Kwon, Ho Keat Leng, Hyun–Woo Lee, Russell Martindale and May Kim. Their work appears in journals such as International Journal of Sports Marketing and Sponsorship, Quest, European Sport Management Quarterly, Scientific Reports and Leisure Studies.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.