Heribert Meffert
- Marketing top 2%
- Organizational Behavior and Human Resource Management top 2%
- Strategy and Management top 5%
- Sociology and Political Science top 5%
- Industrial and Manufacturing Engineering top 5%
- Co-authors
- Heiner EvanschitzkyHilke PlaßmannGopalkrishnan R. IyerHorst AlbachAndreas PinkwartRalf ReichwaldManfred BruhnManfred Kirchgeorg
- Topics
- Corporate Governance and Management (77 papers)Digital Innovation in Industries (49 papers)Marketing and Advertising Strategies (9 papers)
- Journals
- Journal of Business ResearchIndustrial Management & Data SystemsGerman Journal of Human Resource Management Zeitschrift für Personalforschung
- Partner nations
- GermanySwitzerlandIndonesia
In The Last Decade
Heribert Meffert
89 papers receiving 793 citations
Peers
Comparison fields: 5 of 106
- Marketing 404
- Organizational Behavior and Human Resource Management 362
- Strategy and Management 267
- Sociology and Political Science 255
- Industrial and Manufacturing Engineering 112
Countries citing papers authored by Heribert Meffert
This map shows the geographic impact of Heribert Meffert's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Heribert Meffert with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Heribert Meffert more than expected).
Fields of papers citing papers by Heribert Meffert
This network shows the impact of papers produced by Heribert Meffert. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Heribert Meffert. The network helps show where Heribert Meffert may publish in the future.
Co-authorship network of co-authors of Heribert Meffert
This figure shows the co-authorship network connecting the top 25 collaborators of Heribert Meffert. A scholar is included among the top collaborators of Heribert Meffert based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Heribert Meffert. Heribert Meffert is excluded from the visualization to improve readability, since they are connected to all nodes in the network.
All Works
| # | Work | Indexed citations |
|---|---|---|
| 1 | Marketing : Grundlagen marktorientierter Unternehmensführung | 20 |
| 2 | Internationales Marketing-Management : ein markenorientierter Ansatz | 1 |
| 3 | Umweltbewusstsein der Bevölkerung in der Bundesrepublik Deutschland - empirische Ergebnisse einer Langzeitstudie | 5 |
| 4 | Markenmanagement : identitätsorientierte Markenführung und praktische Umsetzung ; mit Best-practice-Fallstudien | 6 |
| 5 | Product Life Cycle Management – Grundmodell und neuere Entwicklungen | 1 |
| 6 | Marketing – Entwicklungstendenzen und Zukunftsperspektiven | 0 |
| 7 | Marktorientierte Unternehmensführung : Reflexionen - Denkanstöße - Perspektiven ; Festschrift für Heribert Meffert zum 60. Geburtstag | 1 |
| 8 | 17 | |
| 9 | 4 | |
| 10 | 11 | |
| 11 | Marktorientiertes Umweltmanagement : Grundlagen und Fallstudien | 12 |
| 12 | Wettbewerbsstrategien auf globalen Märkten | 1 |
| 13 | Operationalisierung des Imagetransfers - Begrenzung des Transferrisikos durch Ähnlichkeitsmessungen | 0 |
| 14 | 1 | |
| 15 | Marketing im Spannungsfeld von weltweitem Wettbewerb und nationalen Bedürfnissen | 5 |
| 16 | Zur Typologie internationaler Marketingstrategien - ein situativer Ansatz | 0 |
| 17 | Marketing und neue Medien | 1 |
| 18 | 0 | |
| 19 | Marketing- Prognosemodelle : quantitative Grundlagen des Marketing | 2 |
| 20 | 0 |
About Heribert Meffert
Heribert Meffert is a scholar working on Management of Technology and Innovation, Strategy and Management and Marketing, having authored 118 papers that have together received 942 indexed citations. Recurring topics across this work include Corporate Governance and Management (77 papers), Digital Innovation in Industries (49 papers) and Marketing and Advertising Strategies (9 papers). The work is most often cited by research in Marketing (404 citations), Organizational Behavior and Human Resource Management (362 citations) and Strategy and Management (267 citations). Heribert Meffert has collaborated with scholars based in Germany, Switzerland and Indonesia. Frequent co-authors include Heiner Evanschitzky, Hilke Plaßmann, Gopalkrishnan R. Iyer, Horst Albach, Andreas Pinkwart, Ralf Reichwald, Manfred Bruhn, Manfred Kirchgeorg, Christoph Burmann and Klaus Chmielewicz. Their work appears in journals such as Journal of Business Research, Industrial Management & Data Systems and German Journal of Human Resource Management Zeitschrift für Personalforschung.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.