Herbert E. Krugman

About

Herbert E. Krugman is a scholar working on Marketing, Experimental and Cognitive Psychology and Social Psychology. According to data from OpenAlex, Herbert E. Krugman has authored 34 papers receiving a total of 1.9k indexed citations (citations by other indexed papers that have themselves been cited), including 6 papers in Marketing, 4 papers in Experimental and Cognitive Psychology and 3 papers in Social Psychology. Recurrent topics in Herbert E. Krugman’s work include Consumer Behavior in Brand Consumption and Identification (5 papers), Visual and Cognitive Learning Processes (4 papers) and Color perception and design (2 papers). Herbert E. Krugman is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (5 papers), Visual and Cognitive Learning Processes (4 papers) and Color perception and design (2 papers). Herbert E. Krugman collaborates with scholars based in United States and Israel. Herbert E. Krugman's co-authors include Eugene L. Hartley, Stephen A. Greyser, Raymond A. Bauer and Stanley C. Hollander and has published in prestigious journals such as Journal of Marketing, American Psychologist and Journal of Marketing Research.

In The Last Decade

Co-authorship network of co-authors of Herbert E. Krugman

This figure shows the co-authorship network connecting the top 25 collaborators of Herbert E. Krugman. A scholar is included among the top collaborators of Herbert E. Krugman based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Herbert E. Krugman. Herbert E. Krugman is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

Fields of papers citing papers by Herbert E. Krugman

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Herbert E. Krugman. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Herbert E. Krugman. The network helps show where Herbert E. Krugman may publish in the future.

Countries citing papers authored by Herbert E. Krugman

Since Specialization

Citations

This map shows the geographic impact of Herbert E. Krugman's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Herbert E. Krugman with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Herbert E. Krugman more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

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