H. Robert Dodge

674 total citations
15 papers, 470 citations indexed

About

H. Robert Dodge is a scholar working on Sociology and Political Science, Marketing and Management of Technology and Innovation. According to data from OpenAlex, H. Robert Dodge has authored 15 papers receiving a total of 470 indexed citations (citations by other indexed papers that have themselves been cited), including 4 papers in Sociology and Political Science, 3 papers in Marketing and 3 papers in Management of Technology and Innovation. Recurrent topics in H. Robert Dodge's work include Ethics in Business and Education (2 papers), Management and Marketing Education (2 papers) and Digital Marketing and Social Media (2 papers). H. Robert Dodge is often cited by papers focused on Ethics in Business and Education (2 papers), Management and Marketing Education (2 papers) and Digital Marketing and Social Media (2 papers). H. Robert Dodge collaborates with scholars based in United States and China. H. Robert Dodge's co-authors include Sam Fullerton, John E. Robbins, Elizabeth A. Edwards, David R. Rink, Thomas R. Miller, Nessim Hanna, David L. Kurtz, Gerald Albaum, Robert A. Peterson and William G. Zikmund and has published in prestigious journals such as Journal of Marketing, Strategic Management Journal and Journal of Marketing Research.

In The Last Decade

H. Robert Dodge

15 papers receiving 419 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name	h						Papers	Cites
H. Robert Dodge United States	7	153	133	131	121	96	15	470
Margaret McNeil Australia	9	164 1.1×	164 1.2×	105 0.8×	224 1.9×	41 0.4×	16	457
Victor Manuel Bennett United States	12	182 1.2×	63 0.5×	64 0.5×	47 0.4×	132 1.4×	29	495
John Logan United Kingdom	7	86 0.6×	86 0.6×	24 0.2×	77 0.6×	52 0.5×	20	380
Catherine C. Langlois United States	10	167 1.1×	184 1.4×	75 0.6×	106 0.9×	46 0.5×	31	476
Maria L. Roxas United States	6	74 0.5×	172 1.3×	39 0.3×	50 0.4×	133 1.4×	14	376
Frederick W. Langrehr United States	9	145 0.9×	88 0.7×	150 1.1×	69 0.6×	298 3.1×	28	572
Charles D. Bodkin United States	13	80 0.5×	181 1.4×	187 1.4×	120 1.0×	21 0.2×	24	460
Dalia Rachman‐Moore Israel	10	142 0.9×	81 0.6×	41 0.3×	122 1.0×	67 0.7×	12	340
John W. Eichenseher United States	5	155 1.0×	150 1.1×	42 0.3×	65 0.5×	332 3.5×	8	577
Jack G. Kaikati United States	13	122 0.8×	63 0.5×	192 1.5×	63 0.5×	36 0.4×	26	460

Countries citing papers authored by H. Robert Dodge

Since Specialization

Citations

This map shows the geographic impact of H. Robert Dodge's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by H. Robert Dodge with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites H. Robert Dodge more than expected).

Fields of papers citing papers by H. Robert Dodge

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by H. Robert Dodge. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by H. Robert Dodge. The network helps show where H. Robert Dodge may publish in the future.

Co-authorship network of co-authors of H. Robert Dodge

This figure shows the co-authorship network connecting the top 25 collaborators of H. Robert Dodge. A scholar is included among the top collaborators of H. Robert Dodge based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with H. Robert Dodge. H. Robert Dodge is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

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15 of 15 papers shown

Dodge, H. Robert, et al.. (2002). Understanding the Role Consumer Involvement Plays in the Effectiveness of Hospital Advertising. Health Marketing Quarterly. 19(3). 3–20. 12 indexed citations

Dodge, H. Robert, et al.. (1998). Physician Recruitment. Health Marketing Quarterly. 16(2). 55–64. 1 indexed citations

Dodge, H. Robert & Sam Fullerton. (1997). From Exchanges to Relationships: A Reconceptualization of the Marketing Paradigm. The Journal of Marketing Theory and Practice. 5(2). 1–7. 9 indexed citations

Dodge, H. Robert, Elizabeth A. Edwards, & Sam Fullerton. (1996). Consumer transgressions in the marketplace: Consumers' perspectives. Psychology and Marketing. 13(8). 821–835. 77 indexed citations

Fullerton, Sam, et al.. (1996). Consumer ethics: An assessment of individual behavior in the market place. Journal of Business Ethics. 15(7). 805–814. 135 indexed citations

Hanna, Nessim & H. Robert Dodge. (1995). Pricing. 1 indexed citations

Hanna, Nessim & H. Robert Dodge. (1995). Pricing. 5 indexed citations

Fullerton, Sam & H. Robert Dodge. (1994). Stage of the organizational life cycle and competition as mediators of problem perception for. Strategic Management Journal. 15(2). 121–133. 1 indexed citations

Dodge, H. Robert, Sam Fullerton, & John E. Robbins. (1994). Stage of the organizational life cycle and competition as mediators of problem perception for small businesses. Strategic Management Journal. 15(2). 121–134. 202 indexed citations

10.

Kurtz, David L. & H. Robert Dodge. (1989). Fundamentals of professional selling. Medical Entomology and Zoology. 2 indexed citations

11.

Dodge, H. Robert & Sam Fullerton. (1984). Copy Length across the Product Life Cycle. 7(1). 149–157. 1 indexed citations

12.

Albaum, Gerald, H. Robert Dodge, Sam Fullerton, et al.. (1983). Recent Marketing Research Texts: A Comparative Review. Journal of Marketing Research. 20(1). 103–103. 2 indexed citations

13.

Rink, David R. & H. Robert Dodge. (1980). Industrial sales emphasis across the life cycle. Industrial Marketing Management. 9(4). 305–310. 9 indexed citations

14.

Miller, Thomas R. & H. Robert Dodge. (1979). Ratings of Professional Journals by Teachers of Management. Improving College and University Teaching. 27(3). 102–103. 8 indexed citations

15.

Dodge, H. Robert, et al.. (1974). Field Sales Management, Text and Cases. Journal of Marketing. 38(2). 105–105. 5 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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