Gong Sun

1.1k total citations
29 papers, 840 citations indexed

About

Gong Sun is a scholar working on Marketing, Social Psychology and Sociology and Political Science. According to data from OpenAlex, Gong Sun has authored 29 papers receiving a total of 840 indexed citations (citations by other indexed papers that have themselves been cited), including 14 papers in Marketing, 13 papers in Social Psychology and 10 papers in Sociology and Political Science. Recurrent topics in Gong Sun's work include Consumer Behavior in Brand Consumption and Identification (13 papers), Cultural Differences and Values (6 papers) and Digital Marketing and Social Media (6 papers). Gong Sun is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (13 papers), Cultural Differences and Values (6 papers) and Digital Marketing and Social Media (6 papers). Gong Sun collaborates with scholars based in China, Australia and United Kingdom. Gong Sun's co-authors include Jie Li, Wangshuai Wang, Zhiming Cheng, Steven D’Alessandro, Lester W. Johnson, Han Xue, Xinan Zhang, Jun Chen, Junhua Chen and Hume Winzar and has published in prestigious journals such as Journal of Business Research, Journal of Business Ethics and Frontiers in Psychology.

In The Last Decade

Gong Sun

28 papers receiving 808 citations

Peers

Gong Sun

SPS

MARKE

OBHRM

Wangshuai Wang China

Kenneth C. Herbst United States

Élodie Gentina France

Agnès Nairn United Kingdom

Jianhong Ma China

Melissa G. Keith United States

Panagiotis Gkorezis Greece

Minsung Kim South Korea

Anne M. Brumbaugh United States

Joyce M. Wolburg United States

Wangshuai Wang China

Gong Sun

242 ×0.8

SPS

225 ×0.8

MARKE

269 ×0.9

127 ×0.7

OBHRM

151 ×1.1

Citations per year, relative to Gong Sun Gong Sun (= 1×) peers Wangshuai Wang

Countries citing papers authored by Gong Sun

Since Specialization

Citations

This map shows the geographic impact of Gong Sun's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Gong Sun with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Gong Sun more than expected).

Fields of papers citing papers by Gong Sun

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Gong Sun. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Gong Sun. The network helps show where Gong Sun may publish in the future.

Co-authorship network of co-authors of Gong Sun

This figure shows the co-authorship network connecting the top 25 collaborators of Gong Sun. A scholar is included among the top collaborators of Gong Sun based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Gong Sun. Gong Sun is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

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20 of 20 papers shown

Li, Jie, et al.. (2023). The impact of ICT use on entrepreneurial performance: evidence from Chinese microenterprises. Asia Pacific Business Review. 29(4). 950–966. 2 indexed citations

Song, Jun, et al.. (2022). The Effects of Traditional Concepts on Personal Values Among University Students in China. Frontiers in Psychology. 13. 872768–872768. 5 indexed citations

Sun, Gong, et al.. (2022). Exploring work-life balance among professional women in mainland China: A qualitative study. Frontiers in Psychology. 13. 938664–938664. 7 indexed citations

Sun, Gong, et al.. (2021). Power Decreases Loneliness through Enhanced Social Support: The Moderating Role of Social Exclusion. Anales de Psicología. 37(3). 549–556. 2 indexed citations

Li, Jie, et al.. (2021). The impact of firm innovativeness on consumer trust in the sharing economy: a moderated mediation model. Asia Pacific Journal of Marketing and Logistics. 34(5). 1078–1098. 29 indexed citations

Sun, Gong, et al.. (2021). The Influence of Face Loss on Impulse Buying: An Experimental Study. Frontiers in Psychology. 12. 700664–700664. 9 indexed citations

Sun, Gong & Jian Li. (2021). Values Evolution in Transitional China: An Institutional Perspective. Frontiers in Psychology. 12. 792707–792707.

Sun, Gong, Jie Li, Zhiming Cheng, Steven D’Alessandro, & Lester W. Johnson. (2020). Consumer personality factors and iPhone consumption in China. Journal of Consumer Behaviour. 20(4). 862–870. 11 indexed citations

Wang, Wangshuai, et al.. (2020). SNS use leads to luxury brand consumption: evidence from China. Journal of Consumer Marketing. 38(1). 101–112. 21 indexed citations

10.

Li, Jie, et al.. (2018). The Influence of Grit on Life Satisfaction: Self-Esteem as a Mediator. Psychologica Belgica. 58(1). 51–66. 77 indexed citations

11.

Wang, Wangshuai, et al.. (2017). Achievement goals and life satisfaction: the mediating role of perception of successful agency and the moderating role of emotion reappraisal. Psicologia Reflexão e Crítica. 30(1). 25–25. 25 indexed citations

12.

Li, Jie, Han Xue, Wangshuai Wang, Gong Sun, & Zhiming Cheng. (2017). How social support influences university students' academic achievement and emotional exhaustion: The mediating role of self-esteem. Learning and Individual Differences. 61. 120–126. 199 indexed citations

13.

Sun, Gong, Steven D’Alessandro, & Lester W. Johnson. (2016). Exploring Luxury Value Perceptions in China. International Journal of Market Research. 58(5). 711–731. 34 indexed citations

14.

Li, Jie, Xinan Zhang, & Gong Sun. (2015). Effects of “Face” Consciousness on Status Consumption among Chinese Consumers: Perceived Social Value as a Mediator. Psychological Reports. 116(1). 280–291. 71 indexed citations

15.

Li, Jie, Gong Sun, & Zhiming Cheng. (2015). The Influence of Political Skill on Salespersons’ Work Outcomes: A Resource Perspective. Journal of Business Ethics. 141(3). 551–562. 32 indexed citations

16.

Sun, Gong, Steven D’Alessandro, & Lester W. Johnson. (2014). Traditional culture, political ideologies, materialism and luxury consumption inChina. International Journal of Consumer Studies. 38(6). 578–585. 68 indexed citations

17.

Sun, Gong, Steven D’Alessandro, Lester W. Johnson, & Hume Winzar. (2014). Do we measure what we expect to measure? Some issues in the measurement of culture in consumer research. International Marketing Review. 31(4). 338–362. 32 indexed citations

18.

Sun, Gong, Jun Chen, Steven D’Alessandro, & Hume Winzar. (2011). The Two different effects of Chinese traditional culture on luxury consumption : face and harmony. ACR Asia-Pacific Advances. 361–368. 4 indexed citations

19.

Sun, Gong, Steven D’Alessandro, & Hume Winzar. (2010). Traditional cultural values, political ideologies and luxury consumption desire in China: a conceptual model. Charles Sturt University Research Output (CRO). 1–11. 3 indexed citations

20.

Shen, Rong, et al.. (2007). POLAR MOLECULE TYPE ELECTRORHEOLOGICAL FLUIDS. 72–79. 1 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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