Fred Beard

58 total papers · 981 total citations
44 papers, 577 citations indexed

About

Fred Beard is a scholar working on Marketing, Management of Technology and Innovation and Visual Arts and Performing Arts. According to data from OpenAlex, Fred Beard has authored 44 papers receiving a total of 577 indexed citations (citations by other indexed papers that have themselves been cited), including 28 papers in Marketing, 11 papers in Management of Technology and Innovation and 10 papers in Visual Arts and Performing Arts. Recurrent topics in Fred Beard’s work include Consumer Behavior in Brand Consumption and Identification (16 papers), Management and Marketing Education (11 papers) and Art History and Market Analysis (10 papers). Fred Beard is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (16 papers), Management and Marketing Education (11 papers) and Art History and Market Analysis (10 papers). Fred Beard collaborates with scholars based in United States and United Kingdom. Fred Beard's co-authors include Doyle Yoon, Aimei Yang, Joseph B. Walther, Kathleen Mortimer and Louisa Ha and has published in prestigious journals such as Journal of Business Research, Journal of Business Ethics and Journal of Advertising.

Co-authorship network of co-authors of Fred Beard

This figure shows the co-authorship network connecting the top 25 collaborators of Fred Beard. A scholar is included among the top collaborators of Fred Beard based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Fred Beard. Fred Beard is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

Fred Beard

43 papers receiving 516 citations

Fields of papers citing papers by Fred Beard

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Fred Beard. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Fred Beard. The network helps show where Fred Beard may publish in the future.

Countries citing papers authored by Fred Beard

Since Specialization
Citations

This map shows the geographic impact of Fred Beard's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Fred Beard with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Fred Beard more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

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