Erika Matulich

914 total citations
16 papers, 677 citations indexed

About

Erika Matulich is a scholar working on Education, Marketing and Information Systems and Management. According to data from OpenAlex, Erika Matulich has authored 16 papers receiving a total of 677 indexed citations (citations by other indexed papers that have themselves been cited), including 5 papers in Education, 4 papers in Marketing and 3 papers in Information Systems and Management. Recurrent topics in Erika Matulich's work include Online and Blended Learning (4 papers), Ethics in Business and Education (3 papers) and Consumer Behavior in Brand Consumption and Identification (3 papers). Erika Matulich is often cited by papers focused on Online and Blended Learning (4 papers), Ethics in Business and Education (3 papers) and Consumer Behavior in Brand Consumption and Identification (3 papers). Erika Matulich collaborates with scholars based in United States and United Kingdom. Erika Matulich's co-authors include Christine Moorman, Raymond Papp, Diana L. Haytko, Robert McMurrian, Steve Werner, Lance Eliot Brouthers, Ronald Kuntze, Barbara Lippincott, Jon R. Austin and Baris Yalabik and has published in prestigious journals such as Journal of Consumer Research, Journal of International Business Studies and Marketing Education Review.

In The Last Decade

Erika Matulich

13 papers receiving 588 citations

Peers

Erika Matulich
Comparison fields: 5 of 89
  • Marketing 191
  • Sociology and Political Science 134
  • Public Health, Environmental and Occupational Health 134
  • General Health Professions 102
  • Applied Psychology 98
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Citations per field, relative to Erika Matulich
Erika Matulich · 1×
Citations per year, relative to Erika Matulich
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Countries citing papers authored by Erika Matulich

Since Specialization
Citations

This map shows the geographic impact of Erika Matulich's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Erika Matulich with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Erika Matulich more than expected).

Fields of papers citing papers by Erika Matulich

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Erika Matulich. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Erika Matulich. The network helps show where Erika Matulich may publish in the future.

Co-authorship network of co-authors of Erika Matulich

This figure shows the co-authorship network connecting the top 25 collaborators of Erika Matulich. A scholar is included among the top collaborators of Erika Matulich based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Erika Matulich. Erika Matulich is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

16 of 16 papers shown
# Work Indexed citations
1
Exploring Cognitive Bias in Entrepreneurial Startup Failure
6
2 33
3
An International Look at Attitude towards Advertising, Brand Considerations, and Market Expertise: United States, China, and India
5
4 5
5 0
6 0
7 15
8 15
9 0
10
International educational ethics
2
11 83
12
Campus perceptions of fair use violations: implications for university policy development
3
13 4
14 40
15
Attitudes Toward Green Advertising and Consumers' Environmentally Responsible Behaviors
2
16 464

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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