Jon R. Austin

1.0k total citations
11 papers, 682 citations indexed

About

Jon R. Austin is a scholar working on Marketing, Management of Technology and Innovation and Sociology and Political Science. According to data from OpenAlex, Jon R. Austin has authored 11 papers receiving a total of 682 indexed citations (citations by other indexed papers that have themselves been cited), including 5 papers in Marketing, 3 papers in Management of Technology and Innovation and 2 papers in Sociology and Political Science. Recurrent topics in Jon R. Austin's work include Consumer Behavior in Brand Consumption and Identification (4 papers), Management and Marketing Education (3 papers) and Digital Marketing and Social Media (2 papers). Jon R. Austin is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (4 papers), Management and Marketing Education (3 papers) and Digital Marketing and Social Media (2 papers). Jon R. Austin collaborates with scholars based in United States. Jon R. Austin's co-authors include Anna S. Mattila, Judy A. Siguaw, John L. Lastovicka, John P. Murry, Donald H. Saklofske, Diana L. Haytko, Andrew Hickey, Colin Smith, Christine Moorman and Erika Matulich and has published in prestigious journals such as Journal of Strategic Marketing, Cornell Hotel and Restaurant Administration Quarterly and University of Southern Queensland ePrints (University of Southern Queensland).

In The Last Decade

Jon R. Austin

11 papers receiving 601 citations

Peers

Jon R. Austin
Susan Whelan Ireland
Sharon Schembri Australia
Carolyn Tripp United States
Suzanne Horne United Kingdom
Marius K. Luedicke United Kingdom
Susan H.C. Tai Hong Kong
Tuba Üstüner United States
Anne Broderick United Kingdom
Mark B. Traylor United States
Susan Whelan Ireland
Jon R. Austin
Citations per year, relative to Jon R. Austin Jon R. Austin (= 1×) peers Susan Whelan

Countries citing papers authored by Jon R. Austin

Since Specialization
Citations

This map shows the geographic impact of Jon R. Austin's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Jon R. Austin with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Jon R. Austin more than expected).

Fields of papers citing papers by Jon R. Austin

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Jon R. Austin. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Jon R. Austin. The network helps show where Jon R. Austin may publish in the future.

Co-authorship network of co-authors of Jon R. Austin

This figure shows the co-authorship network connecting the top 25 collaborators of Jon R. Austin. A scholar is included among the top collaborators of Jon R. Austin based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Jon R. Austin. Jon R. Austin is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

11 of 11 papers shown
1.
Austin, Jon R. & Andrew Hickey. (2008). Signing the school in neoliberal times: the public pedagogy of being pedagogically public. University of Southern Queensland ePrints (University of Southern Queensland). 2 indexed citations
2.
Austin, Jon R.. (2006). Basic Marketing Research. DigitalCommons-Cedarville (Cedarville University). 214 indexed citations
3.
Austin, Jon R., et al.. (2004). MEASUREMENT OF TRAIT EMOTIONAL INTELLIGENCE. 38. 547–558. 3 indexed citations
4.
Austin, Jon R., Judy A. Siguaw, & Anna S. Mattila. (2003). A re-examination of the generalizability of the Aaker brand personality measurement framework. Journal of Strategic Marketing. 11(2). 77–92. 215 indexed citations
5.
Siguaw, Judy A., Anna S. Mattila, & Jon R. Austin. (1999). The Brand-Personality Scale. Cornell Hotel and Restaurant Administration Quarterly. 40(3). 48–55. 159 indexed citations
6.
Siguaw, Judy A., Anna S. Mattila, & Jon R. Austin. (1999). The brand-personality scale. Cornell Hotel and Restaurant Administration Quarterly. 40(3). 48–5. 66 indexed citations
7.
Murry, John P., John L. Lastovicka, & Jon R. Austin. (1997). The Value of Understanding the Influence of Lifestyle Trait Motivations on Consumption Beliefs. DigitalCommons-Cedarville (Cedarville University). 15 indexed citations
8.
Moorman, Christine & Jon R. Austin. (1995). The Paradox of Low Quality and High Use: How Researcher Trust Impacts Market Research Outcomes. DigitalCommons-Cedarville (Cedarville University). 1 indexed citations
9.
Matulich, Erika, Diana L. Haytko, & Jon R. Austin. (1995). Attitudes Toward Green Advertising and Consumers' Environmentally Responsible Behaviors. DigitalCommons-Cedarville (Cedarville University). 541–542. 2 indexed citations
10.
Austin, Jon R.. (1991). An Exploratory Examination of the Development of Marketing Research Service Relationships: An Assessment of Exchange Evaluation Dimensions. DigitalCommons-Cedarville (Cedarville University). 133–141. 4 indexed citations
11.
Austin, Jon R. & Colin Smith. (1969). Toward a Biblical Market Orientation: Initiating a Scriptural Analysis of a Business Philosophy. ˜The œjournal of biblical integration in business.. 11(1). 1 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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