Enping Mai

14 papers and 280 indexed citations i.

About

Enping Mai is a scholar working on Sociology and Political Science, Marketing and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Enping Mai has authored 14 papers receiving a total of 280 indexed citations (citations by other indexed papers that have themselves been cited), including 10 papers in Sociology and Political Science, 7 papers in Marketing and 5 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Enping Mai’s work include Digital Marketing and Social Media (8 papers), Customer Service Quality and Loyalty (5 papers) and Consumer Behavior in Brand Consumption and Identification (3 papers). Enping Mai is often cited by papers focused on Digital Marketing and Social Media (8 papers), Customer Service Quality and Loyalty (5 papers) and Consumer Behavior in Brand Consumption and Identification (3 papers). Enping Mai collaborates with scholars based in United States and China. Enping Mai's co-authors include Jun Yang, Ying Liao, Haozhe Chen, Judy A. Siguaw, Seth Ketron, Judy A. Wagner, Diana L. Haytko, Yu Tian and Xiaojing Sheng and has published in prestigious journals such as Journal of Business Research, Journal of Marketing Management and Journal of Advertising Research.

In The Last Decade

Co-authorship network of co-authors of Enping Mai

This figure shows the co-authorship network connecting the top 25 collaborators of Enping Mai. A scholar is included among the top collaborators of Enping Mai based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Enping Mai. Enping Mai is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

Fields of papers citing papers by Enping Mai

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Enping Mai. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Enping Mai. The network helps show where Enping Mai may publish in the future.

Countries citing papers authored by Enping Mai

Since Specialization
Citations

This map shows the geographic impact of Enping Mai's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Enping Mai with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Enping Mai more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

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2026