Naser Pourazad
- Sociology and Political Science top 10%
- Marketing top 5%
- Information Systems and Management top 5%
- Organizational Behavior and Human Resource Management top 10%
- Strategy and Management
- Co-authors
- Lara StocchiNina MichaelidouArry TanusondjajaPaul HarriganMilena MicevskiAli ShiraziRoberta CrouchVinh Nhat Lu
- Topics
- Digital Marketing and Social Media (13 papers)Consumer Behavior in Brand Consumption and Identification (9 papers)Technology Adoption and User Behaviour (6 papers)
- Cited by
- MarketingInformation Systems and ManagementOrganizational Behavior and Human Resource Management
- Journals
- Journal of the Academy of Marketing ScienceEuropean Journal of MarketingPsychology and Marketing
- Partner nations
- AustraliaUnited KingdomIran
In The Last Decade
Naser Pourazad
16 papers receiving 334 citations
Peers
Comparison fields: 5 of 57
- Sociology and Political Science 205
- Marketing 198
- Information Systems and Management 126
- Organizational Behavior and Human Resource Management 78
- Strategy and Management 41
Countries citing papers authored by Naser Pourazad
This map shows the geographic impact of Naser Pourazad's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Naser Pourazad with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Naser Pourazad more than expected).
Fields of papers citing papers by Naser Pourazad
This network shows the impact of papers produced by Naser Pourazad. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Naser Pourazad. The network helps show where Naser Pourazad may publish in the future.
Co-authorship network of co-authors of Naser Pourazad
This figure shows the co-authorship network connecting the top 25 collaborators of Naser Pourazad. A scholar is included among the top collaborators of Naser Pourazad based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Naser Pourazad. Naser Pourazad is excluded from the visualization to improve readability, since they are connected to all nodes in the network.
All Works
| # | Work | Indexed citations |
|---|---|---|
| 1 | 0 | |
| 2 | 1 | |
| 3 | 2 | |
| 4 | 1 | |
| 5 | 2 | |
| 6 | 0 | |
| 7 | 2 | |
| 8 | 14 | |
| 9 | 115 | |
| 10 | 22 | |
| 11 | 23 | |
| 12 | 28 | |
| 13 | 42 | |
| 14 | 56 | |
| 15 | Behavioural Consequence of Brand Passion: A Conceptual Model | 2 |
| 16 | 15 | |
| 17 | Emotional Brand Attachment: Antecedents and Consequences for Luxury Brands | 5 |
| 18 | Factors affecting employees' readiness for knowledge management | 23 |
About Naser Pourazad
Naser Pourazad is a scholar working on Marketing, Information Systems and Management and Organizational Behavior and Human Resource Management, having authored 18 papers that have together received 353 indexed citations. Recurring topics across this work include Digital Marketing and Social Media (13 papers), Consumer Behavior in Brand Consumption and Identification (9 papers) and Technology Adoption and User Behaviour (6 papers). The work is most often cited by research in Marketing (198 citations), Information Systems and Management (126 citations) and Organizational Behavior and Human Resource Management (78 citations). Naser Pourazad has collaborated with scholars based in Australia, United Kingdom and Iran. Frequent co-authors include Lara Stocchi, Nina Michaelidou, Arry Tanusondjaja, Paul Harrigan, Milena Micevski, Ali Shirazi, Roberta Crouch, Vinh Nhat Lu, Lucy Simmonds and Steven Bellman. Their work appears in journals such as Journal of the Academy of Marketing Science, European Journal of Marketing and Psychology and Marketing.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.