Ed Petkus

645 total citations
17 papers, 434 citations indexed

About

Ed Petkus is a scholar working on Management of Technology and Innovation, Marketing and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Ed Petkus has authored 17 papers receiving a total of 434 indexed citations (citations by other indexed papers that have themselves been cited), including 9 papers in Management of Technology and Innovation, 6 papers in Marketing and 6 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Ed Petkus's work include Management and Marketing Education (8 papers), Management and Organizational Studies (3 papers) and Consumer Behavior in Brand Consumption and Identification (3 papers). Ed Petkus is often cited by papers focused on Management and Marketing Education (8 papers), Management and Organizational Studies (3 papers) and Consumer Behavior in Brand Consumption and Identification (3 papers). Ed Petkus collaborates with scholars based in United States. Ed Petkus's co-authors include Russell K. Smith, Sarah Fisher Gardial, David W. Schumann and Christina Chung and has published in prestigious journals such as Journal of Advertising, Marketing Letters and Policy Sciences.

In The Last Decade

Ed Petkus

16 papers receiving 362 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Ed Petkus United States 8 118 116 108 108 84 17 434
Chuck Tomkovick United States 13 134 1.1× 163 1.4× 112 1.0× 134 1.2× 76 0.9× 26 468
Marjorie J. Cooper United States 13 105 0.9× 255 2.2× 116 1.1× 102 0.9× 203 2.4× 30 686
Stephen K. Koernig United States 8 239 2.0× 139 1.2× 251 2.3× 140 1.3× 120 1.4× 10 591
Dennis N. Bristow United States 13 204 1.7× 53 0.5× 194 1.8× 77 0.7× 139 1.7× 38 509
Nancy McIntyre United States 9 53 0.4× 55 0.5× 98 0.9× 114 1.1× 166 2.0× 15 475
Courtland L. Bovée 5 148 1.3× 54 0.5× 124 1.1× 36 0.3× 50 0.6× 7 532
Donald Sciglimpaglia United States 11 305 2.6× 50 0.4× 132 1.2× 42 0.4× 69 0.8× 26 544
Stephen F. Pirog United States 8 208 1.8× 70 0.6× 138 1.3× 64 0.6× 46 0.5× 17 448
Kathleen A. Krentler United States 9 132 1.1× 247 2.1× 185 1.7× 70 0.6× 129 1.5× 21 667
Alice Kendrick United States 12 131 1.1× 41 0.4× 140 1.3× 56 0.5× 35 0.4× 45 383

Countries citing papers authored by Ed Petkus

Since Specialization
Citations

This map shows the geographic impact of Ed Petkus's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Ed Petkus with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Ed Petkus more than expected).

Fields of papers citing papers by Ed Petkus

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Ed Petkus. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Ed Petkus. The network helps show where Ed Petkus may publish in the future.

Co-authorship network of co-authors of Ed Petkus

This figure shows the co-authorship network connecting the top 25 collaborators of Ed Petkus. A scholar is included among the top collaborators of Ed Petkus based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Ed Petkus. Ed Petkus is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

17 of 17 papers shown
1.
Petkus, Ed, et al.. (2015). Nationality as a Determinant of Learning Styles: Comparing Marketing Students from Bulgaria and the USA.. 9(1). 97–106. 5 indexed citations
2.
Petkus, Ed. (2011). Value-Chain Analysis Of Prohibition In The United States, 1920-1933: A Historical Case Study In Marketing. Journal of Business Case Studies (JBCS). 4(8). 35–35.
3.
Petkus, Ed, et al.. (2011). Marketing Outputs as Art? Bringing an Aesthetic Sensibility to the Marketing Curriculum. Marketing Education Review. 21(2). 113–124. 7 indexed citations
4.
Petkus, Ed. (2010). Incorporating Transformative Consumer Research Into the Consumer Behavior Course Experience. Journal of Marketing Education. 32(3). 292–299. 18 indexed citations
5.
Petkus, Ed. (2009). Historical Perspectives in Marketing Education. Journal of Marketing Education. 32(1). 64–74. 7 indexed citations
6.
7.
Petkus, Ed. (2007). Enhancing the Relevance and Value of Marketing Curriculum Outcomes to a Liberal Arts Education. Journal of Marketing Education. 29(1). 39–51. 25 indexed citations
8.
Petkus, Ed. (2004). Enhancing the application of experiential marketing in the arts. International Journal of Nonprofit and Voluntary Sector Marketing. 9(1). 49–56. 95 indexed citations
9.
Petkus, Ed. (2001). A Customer Value Perspective in the Nonprofit Marketing Context: Expanding the Means-End Chain for Multiple Stakeholders. Journal of Nonprofit & Public Sector Marketing. 8(3). 25–37. 5 indexed citations
10.
Petkus, Ed. (2000). A Theoretical and Practical Framework for Service-Learning in Marketing: Kolb’s Experiential Learning Cycle. Journal of Marketing Education. 22(1). 64–70. 139 indexed citations
11.
Petkus, Ed. (1996). The Creative Identity: Creative Behavior From The Symbolic Interactionist Perspective. The Journal of Creative Behavior. 30(3). 188–196. 62 indexed citations
12.
Petkus, Ed. (1995). Open For Remodeling:Boise State Helps Prepare Vietnam'S MBA Faculty of The Future. Change The Magazine of Higher Learning. 27(6). 64–66. 4 indexed citations
13.
14.
Petkus, Ed. (1994). Ninja Secrets of Creativity. The Journal of Creative Behavior. 28(2). 133–140. 2 indexed citations
15.
Gardial, Sarah Fisher, David W. Schumann, Ed Petkus, & Russell K. Smith. (1993). Processing and Retrieval of Inferences and Descriptive Advertising Information: The Effects of Message Elaboration. Journal of Advertising. 22(1). 25–34. 14 indexed citations
16.
Gardial, Sarah Fisher, David W. Schumann, Russell K. Smith, & Ed Petkus. (1993). The effects of memory set accessibility and relevance on the use of memory information during product choice. Marketing Letters. 4(3). 241–251. 2 indexed citations
17.
Petkus, Ed. (1992). Implications of the Symbolic Interactionist Perspective For the Study of Environmentally-Responsible Consumption. ACR North American Advances. 4 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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