Changjo Yoo
- Marketing top 2%
- Sociology and Political Science top 5%
- Organizational Behavior and Human Resource Management top 5%
- Information Systems and Management top 5%
- Social Psychology top 10%
- Co-authors
- Deborah J. MacInnisJong-Hee ParkYoung-Chan KimYoung‐Chan KimHae‐Kyong BangSeongsoo JangDeborah F. SpakeKyung‐Do Park
- Topics
- Digital Marketing and Social Media (8 papers)Consumer Behavior in Brand Consumption and Identification (8 papers)Customer Service Quality and Loyalty (7 papers)
- Cited by
- MarketingOrganizational Behavior and Human Resource ManagementInformation Systems and Management
- Journals
- Journal of Business ResearchInternational Journal of Hospitality ManagementPsychology and Marketing
- Partner nations
- South KoreaUnited StatesUnited Kingdom
In The Last Decade
Changjo Yoo
11 papers receiving 622 citations
Peers
Comparison fields: 5 of 66
- Marketing 512
- Sociology and Political Science 370
- Organizational Behavior and Human Resource Management 236
- Information Systems and Management 143
- Social Psychology 91
Countries citing papers authored by Changjo Yoo
This map shows the geographic impact of Changjo Yoo's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Changjo Yoo with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Changjo Yoo more than expected).
Fields of papers citing papers by Changjo Yoo
This network shows the impact of papers produced by Changjo Yoo. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Changjo Yoo. The network helps show where Changjo Yoo may publish in the future.
Co-authorship network of co-authors of Changjo Yoo
This figure shows the co-authorship network connecting the top 25 collaborators of Changjo Yoo. A scholar is included among the top collaborators of Changjo Yoo based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Changjo Yoo. Changjo Yoo is excluded from the visualization to improve readability, since they are connected to all nodes in the network.
All Works
| # | Work | Indexed citations |
|---|---|---|
| 1 | 12 | |
| 2 | 1 | |
| 3 | 1 | |
| 4 | 3 | |
| 5 | 1 | |
| 6 | 1 | |
| 7 | 1 | |
| 8 | 135 | |
| 9 | 1 | |
| 10 | 25 | |
| 11 | 2 | |
| 12 | The Effects of Adfl®s Creative Level on the Advertising Effectiveness: Moderating Role of Ad Execution Style and Brand Reputation | 0 |
| 13 | 207 | |
| 14 | 8 | |
| 15 | Relationship Marketing From the ConsumerS Perspective: a Comparison of Consumers in South Korea and the United States | 4 |
| 16 | 315 |
About Changjo Yoo
Changjo Yoo is a scholar working on Marketing, Organizational Behavior and Human Resource Management and Information Systems and Management, having authored 16 papers that have together received 717 indexed citations. Recurring topics across this work include Digital Marketing and Social Media (8 papers), Consumer Behavior in Brand Consumption and Identification (8 papers) and Customer Service Quality and Loyalty (7 papers). The work is most often cited by research in Marketing (512 citations), Organizational Behavior and Human Resource Management (236 citations) and Information Systems and Management (143 citations). Changjo Yoo has collaborated with scholars based in South Korea, United States and United Kingdom. Frequent co-authors include Deborah J. MacInnis, Jong-Hee Park, Young-Chan Kim, Young‐Chan Kim, Hae‐Kyong Bang, Seongsoo Jang, Deborah F. Spake, Kyung‐Do Park, Kwang‐Ho Ahn and Sharon E. Beatty. Their work appears in journals such as Journal of Business Research, International Journal of Hospitality Management and Psychology and Marketing.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.