Béatrice Parguel

2.3k total citations · 1 hit paper
48 papers, 1.5k citations indexed

About

Béatrice Parguel is a scholar working on Marketing, Sociology and Political Science and Strategy and Management. According to data from OpenAlex, Béatrice Parguel has authored 48 papers receiving a total of 1.5k indexed citations (citations by other indexed papers that have themselves been cited), including 31 papers in Marketing, 12 papers in Sociology and Political Science and 10 papers in Strategy and Management. Recurrent topics in Béatrice Parguel's work include Consumer Behavior in Brand Consumption and Identification (22 papers), Consumer Market Behavior and Pricing (11 papers) and Consumer Retail Behavior Studies (9 papers). Béatrice Parguel is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (22 papers), Consumer Market Behavior and Pricing (11 papers) and Consumer Retail Behavior Studies (9 papers). Béatrice Parguel collaborates with scholars based in France, Belgium and Canada. Béatrice Parguel's co-authors include Florence Benoît-Moreau, Fabrice Larceneux, Cristel Antonia Russell, Renaud Lunardo, Pierre Valette‐Florence, Romain Cadario, Ouidade Sabri, Alice Audrezet, Pierre Desmet and Fanny Reniou and has published in prestigious journals such as PLoS ONE, Journal of Business Research and Journal of Business Ethics.

In The Last Decade

Béatrice Parguel

42 papers receiving 1.4k citations

Hit Papers

How Sustainability Ratings Might Deter ‘Greenwashing’: A ... 2011 2026 2016 2021 2011 200 400 600

Peers

Béatrice Parguel
Comparison fields: 5 of 98
  • Marketing 1.1k
  • Strategy and Management 550
  • Sociology and Political Science 429
  • Management, Monitoring, Policy and Law 204
  • Organizational Behavior and Human Resource Management 148
Replace Florence Benoît-Moreau with:
Florence Benoît-Moreau France
Carmen Valor Spain
Zhi Yang China
Laura Marie Edinger‐Schons Germany
Jingzhi Shang Canada
Naeem Gul Gilal Pakistan
Carolyn Strong United Kingdom
Christopher Groening United States
Remi Trudel United States
Defeng Yang China
Florence Benoît-Moreau France View profile →
Citations per field, relative to Béatrice Parguel
Béatrice Parguel · 1×
Citations per year, relative to Béatrice Parguel
Béatrice Parguel · 1×

Countries citing papers authored by Béatrice Parguel

Since Specialization
Citations

This map shows the geographic impact of Béatrice Parguel's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Béatrice Parguel with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Béatrice Parguel more than expected).

Fields of papers citing papers by Béatrice Parguel

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Béatrice Parguel. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Béatrice Parguel. The network helps show where Béatrice Parguel may publish in the future.

Co-authorship network of co-authors of Béatrice Parguel

This figure shows the co-authorship network connecting the top 25 collaborators of Béatrice Parguel. A scholar is included among the top collaborators of Béatrice Parguel based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Béatrice Parguel. Béatrice Parguel is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
# Work Indexed citations
1 0
2 2
3 1
4 1
5 0
6 6
7 2
8 6
9 15
10 3
11 11
12 1
13 222
14
Warning Young Adults Against Tobacco Consumption Through Ad Parodies : its Effects on Cigarette Brands Attitude
1
15
Les biais de réponse - Impact du mode de collecte des données et de l'attractivité de l'enquêteur
14
16
Le rôle de la congruence entre l’enseigne et son engagement dans la construction du capital-marque par la communication sociétale : une approche par la théorie de l’attribution
1
17
Le consommateur face à l'éco communication : une synthèse des recherches
1
18
Communication sociétale des enseignes, le consommateur est-il toujours dupe ? le rôle de la réputation
1
19 4
20
Perceived value and trustworthiness of a multi-promotion offer
0

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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