Anne Broderick
Impact in
- Marketing top 5%
- Consumer Behavior in Brand Consumption and Identification
- Consumer Retail Behavior Studies
- Service and Product Innovation
- Environmental Sustainability in Business
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- Customer Service Quality and Loyalty
Papers in
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- Consumer Behavior in Brand Consumption and Identification 3
- Consumer Retail Behavior Studies 2
- Service and Product Innovation 2
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- Customer Service Quality and Loyalty 5
- Co-authors
- Tony Garry (5 shared papers)Paula Kluth (1 shared paper)Pauline Maclaran (3 shared papers)Douglas Biklen (1 shared paper)Tracy Harwood (1 shared paper)Mark S. Beasley (1 shared paper)Elizabeth Parsons (1 shared paper)Abir Hussain (1 shared paper)
- Journals
- Journal of Marketing Management (5 papers)Journal of Services Marketing (1 paper)Journal of Business and Industrial Marketing (1 paper)Disability & Society (1 paper)Service Industries Journal (1 paper)
- Partner nations
- United KingdomNew Zealand
In The Last Decade
Anne Broderick
16 papers receiving 470 citations
Peers
Comparison fields: 5 of 73
- Marketing 266
- Organizational Behavior and Human Resource Management 284
- Information Systems and Management 99
- Tourism, Leisure and Hospitality Management 9
- Strategy and Management 76
Countries citing papers authored by Anne Broderick
This map shows the geographic impact of Anne Broderick's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Anne Broderick with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Anne Broderick more than expected).
Fields of papers citing papers by Anne Broderick
This network shows the impact of papers produced by Anne Broderick. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Anne Broderick. The network helps show where Anne Broderick may publish in the future.
Co-authors
The 10 scholars most cited alongside Anne Broderick, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | 2002 | 128 | |
| 2 | 1998 | 80 | |
| 3 | 1999 | 73 | |
| 4 | 2003 | 56 | |
| 5 | 2001 | 52 | |
| 6 | 2003 | 49 | |
| 7 | 2014 | 28 | |
| 8 | 2018 | 19 | |
| 9 | Relationship marketing : perspectives, dimensions and contexts | 2008 | 18 |
| 10 | 2010 | 15 | |
| 11 | 2008 | 14 | |
| 12 | 2003 | 13 | |
| 13 | 2010 | 12 | |
| 14 | The Computer As 'Middle Agent': Negotiating the Meanings of Marriage on a Sikh Online Dating Site | 2007 | 5 |
| 15 | Shopping Behaviour and Consumer Perspectives on Food Retailing: An East European Study | 1994 | 2 |
| 16 | İnternet Bankacılığında Hizmet Kalitesi : Müşteri Rolünün Önemi | 2008 | 1 |
About Anne Broderick
Anne Broderick is a scholar working on Marketing, Organizational Behavior and Human Resource Management, Sociology and Political Science, Strategy and Management and Management Information Systems, having authored 16 papers that have together received 565 indexed citations. Recurring topics across this work include Customer Service Quality and Loyalty (5 papers), Digital Marketing and Social Media (4 papers), Consumer Behavior in Brand Consumption and Identification (3 papers), South Asian Cinema and Culture (2 papers), South Asian Studies and Diaspora (2 papers), Technology Adoption and User Behaviour (2 papers), Consumer Retail Behavior Studies (2 papers) and Service and Product Innovation (2 papers). The work is most often cited by research in Marketing (266 citations), Organizational Behavior and Human Resource Management (284 citations), Information Systems and Management (99 citations), Tourism, Leisure and Hospitality Management (9 citations) and Strategy and Management (76 citations). Anne Broderick has collaborated with scholars based in United Kingdom and New Zealand. Frequent co-authors include Tony Garry, Paula Kluth, Pauline Maclaran, Douglas Biklen, Tracy Harwood, Mark S. Beasley, Elizabeth Parsons, Abir Hussain, Dhiya Al‐Jumeily and Jamila Mustafina. Their work appears in journals such as Journal of Marketing Management, Journal of Services Marketing, Journal of Business and Industrial Marketing, Disability & Society and Service Industries Journal.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.