Tracy Harwood

2.7k total citations · 1 hit paper
36 papers, 1.7k citations indexed

About

Tracy Harwood is a scholar working on Sociology and Political Science, Marketing and Artificial Intelligence. According to data from OpenAlex, Tracy Harwood has authored 36 papers receiving a total of 1.7k indexed citations (citations by other indexed papers that have themselves been cited), including 17 papers in Sociology and Political Science, 11 papers in Marketing and 6 papers in Artificial Intelligence. Recurrent topics in Tracy Harwood's work include Digital Marketing and Social Media (10 papers), Digital Games and Media (9 papers) and Service and Product Innovation (6 papers). Tracy Harwood is often cited by papers focused on Digital Marketing and Social Media (10 papers), Digital Games and Media (9 papers) and Service and Product Innovation (6 papers). Tracy Harwood collaborates with scholars based in United Kingdom, New Zealand and United States. Tracy Harwood's co-authors include Tony Garry, Giampaolo Viglia, Dimitrios Buhalis, Vanja Bogicevic, Srikanth Beldona, Charles F. Hofacker, R. Michael Bourke, Paula Brown, Mike Bourke and Chris Ballard and has published in prestigious journals such as Journal of Media Literacy Education, Journal of Services Marketing and Journal of Marketing Management.

In The Last Decade

Tracy Harwood

32 papers receiving 1.6k citations

Hit Papers

align trajectories sort by overperformance

What are hit papers?

Hit papers significantly outperform the citation benchmark for their cohort. A paper qualifies if it has ≥500 total citations, achieves ≥1.5× the top-1% citation threshold for papers in the same subfield and year (this is the minimum needed to enter the top 1%, not the average within it), or reaches the top citation threshold in at least one of its specific research topics.

Technological disruptions in services: lessons from tourism and hospitality

2019 513 citations Dimitrios Buhalis, Tracy Harwood et al. Journal of service management profile →

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name	h						Papers	Cites
Tracy Harwood United Kingdom	14	748	471	227	207	167	36	1.7k
Tony Garry New Zealand	18	666 0.9×	530 1.1×	176 0.8×	333 1.6×	82 0.5×	42	1.6k
Junghoon Moon South Korea	20	750 1.0×	482 1.0×	598 2.6×	330 1.6×	94 0.6×	99	1.8k
Michael S. Minor United States	19	721 1.0×	850 1.8×	304 1.3×	430 2.1×	155 0.9×	61	2.0k
Kristina Klein Germany	16	870 1.2×	804 1.7×	393 1.7×	540 2.6×	116 0.7×	28	2.7k
Alvin C. Burns United States	22	1.1k 1.5×	1.2k 2.5×	321 1.4×	527 2.5×	118 0.7×	95	2.6k
Han Chen United States	23	858 1.1×	497 1.1×	65 0.3×	481 2.3×	73 0.4×	103	2.6k
Hichang Cho Singapore	27	1.8k 2.4×	487 1.0×	539 2.4×	118 0.6×	270 1.6×	67	2.9k
Rebecca Dolan Australia	20	1.5k 2.0×	844 1.8×	476 2.1×	276 1.3×	146 0.9×	35	2.1k
Wagner Júnior Ladeira Brazil	21	848 1.1×	899 1.9×	482 2.1×	529 2.6×	283 1.7×	113	2.4k
Susan Rose United States	19	1.2k 1.6×	878 1.9×	523 2.3×	531 2.6×	84 0.5×	84	2.3k

Countries citing papers authored by Tracy Harwood

Since Specialization

Citations

This map shows the geographic impact of Tracy Harwood's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Tracy Harwood with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Tracy Harwood more than expected).

Fields of papers citing papers by Tracy Harwood

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Tracy Harwood. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Tracy Harwood. The network helps show where Tracy Harwood may publish in the future.

Co-authorship network of co-authors of Tracy Harwood

This figure shows the co-authorship network connecting the top 25 collaborators of Tracy Harwood. A scholar is included among the top collaborators of Tracy Harwood based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Tracy Harwood. Tracy Harwood is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

Sort: Min cites: Since: Top N: Style:

20 of 20 papers shown

Yang, Shengxiang, et al.. (2025). Capturing the Past, Shaping the Future: A Scoping Review of Photogrammetry in Cultural Building Heritage. Electronics. 14(18). 3666–3666.

Harwood, Tracy. (2022). A Commentary on Culture, Sustainability and Market Transformations. Journal of Media Literacy Education. 7(2).

Harwood, Tracy, et al.. (2020). Artificial Intelligence in the healthcare of older people. DMU Open Research Archive (De Montfort University). 4(1). 7–13. 12 indexed citations

Harwood, Tracy. (2020). Pandemic, Human Precarity and Post-Pandemic Metaverses. Journal of Media Literacy Education. 5(4). 1 indexed citations

Harwood, Tracy, Tony Garry, & Russell W. Belk. (2019). Design fiction diegetic prototyping: a research framework for visualizing service innovations. Journal of Services Marketing. 34(1). 59–73. 17 indexed citations

Buhalis, Dimitrios, Tracy Harwood, Vanja Bogicevic, et al.. (2019). Technological disruptions in services: lessons from tourism and hospitality. Journal of service management. 30(4). 484–506. 513 indexed citations breakdown →

Harwood, Tracy, Tony Garry, & Russell W. Belk. (2018). Convergence Markets: Virtual [Corpo]reality. Journal of Media Literacy Education. 3(3). 2 indexed citations

Harwood, Tracy, et al.. (2018). Value Transformation in the ‘Let’s Play’ Gaming Subculture. DMU Open Research Archive (De Montfort University). 4(2). 229–242. 4 indexed citations

Harwood, Tracy, et al.. (2015). Machinima: Extending brand reach. Journal of Consumer Behaviour. 14(6). 378–388. 1 indexed citations

10.

Harwood, Tracy & Tony Garry. (2015). An investigation into gamification as a customer engagement experience environment. Journal of Services Marketing. 29(6/7). 533–546. 219 indexed citations

11.

Harwood, Tracy, et al.. (2013). Shedding light on retail environments. DMU Open Research Archive (De Montfort University). 2–7. 4 indexed citations

12.

Harwood, Tracy. (2013). Machinima as a learning tool. Digital Creativity. 24(3). 168–181. 6 indexed citations

13.

Saren, Mike, Tracy Harwood, Janet Ward, & Alladi Venkatesh. (2013). Marketing beyond the frontier? Researching the new marketing landscape of virtual worlds. Journal of Marketing Management. 29(13-14). 1435–1442. 16 indexed citations

14.

Harwood, Tracy. (2012). Emergence of Gamified Commerce. Journal of Electronic Commerce in Organizations. 10(2). 16–39. 6 indexed citations

15.

Harwood, Tracy & R. Michael Bourke. (2009). Food and Agriculture in Papua New Guinea. ANU Press eBooks. 141 indexed citations

16.

Garry, Tony & Tracy Harwood. (2009). The moderating influence of client sophistication on relationships within business‐to‐business credence service markets. Journal of Business and Industrial Marketing. 24(5/6). 380–388. 5 indexed citations

17.

Harwood, Tracy, Tony Garry, & Anne Broderick. (2008). Relationship marketing : perspectives, dimensions and contexts. 18 indexed citations

18.

Hugill, Andrew & Tracy Harwood. (2008). Future of Creative Technologies. DMU Open Research Archive (De Montfort University).

19.

Harwood, Tracy & Tony Garry. (2006). Relationship marketing: why bother?. 7(1). 107–111. 14 indexed citations

20.

Harwood, Tracy. (2006). Developing Buyer-Seller Relationships Through Face-to-Face Negotiations. Journal of Relationship Marketing. 4(3-4). 105–122. 13 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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