Aaron R. Brough

1.1k citations
17 papers · 771 indexed · 1 hit paper · h-index 10

Impact in

  • Marketing top 2%
    • Environmental Sustainability in Business
    • Consumer Behavior in Brand Consumption and Identification
    • Consumer Retail Behavior Studies
    • Environmental Education and Sustainability

Papers in

Aaron R. Brough

17 papers receiving 701 citations

Hit Papers

Is Eco-Friendly Unmanly? The Green-Feminine Stereotype and Its Effect on Sustainable Consumption 2016 · 477 citations
4772016202620192022100200300400

Peers

Aaron R. Brough
Comparison fields: 5 of 86
  • Marketing 439
  • Management, Monitoring, Policy and Law 228
  • General Decision Sciences 28
  • Applied Psychology 71
  • Information Systems and Management 48
Replace Mathew S. Isaac with:
Mathew S. Isaac United States
David Gal United States
Jeffery Bray United Kingdom
Remi Trudel United States
Lynn Sudbury‐Riley United Kingdom
Ronald Kuntze United States
Bonnie Simpson Canada
Adilson Borges France
Isabella Soscia France
Amber Brown United States
Aaron R. Brough relative to Mathew S. Isaac United States Mathew S. Isaac's profile →
Citations per field
00.5×1.5×
Mathew S. Isaac · 1×
Citations per year

Countries citing papers authored by Aaron R. Brough

Since Specialization
Citations

This map shows the geographic impact of Aaron R. Brough's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Aaron R. Brough with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Aaron R. Brough more than expected).

Fields of papers citing papers by Aaron R. Brough

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Aaron R. Brough. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Aaron R. Brough. The network helps show where Aaron R. Brough may publish in the future.

Co-authors

The 18 scholars most cited alongside Aaron R. Brough, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.

Border = papers with Aaron R. Brough Line = papers co-authored together Aaron R. Brough links everyone, so they are left out of the graph.

All Works

17 of 17 papers shown
#Work
1 20234
2 20221
3 202128
4 20216
5 202013
6 202059
7 202012
8
The Bulletproof Glass Effect: When Privacy Notices Backfire
20202
9
Why We Don’T Rent What Others Love: the Role of Product Attachment in Sustainable Consumption
20191
10 201930
11
Is Eco-Friendly Unmanly? The Green-Feminine Stereotype and Its Effect on Sustainable Consumption
Hit paper breakdown →
2016477
12 201520
13 201411
14 201225
15 201274
16
When Products Are Valued More But Sold For Less: the Impact of Waste Aversion on Disposal Behavior
20106
17
The “Sticky Choice” Bias in Sequential Decision-Making
20082

About Aaron R. Brough

Aaron R. Brough is a scholar working on Marketing, General Decision Sciences, Safety Research, Organizational Behavior and Human Resource Management and Sociology and Political Science, having authored 17 papers that have together received 771 indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (5 papers), Privacy, Security, and Data Protection (5 papers), Sharing Economy and Platforms (2 papers), Digital Marketing and Social Media (2 papers), Environmental Education and Sustainability (2 papers), Customer Service Quality and Loyalty (2 papers), Consumer Retail Behavior Studies (2 papers) and COVID-19 Digital Contact Tracing (2 papers). The work is most often cited by research in Marketing (439 citations), Management, Monitoring, Policy and Law (228 citations), General Decision Sciences (28 citations), Applied Psychology (71 citations) and Information Systems and Management (48 citations). Aaron R. Brough has collaborated with scholars based in United States, Canada and United Kingdom. Frequent co-authors include Mathew S. Isaac, Jingjing Ma, David Gal, Kelly D. Martin, Alexander Chernev, David A. Norton, Leslie K. John, Kent Grayson, Crystal Reeck and Kimberly S. Wolske. Their work appears in journals such as Journal of Consumer Research, Journal of Marketing Research, Journal of Consumer Psychology, Journal of Marketing and Journal of Business Research.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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