Yongdan Liu

25 total papers · 1.0k total citations
17 papers, 701 citations indexed

About

Yongdan Liu is a scholar working on Marketing, Sociology and Political Science and Social Psychology. According to data from OpenAlex, Yongdan Liu has authored 17 papers receiving a total of 701 indexed citations (citations by other indexed papers that have themselves been cited), including 12 papers in Marketing, 8 papers in Sociology and Political Science and 3 papers in Social Psychology. Recurrent topics in Yongdan Liu’s work include Consumer Behavior in Brand Consumption and Identification (10 papers), Digital Marketing and Social Media (7 papers) and Environmental Sustainability in Business (4 papers). Yongdan Liu is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (10 papers), Digital Marketing and Social Media (7 papers) and Environmental Sustainability in Business (4 papers). Yongdan Liu collaborates with scholars based in Macao, China and Hong Kong. Yongdan Liu's co-authors include Matthew Tingchi Liu, Ziying Mo, Zhidong Zhao, Angela Chang, Jerome Yen, Wilco Chan, Andrea Pérez, Jesús Collado Agudo, Jian Li and Carol Xiaoyue Zhang and has published in prestigious journals such as Sustainability, Journal of Retailing and Consumer Services and Journal of Advertising.

Co-authorship network of co-authors of Yongdan Liu

This figure shows the co-authorship network connecting the top 25 collaborators of Yongdan Liu. A scholar is included among the top collaborators of Yongdan Liu based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Yongdan Liu. Yongdan Liu is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

Yongdan Liu

15 papers receiving 677 citations

Fields of papers citing papers by Yongdan Liu

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Yongdan Liu. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Yongdan Liu. The network helps show where Yongdan Liu may publish in the future.

Countries citing papers authored by Yongdan Liu

Since Specialization
Citations

This map shows the geographic impact of Yongdan Liu's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Yongdan Liu with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Yongdan Liu more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

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