Wendy Hui

1.8k total citations
42 papers, 940 citations indexed

About

Wendy Hui is a scholar working on Marketing, Sociology and Political Science and Information Systems. According to data from OpenAlex, Wendy Hui has authored 42 papers receiving a total of 940 indexed citations (citations by other indexed papers that have themselves been cited), including 11 papers in Marketing, 10 papers in Sociology and Political Science and 8 papers in Information Systems. Recurrent topics in Wendy Hui's work include Digital Platforms and Economics (5 papers), Technology Adoption and User Behaviour (5 papers) and Online and Blended Learning (4 papers). Wendy Hui is often cited by papers focused on Digital Platforms and Economics (5 papers), Technology Adoption and User Behaviour (5 papers) and Online and Blended Learning (4 papers). Wendy Hui collaborates with scholars based in Australia, Hong Kong and China. Wendy Hui's co-authors include Paul Jen‐Hwa Hu, Alexander Newman, Kar Yan Tam, Byungjoon Yoo, Wei Thoo Yue, John Milton, Kai-Lung Hui, Ken Peffers, Robert Hoffmann and Theodore H.K. Clark and has published in prestigious journals such as IEEE Access, Journal of Management Information Systems and Decision Support Systems.

In The Last Decade

Wendy Hui

36 papers receiving 831 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Wendy Hui Australia 13 285 189 184 157 133 42 940
Robert Heckman United States 16 127 0.4× 199 1.1× 173 0.9× 144 0.9× 68 0.5× 52 900
Gerard Beenen United States 13 261 0.9× 150 0.8× 324 1.8× 122 0.8× 37 0.3× 30 1.1k
Lakshmi Goel United States 19 105 0.4× 123 0.7× 385 2.1× 88 0.6× 151 1.1× 52 1.1k
Inma Rodríguez‐Ardura Spain 18 119 0.4× 145 0.8× 379 2.1× 129 0.8× 258 1.9× 60 1.0k
Susanne Schmidt Germany 15 180 0.6× 190 1.0× 183 1.0× 48 0.3× 164 1.2× 29 1.0k
Hala Annabi United States 13 143 0.5× 135 0.7× 146 0.8× 359 2.3× 74 0.6× 26 1.1k
Julián Chaparro-Peláez Spain 15 126 0.4× 376 2.0× 337 1.8× 267 1.7× 233 1.8× 56 1.2k
Szu‐Yuan Sun Taiwan 9 236 0.8× 277 1.5× 421 2.3× 114 0.7× 179 1.3× 21 1.2k
Adeyinka Tella Nigeria 19 179 0.6× 451 2.4× 218 1.2× 390 2.5× 50 0.4× 128 1.6k
Jorge Teixeira Portugal 13 254 0.9× 136 0.7× 241 1.3× 101 0.6× 535 4.0× 28 993

Countries citing papers authored by Wendy Hui

Since Specialization
Citations

This map shows the geographic impact of Wendy Hui's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Wendy Hui with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Wendy Hui more than expected).

Fields of papers citing papers by Wendy Hui

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Wendy Hui. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Wendy Hui. The network helps show where Wendy Hui may publish in the future.

Co-authorship network of co-authors of Wendy Hui

This figure shows the co-authorship network connecting the top 25 collaborators of Wendy Hui. A scholar is included among the top collaborators of Wendy Hui based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Wendy Hui. Wendy Hui is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
1.
Byun, Min Kwang, Wendy Hui, & John W. Lau. (2025). Mitigating Algorithmic Bias in Multiclass CNN Classifications Using Causal Modeling. UWA Profiles and Research Repository (UWA). 1–7.
2.
Hui, Wendy & John W. Lau. (2024). Mitigating Nonlinear Algorithmic Bias in Binary Classification. UWA Profiles and Research Repository (University of Western Australia). 913–917. 1 indexed citations
3.
Hui, Wendy, Kai-Lung Hui, & Wei Thoo Yue. (2024). Cyber Insurance and Post-Breach Services: A Normative Analysis. Service Science. 1 indexed citations
4.
Hui, Wendy & John W. Lau. (2024). Detecting and Mitigating Algorithmic Bias in Binary Classification using Causal Modeling. UWA Profiles and Research Repository (UWA). 47–51. 2 indexed citations
5.
6.
Li, Mengyuan, Wendy Hui, & Torsten Reiners. (2023). Investigating the Moderating Effect of Massively Multiplayer Online (MMO) Games on the Correlation Between Flow and Game Addiction: A Meta-Analysis. AJIS. Australasian journal of information systems/AJIS. Australian journal of information systems/Australian journal of information systems. 27. 1 indexed citations
7.
Zhang, Xiong, Wei Thoo Yue, & Wendy Hui. (2019). Software piracy and bundling in the cloud-based software era. Information Technology and People. 32(4). 1085–1122. 5 indexed citations
8.
Hui, Wendy, et al.. (2017). Content Restrictions on AdBlock Usage. Journal of the Association for Information Systems. 84. 1 indexed citations
9.
Potdar, Vidyasagar, et al.. (2013). Awareness, Knowledge and Perception of Online Spam. eSpace (Curtin University). 4(3). 9–22. 2 indexed citations
10.
Hui, Kai-Lung, Wendy Hui, & Wei Thoo Yue. (2012). Information Security Outsourcing with System Interdependency and Mandatory Security Requirement. Journal of Management Information Systems. 29(3). 117–156. 50 indexed citations
11.
Lui, Siu Man & Wendy Hui. (2011). The effects of knowledge on security technology adoption: Results from a quasi-experiment. eSpace (Curtin University). 2. 328–333. 3 indexed citations
12.
Tuunanen, Tuure, et al.. (2011). A Method for Recruitment of Lead users from Virtual Communities to Innovate IT Enabled Services for Consumers in Global Markets. Journal of the Association for Information Systems. 31–56. 3 indexed citations
13.
14.
Hui, Wendy. (2010). Estimating the Number of Genuine and Fraudulent Clicks in the Pay-Per-Click (PPC) Model. SSRN Electronic Journal. 1 indexed citations
15.
Said, Jamaliah, Dennis Taylor, Radiah Othman, & Wendy Hui. (2009). Customer-focused strategies and information technology capabilities: Implications for service quality of Malaysian local authorities. RMIT Research Repository (RMIT University Library). 5(3). 241–256. 5 indexed citations
16.
Hu, Paul Jen‐Hwa, Wendy Hui, Theodore H.K. Clark, & Kar Yan Tam. (2007). Technology-Assisted Learning and Learning Style: A Longitudinal Field Experiment. IEEE Transactions on Systems Man and Cybernetics - Part A Systems and Humans. 37(6). 1099–1112. 35 indexed citations
17.
Tuunanen, Tuure, Ken Peffers, Charles E. Gengler, Wendy Hui, & Ville Virtanen. (2006). Developing Feature Sets for Geographically Diverse External End Users: A Call for Value-Based Preference Modeling. Journal of the Association for Information Systems. 8(2). 41–55. 23 indexed citations
18.
Hu, Paul Jen‐Hwa, et al.. (2005). Examining e-Learning Effectiveness, Outcomes and Learning Style: A Longitudinal Field Experiment. Journal of the Association for Information Systems. 85. 5 indexed citations
19.
Hu, Paul Jen‐Hwa, et al.. (2005). Examining e-Learning Effectiveness, Outcomes and Learning Style: A Longitudinal Study.
20.
Peffers, Ken & Wendy Hui. (2003). Collaboration and Author Order: Changing Patterns in IS Research. Communications of the Association for Information Systems. 11. 23 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

Explore authors with similar magnitude of impact

Breakdown of academic impact, for papers by Robert Heckman Breakdown of academic impact, for papers by Gerard Beenen Breakdown of academic impact, for papers by Lakshmi Goel Breakdown of academic impact, for papers by Inma Rodríguez‐Ardura Breakdown of academic impact, for papers by Susanne Schmidt Breakdown of academic impact, for papers by Hala Annabi Breakdown of academic impact, for papers by Julián Chaparro-Peláez Breakdown of academic impact, for papers by Szu‐Yuan Sun Breakdown of academic impact, for papers by Adeyinka Tella Breakdown of academic impact, for papers by Jorge Teixeira
Rankless by CCL
2026