Véronique Cova

1.8k citations
18 papers · 1.0k indexed · 1 hit paper · h-index 11
Topics
Consumer Behavior in Brand Consumption and Identification (12 papers)Digital Marketing and Social Media (5 papers)Service and Product Innovation (4 papers)
Partner nations
FranceItalyPoland

In The Last Decade

Véronique Cova

18 papers receiving 886 citations

Hit Papers

Tribal marketing20022026201020182002100200300400500

Peers

Véronique Cova
Comparison fields: 5 of 80
  • Marketing 658
  • Sociology and Political Science 559
  • Organizational Behavior and Human Resource Management 194
  • Gender Studies 140
  • Strategy and Management 92
Replace Julien Cayla with:
Julien Cayla France
James Fitchett United Kingdom
Amber M. Epp United States
Gökçen Coskuner-Balli United States
Robin Canniford Australia
Dannie Kjeldgaard Denmark
Stefania Borghini Italy
Maurice Patterson Ireland
Benét DeBerry‐Spence United States
Aliakbar Jafari United Kingdom
Véronique Cova relative to Julien Cayla France Julien Cayla's profile →
Citations per field
00.5×1.5×
Julien Cayla · 1×
Citations per year

Countries citing papers authored by Véronique Cova

Since Specialization
Citations

This map shows the geographic impact of Véronique Cova's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Véronique Cova with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Véronique Cova more than expected).

Fields of papers citing papers by Véronique Cova

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Véronique Cova. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Véronique Cova. The network helps show where Véronique Cova may publish in the future.

Co-authorship network of co-authors of Véronique Cova

This figure shows the co-authorship network connecting the top 25 collaborators of Véronique Cova. A scholar is included among the top collaborators of Véronique Cova based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Véronique Cova. Véronique Cova is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

18 of 18 papers shown
#WorkIndexed citations
1 6
2 17
3 10
4 5
5 9
6 28
7 7
8 13
9 7
10 4
11 52
12 108
13 40
14 25
15 8
16 41
17
Tribal marketingbreakdown →
520
18 124

About Véronique Cova

Véronique Cova is a scholar working on Marketing, Tourism, Leisure and Hospitality Management and Applied Psychology, having authored 18 papers that have together received 1.0k indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (12 papers), Digital Marketing and Social Media (5 papers) and Service and Product Innovation (4 papers). The work is most often cited by research in Marketing (658 citations), Tourism, Leisure and Hospitality Management (63 citations) and Organizational Behavior and Human Resource Management (194 citations). Véronique Cova has collaborated with scholars based in France, Italy and Poland. Frequent co-authors include Bernard Covà, Ling Jiang, Bernard Cova, Zannie Giraud Voss, Pierre Valette‐Florence, Dwight Merunka, Zied Mani and Richard Huaman‐Ramirez. Their work appears in journals such as Journal of Business Research, European Journal of Marketing and Journal of Marketing Management.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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