Julien Cayla

1.6k total citations
38 papers, 1.1k citations indexed

About

Julien Cayla is a scholar working on Marketing, Sociology and Political Science and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Julien Cayla has authored 38 papers receiving a total of 1.1k indexed citations (citations by other indexed papers that have themselves been cited), including 14 papers in Marketing, 9 papers in Sociology and Political Science and 8 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Julien Cayla's work include Consumer Behavior in Brand Consumption and Identification (14 papers), Media, Gender, and Advertising (7 papers) and Management and Organizational Studies (5 papers). Julien Cayla is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (14 papers), Media, Gender, and Advertising (7 papers) and Management and Organizational Studies (5 papers). Julien Cayla collaborates with scholars based in France, Singapore and United States. Julien Cayla's co-authors include Eric J. Arnould, Giana M. Eckhardt, Bernard Covà, Detlev Zwick, Bernard Cova, Antonella Carù, Lisa Peñaloza, Mark J. Elson, Michiel Baas and Eileen Fischer and has published in prestigious journals such as Journal of Marketing, Journal of Consumer Research and Journal of Business Research.

In The Last Decade

Julien Cayla

37 papers receiving 1.0k citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Julien Cayla France 14 658 483 212 139 125 38 1.1k
Véronique Cova France 11 658 1.0× 559 1.2× 194 0.9× 92 0.7× 140 1.1× 18 1.0k
Jeff B. Murray United States 16 708 1.1× 384 0.8× 258 1.2× 202 1.5× 143 1.1× 30 1.3k
James Fitchett United Kingdom 18 591 0.9× 414 0.9× 186 0.9× 103 0.7× 162 1.3× 54 1.1k
Maurice Patterson Ireland 21 646 1.0× 460 1.0× 350 1.7× 160 1.2× 181 1.4× 49 1.2k
Dannie Kjeldgaard Denmark 13 663 1.0× 546 1.1× 162 0.8× 84 0.6× 160 1.3× 31 1.1k
Robin Canniford Australia 18 744 1.1× 661 1.4× 201 0.9× 78 0.6× 232 1.9× 28 1.4k
Stefania Borghini Italy 11 568 0.9× 460 1.0× 217 1.0× 182 1.3× 111 0.9× 23 1.1k
Gökçen Coskuner-Balli United States 9 486 0.7× 338 0.7× 161 0.8× 150 1.1× 137 1.1× 15 974
Samuel K. Bonsu Canada 14 521 0.8× 489 1.0× 178 0.8× 123 0.9× 128 1.0× 29 1.1k
Amber M. Epp United States 11 700 1.1× 479 1.0× 288 1.4× 72 0.5× 126 1.0× 17 1.1k

Countries citing papers authored by Julien Cayla

Since Specialization
Citations

This map shows the geographic impact of Julien Cayla's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Julien Cayla with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Julien Cayla more than expected).

Fields of papers citing papers by Julien Cayla

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Julien Cayla. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Julien Cayla. The network helps show where Julien Cayla may publish in the future.

Co-authorship network of co-authors of Julien Cayla

This figure shows the co-authorship network connecting the top 25 collaborators of Julien Cayla. A scholar is included among the top collaborators of Julien Cayla based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Julien Cayla. Julien Cayla is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
1.
Cayla, Julien, et al.. (2025). From social feeds to market fields: How influencer stories drive market innovation. International Journal of Research in Marketing. 42(4). 1246–1263. 1 indexed citations
2.
Cayla, Julien, et al.. (2024). Emotional Energy: When Customer Interactions Energize Service Employees. Journal of Marketing. 89(1). 1–18. 9 indexed citations
3.
Cayla, Julien, et al.. (2024). Saved by a brand: An odyssey of personal deliverance. Marketing Theory. 25(1). 77–95. 3 indexed citations
4.
Cayla, Julien, et al.. (2022). Brand magnification: when brands help people reconstruct their lives. European Journal of Marketing. 56(3). 768–798. 11 indexed citations
5.
Cova, Bernard, Antonella Carù, & Julien Cayla. (2018). Re-conceptualizing escape in consumer research. Qualitative Market Research An International Journal. 21(4). 445–464. 69 indexed citations
6.
Cayla, Julien, et al.. (2017). Selling Pain to the Saturated Self. Journal of Consumer Research. 44(1). 22–43. 188 indexed citations
7.
Arnould, Eric J. & Julien Cayla. (2015). Consumer Fetish: Commercial Ethnography and the Sovereign Consumer. Organization Studies. 36(10). 1361–1386. 20 indexed citations
8.
Arnould, Eric J., et al.. (2014). Stories that Deliver Business Insights. University of Southern Denmark Research Portal (University of Southern Denmark). 55(2). 55–62. 10 indexed citations
9.
Arnould, Eric J., et al.. (2014). Strategic Uses for Ethnographic Stories: Using What Your Customers Do, Feel, and Say to Transform Your Business. University of Southern Denmark Research Portal (University of Southern Denmark). 55(2). 56–62. 1 indexed citations
10.
Cayla, Julien. (2013). Brand mascots as organisational totems. Journal of Marketing Management. 29(1-2). 86–104. 24 indexed citations
11.
Cayla, Julien, et al.. (2013). Party time: recreation rituals in the world of B2B. Journal of Marketing Management. 29(11-12). 1394–1421. 13 indexed citations
12.
Arnould, Eric J. & Julien Cayla. (2013). Consumer fetish. Ethnographic Praxis in Industry Conference Proceedings. 2013(1). 386–404. 3 indexed citations
13.
Cayla, Julien & Lisa Peñaloza. (2012). Mapping the Play of Organizational Identity in Foreign Market Adaptation. Journal of Marketing. 76(6). 38–54. 29 indexed citations
14.
Varman, Rohit, et al.. (2011). Mimicry and Postcolonial Advertising. ACR European Advances. 1 indexed citations
15.
Figueiredo, Bernardo & Julien Cayla. (2011). How multi-acculturation impacts the identity of circulating consumers. Figshare. 1 indexed citations
16.
Zwick, Detlev & Julien Cayla. (2011). Inside Marketing. Oxford University Press eBooks. 41 indexed citations
17.
Cayla, Julien. (2009). Nostalgia For a Past That Never Was: Marketers and the Invention of Tradition. ACR Asia-Pacific Advances. 2 indexed citations
18.
Cayla, Julien, et al.. (2006). Global Men With Local Roots: Representation and Hybridity in Indian Advertising. 1 indexed citations
19.
Cayla, Julien, et al.. (2002). Market Formations: Three Empirical Investigations on the Construction of Consumer Representations. Advances in consumer research. 29(1). 158. 1 indexed citations
20.
Cayla, Julien. (1969). [Articular manifestations of hemophilia].. PubMed. 8(9). 731–46. 2 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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