Sanjog Misra

2.8k total citations · 1 hit paper
52 papers, 1.7k citations indexed

About

Sanjog Misra is a scholar working on Marketing, Economics and Econometrics and Management Science and Operations Research. According to data from OpenAlex, Sanjog Misra has authored 52 papers receiving a total of 1.7k indexed citations (citations by other indexed papers that have themselves been cited), including 30 papers in Marketing, 25 papers in Economics and Econometrics and 19 papers in Management Science and Operations Research. Recurrent topics in Sanjog Misra's work include Consumer Market Behavior and Pricing (30 papers), Auction Theory and Applications (11 papers) and Economic and Environmental Valuation (8 papers). Sanjog Misra is often cited by papers focused on Consumer Market Behavior and Pricing (30 papers), Auction Theory and Applications (11 papers) and Economic and Environmental Valuation (8 papers). Sanjog Misra collaborates with scholars based in United States, Switzerland and Hong Kong. Sanjog Misra's co-authors include Amit Bhatnagar, Hengyi Rao, Paul B. Ellickson, Dan Horsky, Jean‐Pierre Dubé, Paul E. Nelson, R. Lawrence Van Horn, James A. Brickley, Harikesh S. Nair and Chakravarthi Narasimhan and has published in prestigious journals such as Journal of Political Economy, Journal of Marketing Research and Communications of the ACM.

In The Last Decade

Sanjog Misra

50 papers receiving 1.5k citations

Hit Papers

align trajectories

What are hit papers?

Hit papers significantly outperform the citation benchmark for their cohort. A paper qualifies if it has ≥500 total citations, achieves ≥1.5× the top-1% citation threshold for papers in the same subfield and year (this is the minimum needed to enter the top 1%, not the average within it), or reaches the top citation threshold in at least one of its specific research topics.

On risk, convenience, and Internet shopping behavior

2000 740 citations Sanjog Misra et al. profile →

Peers

Sanjog Misra

MARKE

SPS

ISM

EE

SM

Raghuram Iyengar United States

Harikesh S. Nair United States

Baohong Sun United States

Shrihari Sridhar United States

Thomas J. Steenburgh United States

Avinandan Mukherjee United States

Shuba Srinivasan United States

Douglas Bowman United States

Murali K. Mantrala United States

Venkatesh Shankar United States

Raghuram Iyengar United States

Sanjog Misra

987 ×1.0

MARKE

1.0k ×1.8

SPS

266 ×0.5

ISM

264 ×0.6

EE

270 ×1.0

SM

Citations per year, relative to Sanjog Misra Sanjog Misra (= 1×) peers Raghuram Iyengar

Countries citing papers authored by Sanjog Misra

Since Specialization

Citations

This map shows the geographic impact of Sanjog Misra's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Sanjog Misra with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Sanjog Misra more than expected).

Fields of papers citing papers by Sanjog Misra

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Sanjog Misra. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Sanjog Misra. The network helps show where Sanjog Misra may publish in the future.

Co-authorship network of co-authors of Sanjog Misra

This figure shows the co-authorship network connecting the top 25 collaborators of Sanjog Misra. A scholar is included among the top collaborators of Sanjog Misra based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Sanjog Misra. Sanjog Misra is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

Sort: Min cites: Since: Top N: Style:

20 of 20 papers shown

1.

Rossi, Peter E., Greg M. Allenby, & Sanjog Misra. (2024). Bayesian Statistics and Marketing. 1 indexed citations

2.

Chintagunta, Pradeep K., et al.. (2023). Simulated Maximum Likelihood Estimation of the Sequential Search Model. SSRN Electronic Journal. 2 indexed citations

3.

Misra, Sanjog, et al.. (2022). Frontiers: The Identity Fragmentation Bias. Marketing Science. 41(3). 433–440. 20 indexed citations

4.

Jain, Aditya, Sanjog Misra, & Nils Rudi. (2020). The Effect of Sales Assistance on Purchase Decisions: An analysis using retail video data. Quantitative Marketing and Economics. 18(3). 273–303. 8 indexed citations

5.

Kim, Yewon, Sanjog Misra, & Bradley Shapiro. (2019). Valuing Brand Collaboration: Evidence From a Natural Experiment. SSRN Electronic Journal. 4 indexed citations

6.

Farrell, Max H., Tengyuan Liang, & Sanjog Misra. (2018). Deep Neural Networks for Estimation and Inference: Application to Causal Effects and Other Semiparametric Estimands.. arXiv (Cornell University). 15 indexed citations

7.

Chintagunta, Pradeep K., et al.. (2018). Estimation of Sequential Search Models. SSRN Electronic Journal. 4 indexed citations

8.

Otter, Thomas, et al.. (2017). Measuring Substitution and Complementarity Among Offers in Menu Based Choice Experiments. SSRN Electronic Journal. 1 indexed citations

9.

Dubé, Jean‐Pierre & Sanjog Misra. (2017). Scalable Price Targeting. SSRN Electronic Journal. 15 indexed citations

10.

Misra, Sanjog, et al.. (2015). Homogeneous Contracts for Heterogeneous Agents: Aligning Sales Force Composition and Compensation. Journal of Marketing Research. 53(2). 161–182. 15 indexed citations

11.

Jain, Aditya, Sanjog Misra, & Nils Rudi. (2015). Search, Sales Assistance and Purchase Decisions: An Analysis Using Retail Video Data. SSRN Electronic Journal. 4 indexed citations

12.

Misra, Sanjog. (2012). Markov chain Monte Carlo for incomplete information discrete games. Quantitative Marketing and Economics. 11(1). 117–153. 8 indexed citations

13.

Misra, Sanjog, et al.. (2012). Disentangling Preferences and Learning in Brand Choice Models. Marketing Science. 31(1). 115–137. 53 indexed citations

14.

Ellickson, Paul B. & Sanjog Misra. (2011). Structural Workshop Paper—Estimating Discrete Games. Marketing Science. 30(6). 997–1010. 33 indexed citations

15.

Ellickson, Paul B. & Sanjog Misra. (2010). Estimating Discrete Games. SSRN Electronic Journal. 394. 130256–130256. 14 indexed citations

16.

Ellickson, Paul B. & Sanjog Misra. (2008). Supermarket Pricing Strategies. Marketing Science. 27(5). 811–828. 163 indexed citations

17.

Draganska, Michaela, Sanjog Misra, Vı́ctor Aguirregabiria, et al.. (2008). Discrete choice models of firms’ strategic decisions. Marketing Letters. 19(3-4). 399–416. 17 indexed citations

18.

Horsky, Dan, Sanjog Misra, & Paul E. Nelson. (2006). Observed and Unobserved Preference Heterogeneity in Brand-Choice Models. Marketing Science. 25(4). 322–335. 79 indexed citations

19.

Misra, Sanjog, et al.. (2005). Scheduling sales force training: Theory and evidence. International Journal of Research in Marketing. 22(4). 427–440. 29 indexed citations

20.

Brickley, James A., Sanjog Misra, & R. Lawrence Van Horn. (2003). Contract Duration: Evidence from Franchise Contracts. SSRN Electronic Journal. 16 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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