Punam Anand
- Marketing top 1%
- Sociology and Political Science top 5%
- Organizational Behavior and Human Resource Management top 5%
- Social Psychology top 10%
- Experimental and Cognitive Psychology top 5%
- Co-authors
- Brian SternthalMorris B. HolbrookAnn L. McGillDebra L. StephensLouis W. SternMichael R. Solomon
- Topics
- Media Influence and Health (4 papers)Consumer Behavior in Brand Consumption and Identification (4 papers)Franchising Strategies and Performance (3 papers)
- Partner nations
- United StatesCanada
In The Last Decade
Punam Anand
20 papers receiving 876 citations
Peers
Comparison fields: 5 of 78
- Marketing 577
- Sociology and Political Science 395
- Organizational Behavior and Human Resource Management 188
- Social Psychology 168
- Experimental and Cognitive Psychology 160
Countries citing papers authored by Punam Anand
This map shows the geographic impact of Punam Anand's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Punam Anand with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Punam Anand more than expected).
Fields of papers citing papers by Punam Anand
This network shows the impact of papers produced by Punam Anand. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Punam Anand. The network helps show where Punam Anand may publish in the future.
Co-authorship network of co-authors of Punam Anand
This figure shows the co-authorship network connecting the top 25 collaborators of Punam Anand. A scholar is included among the top collaborators of Punam Anand based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Punam Anand. Punam Anand is excluded from the visualization to improve readability, since they are connected to all nodes in the network.
All Works
| # | Work | Indexed citations |
|---|---|---|
| 1 | 4 | |
| 2 | 13 | |
| 3 | 22 | |
| 4 | 31 | |
| 5 | 3 | |
| 6 | 4 | |
| 7 | 124 | |
| 8 | 6 | |
| 9 | 230 | |
| 10 | Strategies for designing persuasive messages: Deductions from the resource matching hypothesis. | 76 |
| 11 | 44 | |
| 12 | 143 | |
| 13 | Processing By Attribute Versus Brand: the Mediating Role of Imagery | 2 |
| 14 | 170 | |
| 15 | 15 | |
| 16 | 6 | |
| 17 | Chasing the Wundt Curve: an Adventure in Consumer Esthetics | 16 |
| 18 | Ritual Costumes and Status Transition: the Female Business Suit As Totemic Emblem | 21 |
| 19 | 60 | |
| 20 | 31 |
About Punam Anand
Punam Anand is a scholar working on Tourism, Leisure and Hospitality Management, Marketing and General Decision Sciences, having authored 20 papers that have together received 1.0k indexed citations. Recurring topics across this work include Media Influence and Health (4 papers), Consumer Behavior in Brand Consumption and Identification (4 papers) and Franchising Strategies and Performance (3 papers). The work is most often cited by research in Marketing (577 citations), General Decision Sciences (44 citations) and Organizational Behavior and Human Resource Management (188 citations). Punam Anand has collaborated with scholars based in United States and Canada. Frequent co-authors include Brian Sternthal, Morris B. Holbrook, Ann L. McGill, Debra L. Stephens, Louis W. Stern and Michael R. Solomon. Their work appears in journals such as Journal of Marketing Research, Journal of Consumer Research and Memory & Cognition.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.