Prashanth U. Nyer

About

Prashanth U. Nyer is a scholar working on Marketing, Sociology and Political Science and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Prashanth U. Nyer has authored 24 papers receiving a total of 2.9k indexed citations (citations by other indexed papers that have themselves been cited), including 11 papers in Marketing, 9 papers in Sociology and Political Science and 9 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Prashanth U. Nyer’s work include Customer Service Quality and Loyalty (9 papers), Consumer Behavior in Brand Consumption and Identification (7 papers) and Psychology of Social Influence (7 papers). Prashanth U. Nyer is often cited by papers focused on Customer Service Quality and Loyalty (9 papers), Consumer Behavior in Brand Consumption and Identification (7 papers) and Psychology of Social Influence (7 papers). Prashanth U. Nyer collaborates with scholars based in United States and Ghana. Prashanth U. Nyer's co-authors include Mahesh Gopinath, Richard P. Bagozzi, Stephanie Dellande, Myron Glassman and Thomas A. Turk and has published in prestigious journals such as Journal of the Academy of Marketing Science, Psychology and Marketing and International Journal of Research in Marketing.

In The Last Decade

Co-authorship network of co-authors of Prashanth U. Nyer

This figure shows the co-authorship network connecting the top 25 collaborators of Prashanth U. Nyer. A scholar is included among the top collaborators of Prashanth U. Nyer based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Prashanth U. Nyer. Prashanth U. Nyer is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

Fields of papers citing papers by Prashanth U. Nyer

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Prashanth U. Nyer. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Prashanth U. Nyer. The network helps show where Prashanth U. Nyer may publish in the future.

Countries citing papers authored by Prashanth U. Nyer

Since Specialization

Citations

This map shows the geographic impact of Prashanth U. Nyer's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Prashanth U. Nyer with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Prashanth U. Nyer more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

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