Paul Hewer

1.9k total citations
54 papers, 1.3k citations indexed

About

Paul Hewer is a scholar working on Marketing, Gender Studies and Sociology and Political Science. According to data from OpenAlex, Paul Hewer has authored 54 papers receiving a total of 1.3k indexed citations (citations by other indexed papers that have themselves been cited), including 22 papers in Marketing, 15 papers in Gender Studies and 14 papers in Sociology and Political Science. Recurrent topics in Paul Hewer's work include Consumer Behavior in Brand Consumption and Identification (16 papers), Media, Gender, and Advertising (12 papers) and Culinary Culture and Tourism (11 papers). Paul Hewer is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (16 papers), Media, Gender, and Advertising (12 papers) and Culinary Culture and Tourism (11 papers). Paul Hewer collaborates with scholars based in United Kingdom, Slovenia and Russia. Paul Hewer's co-authors include Barry Howcroft, Robert T. Hamilton, Douglas Brownlie, Antony Beckett, Kathy Hamilton, Finola Kerrigan, Mark Tadajewski, Suzanne Horne, Martin Gannon and Mark Durkin and has published in prestigious journals such as Annals of Tourism Research, European Journal of Marketing and Journal of Services Marketing.

In The Last Decade

Paul Hewer

49 papers receiving 1.1k citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Paul Hewer United Kingdom 17 530 522 418 394 212 54 1.3k
Earl D. Honeycutt United States 25 597 1.1× 470 0.9× 340 0.8× 757 1.9× 173 0.8× 86 1.8k
Alex S.L. Tsang Hong Kong 18 652 1.2× 653 1.3× 239 0.6× 394 1.0× 73 0.3× 32 1.3k
Bruce D. Keillor United States 20 801 1.5× 558 1.1× 287 0.7× 759 1.9× 69 0.3× 44 1.6k
Soo Jiuan Tan Singapore 16 852 1.6× 757 1.5× 321 0.8× 350 0.9× 42 0.2× 34 1.5k
Ainsworth Anthony Bailey United States 21 826 1.6× 871 1.7× 499 1.2× 265 0.7× 109 0.5× 32 1.6k
R. Bruce Money United States 15 701 1.3× 802 1.5× 165 0.4× 646 1.6× 66 0.3× 23 1.5k
Outi Uusitalo Finland 15 545 1.0× 454 0.9× 252 0.6× 228 0.6× 47 0.2× 41 994
Rene Dentiste Mueller United States 16 883 1.7× 574 1.1× 100 0.2× 413 1.0× 83 0.4× 28 1.4k
Boris Bartikowski France 21 820 1.5× 710 1.4× 153 0.4× 543 1.4× 52 0.2× 45 1.5k
Bruce L. Stern United States 14 872 1.6× 457 0.9× 124 0.3× 233 0.6× 216 1.0× 25 1.4k

Countries citing papers authored by Paul Hewer

Since Specialization
Citations

This map shows the geographic impact of Paul Hewer's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Paul Hewer with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Paul Hewer more than expected).

Fields of papers citing papers by Paul Hewer

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Paul Hewer. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Paul Hewer. The network helps show where Paul Hewer may publish in the future.

Co-authorship network of co-authors of Paul Hewer

This figure shows the co-authorship network connecting the top 25 collaborators of Paul Hewer. A scholar is included among the top collaborators of Paul Hewer based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Paul Hewer. Paul Hewer is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
1.
Preece, Chloe, et al.. (2025). Let’s ROC: a dynamic experience-based roadmap for relational engagement. European Journal of Marketing. 59(6). 1503–1520.
2.
Hewer, Paul. (2024). Reflections on a reimagined future for consumer research. Journal of Marketing Management. 40(7-8). 619–627. 2 indexed citations
3.
Banister, Emma, Kathy Hamilton, Maria Piacentini, et al.. (2024). CRISis in Academia?. Journal of Customer Behaviour. 23(4). 183–190.
4.
Hamilton, Kathy, et al.. (2022). Authoritative performances of care in home exchange. Annals of Tourism Research. 97. 103469–103469.
5.
Hamilton, Kathy, et al.. (2013). Re-Fashioning Kate: the Making of a Celebrity Princess Brand. Advances in consumer research. 41. 378–383. 2 indexed citations
6.
Duffy, Katherine & Paul Hewer. (2013). The vintagescape as embodied and practiced space. Advances in consumer research. 41. 2 indexed citations
7.
Hewer, Paul, Douglas Brownlie, & Finola Kerrigan. (2013). ‘The exploding plastic inevitable’: ‘Branding being’, brand Warhol & the factory years. Scandinavian Journal of Management. 29(2). 184–193. 30 indexed citations
8.
Duffy, Katherine, et al.. (2012). Granny Would Be Proud: on Doing Vintage, Practices and Emergent Socialities. ACR North American Advances. 6 indexed citations
9.
Brownlie, Douglas, et al.. (2011). Constructing Cultures of Caring Consumption: an Exploratory Study of the Lived Experience of Embodiment Within the Elderly Care Home. Strathprints: The University of Strathclyde institutional repository (University of Strathclyde). 269–274. 1 indexed citations
10.
Hewer, Paul, et al.. (2011). Movement, knowledge and consumption within elderly care environments. Advances in consumer research. 39. 385–389.
11.
Hewer, Paul & Kathy Hamilton. (2010). On consuming celebrities : the case of the Kylie e-community. Advances in consumer research. 38. 1 indexed citations
12.
Brownlie, Douglas & Paul Hewer. (2009). Cultures of unruly bricolage: 'debadging' and the cultural logic of resistance. Advances in consumer research. 36. 686–687. 4 indexed citations
13.
Hamilton, Kathy & Paul Hewer. (2009). Salsa Magic: an Exploratory Netnographic Analysis of the Salsa Experience. Advances in consumer research. 36. 502–508. 16 indexed citations
14.
Hewer, Paul & Douglas Brownlie. (2009). Culinary culture, gastrobrands and identity myths: 'Nigella', an iconic brand in the baking. Advances in consumer research. 36. 482–487. 16 indexed citations
15.
Hewer, Paul & Douglas Brownlie. (2009). ‘Nigella’, an Iconic Brand in the Baking: Culinary Culture, Gastrobrands and Identity Myths. ACR North American Advances. 7 indexed citations
16.
Hewer, Paul & Douglas Brownlie. (2007). Cultures of consumption of caraficionados. International Journal of Sociology and Social Policy. 27(3/4). 106–119. 39 indexed citations
17.
Hewer, Paul & Douglas Brownlie. (2006). Constructing hortiporn: on the aesthetics of stylised exteriors. Advances in consumer research. 33. 36–42. 1 indexed citations
18.
Hewer, Paul, et al.. (2005). SERVICE QUALITY: AN EMPIRICAL STUDY OF EXPECTATIONS VERSUS PERCEPTIONS IN THE DELIVERY OF FINANCIAL SERVICES. Academy of Marketing Studies journal. 9. 115. 1 indexed citations
19.
Hewer, Paul & Douglas Brownlie. (2005). Re-enchantment and the kitchen: exploring the visual grammar of culinary cultures. Strathprints: The University of Strathclyde institutional repository (University of Strathclyde). 77(11). 1763–4. 2 indexed citations
20.
Hewer, Paul. (2003). Consuming Gardens: Representations of Paradise, Nostalgia and Postmodernism. Advances in consumer research. 6. 327–331. 3 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

Explore authors with similar magnitude of impact

Rankless by CCL
2026