Oscar W. DeShields

1.5k total citations
13 papers, 1.1k citations indexed

About

Oscar W. DeShields is a scholar working on Marketing, Organizational Behavior and Human Resource Management and Sociology and Political Science. According to data from OpenAlex, Oscar W. DeShields has authored 13 papers receiving a total of 1.1k indexed citations (citations by other indexed papers that have themselves been cited), including 6 papers in Marketing, 4 papers in Organizational Behavior and Human Resource Management and 3 papers in Sociology and Political Science. Recurrent topics in Oscar W. DeShields's work include Consumer Behavior in Brand Consumption and Identification (5 papers), Customer Service Quality and Loyalty (4 papers) and Higher Education Research Studies (3 papers). Oscar W. DeShields is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (5 papers), Customer Service Quality and Loyalty (4 papers) and Higher Education Research Studies (3 papers). Oscar W. DeShields collaborates with scholars based in United States and Mexico. Oscar W. DeShields's co-authors include Ali Kara, Erdener Kaynak, John E. Spillan, Michael S. LaTour, John Tsalikis, David S. Ackerman and Nader Asgary and has published in prestigious journals such as Journal of Small Business Management, International Journal of Research in Marketing and Journal of Personal Selling and Sales Management.

In The Last Decade

Oscar W. DeShields

12 papers receiving 895 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Oscar W. DeShields United States 8 407 309 226 224 194 13 1.1k
Jesse Segers Belgium 17 568 1.4× 264 0.9× 151 0.7× 306 1.4× 94 0.5× 33 1.3k
Ευγενία Πετρίδου Greece 17 425 1.0× 176 0.6× 165 0.7× 133 0.6× 263 1.4× 34 909
William Foster Canada 20 541 1.3× 265 0.9× 76 0.3× 354 1.6× 138 0.7× 58 1.3k
Minoo Farhangmehr Portugal 14 352 0.9× 191 0.6× 383 1.7× 455 2.0× 142 0.7× 45 1.2k
Karen Fox United States 10 312 0.8× 240 0.8× 253 1.1× 220 1.0× 186 1.0× 43 1.1k
Charles D. Pringle United States 10 492 1.2× 250 0.8× 92 0.4× 136 0.6× 297 1.5× 18 1.2k
Richard C. Becherer United States 16 496 1.2× 344 1.1× 213 0.9× 222 1.0× 553 2.9× 41 1.2k
James C. Ryan United Arab Emirates 20 296 0.7× 281 0.9× 78 0.3× 195 0.9× 193 1.0× 35 1.0k
Irene Hau‐Siu Chow Hong Kong 23 852 2.1× 283 0.9× 252 1.1× 377 1.7× 96 0.5× 41 1.5k
Jaehoon Rhee South Korea 14 460 1.1× 483 1.6× 107 0.5× 186 0.8× 290 1.5× 32 1.2k

Countries citing papers authored by Oscar W. DeShields

Since Specialization
Citations

This map shows the geographic impact of Oscar W. DeShields's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Oscar W. DeShields with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Oscar W. DeShields more than expected).

Fields of papers citing papers by Oscar W. DeShields

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Oscar W. DeShields. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Oscar W. DeShields. The network helps show where Oscar W. DeShields may publish in the future.

Co-authorship network of co-authors of Oscar W. DeShields

This figure shows the co-authorship network connecting the top 25 collaborators of Oscar W. DeShields. A scholar is included among the top collaborators of Oscar W. DeShields based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Oscar W. DeShields. Oscar W. DeShields is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

13 of 13 papers shown
1.
Ackerman, David S. & Oscar W. DeShields. (2014). How Ordering of Assignments Can Influence Beliefs About the Self and How These Beliefs Can Impact on Student Class Performance. Alberta Journal of Educational Research. 59(4). 553–568. 3 indexed citations
2.
DeShields, Oscar W. & Ali Kara. (2011). The varying influence of spokesperson's accent in communication effectiveness: A comparative study in two different regions of Mexico. Journal of Targeting Measurement and Analysis for Marketing. 19(1). 55–65. 7 indexed citations
3.
Kara, Ali, et al.. (2010). A Conjoint analysis of Turkish consumer preferences for energy drinks. İktisat İşletme ve Finans. 25(290).
4.
Kara, Ali, John E. Spillan, & Oscar W. DeShields. (2005). The Effect of a Market Orientation on Business Performance: A Study of Small-Sized Service Retailers Using Markor Scale. SSRN Electronic Journal. 2 indexed citations
5.
Kara, Ali, John E. Spillan, & Oscar W. DeShields. (2005). The Effect of a Market Orientation on Business Performance: A Study of Small-Sized Service Retailers Using MARKOR Scale. Journal of Small Business Management. 43(2). 105–118. 281 indexed citations
6.
DeShields, Oscar W., Ali Kara, & Erdener Kaynak. (2005). Determinants of business student satisfaction and retention in higher education: applying Herzberg's two‐factor theory. International Journal of Educational Management. 19(2). 128–139. 480 indexed citations
7.
Asgary, Nader, et al.. (2005). The Agony and the Ecstasy: Current Status of Hispanic Individuals’ Achievement in Higher Education and Earnings—With a Glimpse to the Future. Journal of Hispanic Higher Education. 4(2). 149–170. 4 indexed citations
8.
Kara, Ali, John E. Spillan, & Oscar W. DeShields. (2004). An Empirical Investigation of the Link between Market Orientation and Business Performance in Nonprofit Service Providers. The Journal of Marketing Theory and Practice. 12(2). 59–72. 94 indexed citations
9.
DeShields, Oscar W., et al.. (2000). Salesperson’s accent as a globalization issue. Thunderbird International Business Review. 42(1). 29–46. 1 indexed citations
10.
DeShields, Oscar W., et al.. (2000). Salesperson?s accent as a globalization issue. Thunderbird International Business Review. 42(1). 29–46. 19 indexed citations
11.
DeShields, Oscar W., et al.. (1997). Salesperson's Accent and Gender, and Consumer Purchase Intentions. Journal of International Consumer Marketing. 9(3). 7–23. 14 indexed citations
12.
DeShields, Oscar W., Ali Kara, & Erdener Kaynak. (1996). Source effects in purchase decisions: The impact of physical attractiveness and accent of salesperson. International Journal of Research in Marketing. 13(1). 89–101. 115 indexed citations
13.
Tsalikis, John, Oscar W. DeShields, & Michael S. LaTour. (1991). The Role of Accent on the Credibility and Effectiveness of the Salesperson. Journal of Personal Selling and Sales Management. 11(1). 31–41. 49 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

Explore authors with similar magnitude of impact

Rankless by CCL
2026