Nupur Arora

567 total citations
19 papers, 379 citations indexed

About

Nupur Arora is a scholar working on Information Systems and Management, Marketing and Sociology and Political Science. According to data from OpenAlex, Nupur Arora has authored 19 papers receiving a total of 379 indexed citations (citations by other indexed papers that have themselves been cited), including 12 papers in Information Systems and Management, 11 papers in Marketing and 9 papers in Sociology and Political Science. Recurrent topics in Nupur Arora's work include Technology Adoption and User Behaviour (12 papers), Digital Marketing and Social Media (9 papers) and Consumer Retail Behavior Studies (6 papers). Nupur Arora is often cited by papers focused on Technology Adoption and User Behaviour (12 papers), Digital Marketing and Social Media (9 papers) and Consumer Retail Behavior Studies (6 papers). Nupur Arora collaborates with scholars based in India, Puerto Rico and Ireland. Nupur Arora's co-authors include Owais Nazir, Jamid Ul Islam and Justin Paul and has published in prestigious journals such as Journal of Retailing and Consumer Services, The Journal of Marketing Theory and Practice and Journal of Research in Interactive Marketing.

In The Last Decade

Nupur Arora

17 papers receiving 361 citations

Peers

Nupur Arora

MARKE

SPS

ISM

OBHRM

SM

Toulany Thavisay South Korea

Adhi Setyo Santoso Indonesia

Kashif Farhat Pakistan

Simona Vinerean Romania

Bikramjit Rishi India

Yung‐Shen Yen Taiwan

Swati Sharma India

Subhro Sarkar India

Blanca López‐Catalán Spain

Wahyu Rafdinal Indonesia

Toulany Thavisay South Korea

Nupur Arora

257 ×1.2

MARKE

333 ×1.8

SPS

275 ×1.6

ISM

68 ×1.8

OBHRM

36 ×1.0

SM

Citations per year, relative to Nupur Arora Nupur Arora (= 1×) peers Toulany Thavisay

Countries citing papers authored by Nupur Arora

Since Specialization

Citations

This map shows the geographic impact of Nupur Arora's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Nupur Arora with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Nupur Arora more than expected).

Fields of papers citing papers by Nupur Arora

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Nupur Arora. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Nupur Arora. The network helps show where Nupur Arora may publish in the future.

Co-authorship network of co-authors of Nupur Arora

This figure shows the co-authorship network connecting the top 25 collaborators of Nupur Arora. A scholar is included among the top collaborators of Nupur Arora based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Nupur Arora. Nupur Arora is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

Sort: Min cites: Since: Top N: Style:

19 of 19 papers shown

1.

Arora, Nupur, et al.. (2025). “Out of sight but not out of mind”- envisaging consumer engagement in ephemeral content: role of user motivations and relational bonds. The Journal of Marketing Theory and Practice. 1–19.

2.

Arora, Nupur, et al.. (2024). Tapping generative AI capabilities: a study to examine continued intention to use ChatGPT in the travel planning. Asia Pacific Journal of Tourism Research. 30(10). 1303–1322. 13 indexed citations

3.

Arora, Nupur, et al.. (2023). Investigating consumer acceptance of NFC mobile payment apps in India: a UTAUT2 approach. International Journal of Business Innovation and Research. 31(3). 378–406. 1 indexed citations

4.

Arora, Nupur, et al.. (2023). Investigating consumer intention to use food delivery mobile applications: an Indian perspective. International Journal of Business Innovation and Research. 30(3). 407–407. 1 indexed citations

5.

Paul, Justin, et al.. (2023). “I can't look at you while talking!” – fear of missing out and smartphone addiction as predictors of consumer's phubbing behavior. Journal of Research in Interactive Marketing. 18(4). 666–687. 5 indexed citations

6.

Arora, Nupur, et al.. (2023). Investigating senior travel behaviour through motivation opportunities ability approach: conspicuous consumption and technology self-efficacy as moderators. Asia Pacific Journal of Tourism Research. 28(7). 682–700. 3 indexed citations

7.

Arora, Nupur, et al.. (2023). Cultivating sustainability consciousness through mindfulness: An application of theory of mindful-consumption. Journal of Retailing and Consumer Services. 75. 103527–103527. 33 indexed citations

8.

Arora, Nupur, et al.. (2022). Green perceived value and intention to purchase sustainable apparel among Gen Z: The moderated mediation of attitudes. Journal of Global Fashion Marketing. 13(2). 168–185. 49 indexed citations

9.

Arora, Nupur, et al.. (2021). Impact of Beauty Vlogger's Credibility and Popularity on eWOM Sharing Intention: The Mediating Role of Parasocial Interaction. Journal of Promotion Management. 28(3). 379–412. 29 indexed citations

10.

Arora, Nupur, et al.. (2021). Investigating the relationship between Internal Environmental Locus of control and Behaviour towards sustainable apparel: The mediating role of intention to purchase. 9(3). 2 indexed citations

11.

Arora, Nupur, et al.. (2020). Investigating consumer intention to adopt mobile payment systems: an Indian perspective. International Journal of Technology Transfer and Commercialisation. 17(2/3). 115–115. 4 indexed citations

12.

Arora, Nupur. (2020). Examining role of trust in shaping online shopping attitude among women: an empirical assessment. International Journal of Public Sector Performance Management. 6(5). 748–748.

13.

Arora, Nupur, et al.. (2020). Investigating consumer intention to adopt mobile payment systems: an Indian perspective. International Journal of Technology Transfer and Commercialisation. 17(2/3). 115–115. 1 indexed citations

14.

Arora, Nupur, et al.. (2019). Investigating consumer intention to accept mobile payment systems through unified theory of acceptance model. South Asian Journal of Business Studies. 9(1). 88–114. 133 indexed citations

15.

Arora, Nupur, et al.. (2018). The role of perceived benefits in formation of online shopping attitude among women shoppers in India. South Asian Journal of Business Studies. 7(1). 91–110. 80 indexed citations

16.

Arora, Nupur, et al.. (2017). The impact of trust on online shopping attitude among women shoppers in India. International Journal of Technology Transfer and Commercialisation. 15(3). 360–360. 1 indexed citations

17.

Arora, Nupur, et al.. (2017). The role of perceived risk in influencing online shopping attitude among women in India. International Journal of Public Sector Performance Management. 4(1). 98–98. 14 indexed citations

18.

Arora, Nupur, et al.. (2017). The impact of trust on online shopping attitude among women shoppers in India. International Journal of Technology Transfer and Commercialisation. 15(3). 360–360. 1 indexed citations

19.

Arora, Nupur, et al.. (2017). The role of perceived risk in influencing online shopping attitude among women in India. International Journal of Public Sector Performance Management. 4(1). 98–98. 9 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

Explore authors with similar magnitude of impact