Kashif Farhat

592 total citations
32 papers, 387 citations indexed

About

Kashif Farhat is a scholar working on Sociology and Political Science, Marketing and Information Systems and Management. According to data from OpenAlex, Kashif Farhat has authored 32 papers receiving a total of 387 indexed citations (citations by other indexed papers that have themselves been cited), including 27 papers in Sociology and Political Science, 20 papers in Marketing and 16 papers in Information Systems and Management. Recurrent topics in Kashif Farhat's work include Digital Marketing and Social Media (24 papers), Technology Adoption and User Behaviour (16 papers) and Customer Service Quality and Loyalty (9 papers). Kashif Farhat is often cited by papers focused on Digital Marketing and Social Media (24 papers), Technology Adoption and User Behaviour (16 papers) and Customer Service Quality and Loyalty (9 papers). Kashif Farhat collaborates with scholars based in Pakistan, Malaysia and United Arab Emirates. Kashif Farhat's co-authors include Wajeeha Aslam, Imtiaz Arif, Sany Sanuri Mohd Mokhtar, Danish Ahmed Siddiqui, Marija Ham, Wagner Júnior Ladeira, Peter O’Connor, Muhammad Asim, Iviane Ramos de Luna and Weng Marc Lim and has published in prestigious journals such as SHILAP Revista de lepidopterología, Journal of Interactive Advertising and Asia Pacific Journal of Tourism Research.

In The Last Decade

Kashif Farhat

29 papers receiving 368 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Kashif Farhat Pakistan 11 209 179 142 95 56 32 387
Nupur Arora India 8 181 0.9× 211 1.2× 177 1.2× 37 0.4× 37 0.7× 19 379
Azim Zarei Iran 11 200 1.0× 209 1.2× 103 0.7× 83 0.9× 16 0.3× 32 473
Diyawu Rahman Adam Ghana 8 145 0.7× 114 0.6× 127 0.9× 120 1.3× 27 0.5× 9 314
Bikramjit Rishi India 9 249 1.2× 199 1.1× 182 1.3× 81 0.9× 45 0.8× 48 423
Nawras M. Nusairat Jordan 12 90 0.4× 111 0.6× 98 0.7× 61 0.6× 75 1.3× 39 286
Subhro Sarkar India 10 313 1.5× 243 1.4× 321 2.3× 127 1.3× 51 0.9× 14 519
Lee–Yun Pan Taiwan 7 295 1.4× 215 1.2× 151 1.1× 149 1.6× 37 0.7× 11 481
Toulany Thavisay South Korea 4 333 1.6× 257 1.4× 275 1.9× 68 0.7× 38 0.7× 4 488
Wahyu Rafdinal Indonesia 9 215 1.0× 100 0.6× 113 0.8× 69 0.7× 22 0.4× 48 340
Narges Delafrooz Iran 11 245 1.2× 283 1.6× 216 1.5× 60 0.6× 16 0.3× 27 457

Countries citing papers authored by Kashif Farhat

Since Specialization
Citations

This map shows the geographic impact of Kashif Farhat's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Kashif Farhat with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Kashif Farhat more than expected).

Fields of papers citing papers by Kashif Farhat

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Kashif Farhat. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Kashif Farhat. The network helps show where Kashif Farhat may publish in the future.

Co-authorship network of co-authors of Kashif Farhat

This figure shows the co-authorship network connecting the top 25 collaborators of Kashif Farhat. A scholar is included among the top collaborators of Kashif Farhat based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Kashif Farhat. Kashif Farhat is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
1.
Rasul, Tareq, Weng Marc Lim, Peter O’Connor, et al.. (2024). Immersive virtual reality experiences: boosting potential visitor engagement and attractiveness of natural world heritage sites. Asia Pacific Journal of Tourism Research. 29(5). 515–526. 16 indexed citations
2.
Aslam, Wajeeha, Imtiaz Arif, & Kashif Farhat. (2023). The journey of service quality to loyalty: a gender-based multigroup analysis in car-hailing service. International Journal of Business Environment. 15(1). 1–24. 1 indexed citations
3.
Aslam, Wajeeha, Iviane Ramos de Luna, Muhammad Asim, & Kashif Farhat. (2022). Do the Preceding Self-service Technologies Influence Mobile Banking Adoption?. IIM Kozhikode Society & Management Review. 12(1). 50–66. 7 indexed citations
4.
Aslam, Wajeeha, et al.. (2022). Impact of spirituality, religiosity, knowledge and attitude on green purchase intention in Pakistan. International Journal of Green Economics. 16(4). 331–331. 4 indexed citations
5.
Farhat, Kashif, et al.. (2022). Impact of spirituality, religiosity, knowledge and attitude on green purchase intention in Pakistan. International Journal of Green Economics. 16(4). 1–1. 1 indexed citations
6.
Farhat, Kashif, Wajeeha Aslam, Sany Sanuri Mohd Mokhtar, & Iviane Ramos de Luna. (2022). A Forgotten Tale of Lurking Engagement and Social Media-Based Brand Communities. Journal of Internet Commerce. 22(2). 189–223.
7.
Farhat, Kashif, Wajeeha Aslam, Imtiaz Arif, & Zohaib Ahmed. (2021). Does the Dark Side of Personality Traits Explain Compulsive Smartphone Use of Higher Education Students? The Interaction Effect of Dark Side of Personality with Desirability and Feasibility of Smartphone Use. IIM Kozhikode Society & Management Review. 11(1). 62–74. 9 indexed citations
8.
Farhat, Kashif, Wajeeha Aslam, & Sany Sanuri Mohd Mokhtar. (2021). Beyond Social Media Engagement: Holistic Digital Engagement and a Social Identity Perspective. Journal of Internet Commerce. 20(3). 319–354. 17 indexed citations
9.
Aslam, Wajeeha, Kashif Farhat, & Imtiaz Arif. (2020). Skippable Advertisement versus Full-Length Advertisement: An Empirical Analysis in a Developing Economy. Journal of Interactive Advertising. 21(1). 49–67. 20 indexed citations
10.
Aslam, Wajeeha, et al.. (2020). Underlying Factors Influencing Consumers’ Trust and Loyalty in E-commerce. Business Perspectives and Research. 8(2). 186–204. 1 indexed citations
11.
Aslam, Wajeeha, et al.. (2020). Adoption of Android smartphones and intention to pay for mobile internet: an empirical analysis of consumers in Pakistan. International Journal of Business Innovation and Research. 21(3). 428–428. 6 indexed citations
12.
Farhat, Kashif, et al.. (2020). Role of brand experience and brand affect in creating brand engagement: a case of higher education institutions (HEIs). Journal of Marketing for HIGHER EDUCATION. 31(1). 107–135. 32 indexed citations
13.
14.
Aslam, Wajeeha, Marija Ham, & Kashif Farhat. (2019). Building brand loyalty: An application of expectation confirmation model in mobile social commerce. SHILAP Revista de lepidopterología. 13(4). 806–825. 7 indexed citations
15.
Aslam, Wajeeha, et al.. (2019). Underlying Factors Influencing Consumers’ Trust and Loyalty in E-commerce. Business Perspectives and Research. 8(2). 186–204. 68 indexed citations
16.
Aslam, Wajeeha & Kashif Farhat. (2019). Impact of after-sales service on consumer behavioural intentions. International Journal of Business and Systems Research. 14(1). 44–44. 6 indexed citations
17.
Farhat, Kashif, Wajeeha Aslam, & Imtiaz Arif. (2019). Role of electronic word of mouth on purchase intention. International Journal of Business Information Systems. 30(4). 411–411. 5 indexed citations
18.
Aslam, Wajeeha & Kashif Farhat. (2019). Impact of after-sales service on consumer behavioural intentions. International Journal of Business and Systems Research. 14(1). 44–44. 5 indexed citations
19.
Aslam, Wajeeha, Kashif Farhat, & Imtiaz Arif. (2018). Smartphone dependence among students: gender-based analysis. International Journal of Electronic Marketing and Retailing. 9(3). 269–269. 1 indexed citations
20.
Farhat, Kashif. (2014). Components of the Brand Equity of Internet Service Providers (ISPS) in Paksitan. SSRN Electronic Journal.

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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