Neil Barnard

594 total citations
10 papers, 463 citations indexed

About

Neil Barnard is a scholar working on Marketing, Sociology and Political Science and Economics and Econometrics. According to data from OpenAlex, Neil Barnard has authored 10 papers receiving a total of 463 indexed citations (citations by other indexed papers that have themselves been cited), including 8 papers in Marketing, 2 papers in Sociology and Political Science and 2 papers in Economics and Econometrics. Recurrent topics in Neil Barnard's work include Consumer Market Behavior and Pricing (8 papers), Consumer Behavior in Brand Consumption and Identification (5 papers) and Economic and Environmental Valuation (2 papers). Neil Barnard is often cited by papers focused on Consumer Market Behavior and Pricing (8 papers), Consumer Behavior in Brand Consumption and Identification (5 papers) and Economic and Environmental Valuation (2 papers). Neil Barnard collaborates with scholars based in United Kingdom, Australia and Singapore. Neil Barnard's co-authors include A. S. C. Ehrenberg, Rachel Kennedy, Byron Sharp, Kau Ah Keng, Mark Uncles, Francesca Dall’Olmo Riley, Steven B. Castleberry and T. P. Barwise and has published in prestigious journals such as Journal of Marketing Research, International Journal of Research in Marketing and Journal of Marketing Management.

In The Last Decade

Neil Barnard

8 papers receiving 393 citations

Peers

Neil Barnard

MARKE

SPS

OBHRM

TLHM

SM

Christian Pinson United States

Éric Vernette France

Allan L. Baldinger United States

Kyeongheui Kim Canada

John M. McGinnis United States

Rémi Mencarelli France

Choongbeom Choi United States

Paul Feldwick United States

Susan M. Petroshius United States

Colin McDonald United States

Christian Pinson United States

Neil Barnard

183 ×0.5

MARKE

93 ×0.6

SPS

124 ×1.1

OBHRM

34 ×0.7

TLHM

62 ×1.5

SM

Citations per year, relative to Neil Barnard Neil Barnard (= 1×) peers Christian Pinson

Countries citing papers authored by Neil Barnard

Since Specialization

Citations

This map shows the geographic impact of Neil Barnard's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Neil Barnard with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Neil Barnard more than expected).

Fields of papers citing papers by Neil Barnard

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Neil Barnard. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Neil Barnard. The network helps show where Neil Barnard may publish in the future.

Co-authorship network of co-authors of Neil Barnard

This figure shows the co-authorship network connecting the top 25 collaborators of Neil Barnard. A scholar is included among the top collaborators of Neil Barnard based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Neil Barnard. Neil Barnard is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

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10 of 10 papers shown

1.

Ehrenberg, A. S. C., et al.. (2004). Publicidad de marca como "publicity" creativo. Revista de Comunicación. 78–103.

2.

Ehrenberg, A. S. C., et al.. (2002). Brand Advertising As Creative Publicity. Journal of Advertising Research. 42(4). 1–13. 104 indexed citations

3.

Ehrenberg, A. S. C., Neil Barnard, & Byron Sharp. (2000). Decision models or descriptive models?. International Journal of Research in Marketing. 17(2-3). 147–158. 31 indexed citations

4.

Keng, Kau Ah, Mark Uncles, A. S. C. Ehrenberg, & Neil Barnard. (1998). Competitive brand‐choice and store‐choice among Japanese consumers. Journal of Product & Brand Management. 7(6). 481–494. 39 indexed citations

5.

Ehrenberg, A. S. C., et al.. (1997). Advertising and Price. Journal of Advertising Research. 37(3). 27–35.

6.

Barnard, Neil & A. S. C. Ehrenberg. (1997). Advertising: Strongly Persuasive or Nudging?. Journal of Advertising Research. 37(1). 21–31. 9 indexed citations

7.

Ehrenberg, A. S. C., et al.. (1997). Differentiation or Salience. Journal of Advertising Research. 37(6). 7–14. 115 indexed citations

8.

Castleberry, Steven B., Neil Barnard, T. P. Barwise, A. S. C. Ehrenberg, & Francesca Dall’Olmo Riley. (1994). Individual attitude variations over time∗. Journal of Marketing Management. 10(1-3). 153–162. 30 indexed citations

9.

Barnard, Neil & A. S. C. Ehrenberg. (1990). Robust Measures of Consumer Brand Beliefs. Journal of Marketing Research. 27(4). 477–477. 42 indexed citations

10.

Barnard, Neil & A. S. C. Ehrenberg. (1990). Robust Measures of Consumer Brand Beliefs. Journal of Marketing Research. 27(4). 477–484. 93 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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