Kyeongheui Kim

600 total citations
7 papers, 418 citations indexed

About

Kyeongheui Kim is a scholar working on Marketing, Sociology and Political Science and Social Psychology. According to data from OpenAlex, Kyeongheui Kim has authored 7 papers receiving a total of 418 indexed citations (citations by other indexed papers that have themselves been cited), including 6 papers in Marketing, 4 papers in Sociology and Political Science and 3 papers in Social Psychology. Recurrent topics in Kyeongheui Kim's work include Consumer Behavior in Brand Consumption and Identification (5 papers), Digital Marketing and Social Media (4 papers) and Cultural Differences and Values (3 papers). Kyeongheui Kim is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (5 papers), Digital Marketing and Social Media (4 papers) and Cultural Differences and Values (3 papers). Kyeongheui Kim collaborates with scholars based in Canada, New Zealand and United States. Kyeongheui Kim's co-authors include Alokparna Basu Monga, Deborah Roedder John, Barbara Loken, Jungkeun Kim, Jongwon Park, Joan Meyers‐Levy, Raghunath Singh Rao, Akshay R. Rao, Joann Peck and Mauricio Palmeira and has published in prestigious journals such as Journal of Marketing Research, Journal of Consumer Research and Journal of Business Research.

In The Last Decade

Kyeongheui Kim

7 papers receiving 375 citations

Peers

Kyeongheui Kim
Rémi Mencarelli France
Ali Besharat United States
Chip E. Miller United States
GuoQiong Ivanka Huang China
Tracy Meyer United States
Nathalie Fleck France
Amro A. Maher Qatar
Henri Weijo Finland
Mark Ligas United States
Abhilash Ponnam India
Rémi Mencarelli France
Kyeongheui Kim
Citations per year, relative to Kyeongheui Kim Kyeongheui Kim (= 1×) peers Rémi Mencarelli

Countries citing papers authored by Kyeongheui Kim

Since Specialization
Citations

This map shows the geographic impact of Kyeongheui Kim's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Kyeongheui Kim with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Kyeongheui Kim more than expected).

Fields of papers citing papers by Kyeongheui Kim

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Kyeongheui Kim. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Kyeongheui Kim. The network helps show where Kyeongheui Kim may publish in the future.

Co-authorship network of co-authors of Kyeongheui Kim

This figure shows the co-authorship network connecting the top 25 collaborators of Kyeongheui Kim. A scholar is included among the top collaborators of Kyeongheui Kim based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Kyeongheui Kim. Kyeongheui Kim is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

7 of 7 papers shown
1.
Jung, Wonsuk, Joann Peck, Mauricio Palmeira, & Kyeongheui Kim. (2022). An Unintended Consequence of Product Upgrades: How Upgrades Can Make Current Consumers Feel Left Behind. Journal of Marketing Research. 59(5). 1019–1039. 8 indexed citations
2.
Kim, Jae‐Eun, Kyeongheui Kim, & Jungkeun Kim. (2016). Human Model Effect? Online Visual Presentation of Fashion Merchandise. ACR North American Advances. 1 indexed citations
3.
Kim, Kyeongheui, Jongwon Park, & Jungkeun Kim. (2013). Consumer–brand relationship quality: When and how it helps brand extensions. Journal of Business Research. 67(4). 591–597. 82 indexed citations
4.
Kim, Jungkeun, Raghunath Singh Rao, Kyeongheui Kim, & Akshay R. Rao. (2011). More or Less: A Model and Empirical Evidence on Preferences for Under- and Overpayment in Trade-In Transactions. Journal of Marketing Research. 48(1). 157–171. 37 indexed citations
5.
Kim, Kyeongheui & Joan Meyers‐Levy. (2008). Context Effects in Diverse-Category Brand Environments: The Influence of Target Product Positioning and Consumers' Processing Mind-Set. Journal of Consumer Research. 34(6). 882–896. 29 indexed citations
6.
Kim, Kyeongheui, et al.. (2007). Cultural Differences in Brand Extension Judgments and Feedback Effects. ACR North American Advances. 2 indexed citations
7.
John, Deborah Roedder, Barbara Loken, Kyeongheui Kim, & Alokparna Basu Monga. (2006). Brand Concept Maps: A Methodology for Identifying Brand Association Networks. Journal of Marketing Research. 43(4). 549–563. 259 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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2026