Muhammad Asif

821 total citations · 1 hit paper
39 papers, 531 citations indexed

About

Muhammad Asif is a scholar working on Strategy and Management, Language and Linguistics and Marketing. According to data from OpenAlex, Muhammad Asif has authored 39 papers receiving a total of 531 indexed citations (citations by other indexed papers that have themselves been cited), including 9 papers in Strategy and Management, 7 papers in Language and Linguistics and 6 papers in Marketing. Recurrent topics in Muhammad Asif's work include Innovation and Socioeconomic Development (6 papers), Environmental Sustainability in Business (5 papers) and Organizational and Employee Performance (4 papers). Muhammad Asif is often cited by papers focused on Innovation and Socioeconomic Development (6 papers), Environmental Sustainability in Business (5 papers) and Organizational and Employee Performance (4 papers). Muhammad Asif collaborates with scholars based in Malaysia, Pakistan and Bahrain. Muhammad Asif's co-authors include Muzaffar Asad, Muhammad Kashif, Umaid A. Sheikh, Mohammed Ali Bait Ali Sulaiman, Zafrul Allam, Lily Julienti Abu Bakar, Mir Shahid Satar, Amir Zaib Abbasi, Ding Hooi Ting and Muhammad Abrar ul haq and has published in prestigious journals such as SHILAP Revista de lepidopterología, Sustainability and Journal of Product & Brand Management.

In The Last Decade

Muhammad Asif

36 papers receiving 507 citations

Hit Papers

align trajectories

What are hit papers?

Hit papers significantly outperform the citation benchmark for their cohort. A paper qualifies if it has ≥500 total citations, achieves ≥1.5× the top-1% citation threshold for papers in the same subfield and year (this is the minimum needed to enter the top 1%, not the average within it), or reaches the top citation threshold in at least one of its specific research topics.

Green entrepreneurial leadership, and performance of entrepreneurial firms: does green product innovation mediates?

2024 45 citations Muzaffar Asad, Mohammed Ali Bait Ali Sulaiman et al. Cogent Business & Management profile →

Peers

Muhammad Asif

SPS

MARKE

MTI

Nadia A. Abdelmegeed Abdelwahed Saudi Arabia

Matti Jaakkola United Kingdom

Silvia Martelo-Landroguez Spain

Evangelia Siachou Greece

Gul Afshan Pakistan

Lucía Muñoz‐Pascual Spain

Samer Eid Dahiyat Jordan

Asim Talukdar India

Abdullahi Hassan Gorondutse Malaysia

Jaime Ortega Gutiérrez Spain

Nadia A. Abdelmegeed Abdelwahed Saudi Arabia

Muhammad Asif

161 ×0.9

103 ×0.7

SPS

162 ×1.2

MARKE

61 ×0.5

148 ×1.9

MTI

Citations per year, relative to Muhammad Asif Muhammad Asif (= 1×) peers Nadia A. Abdelmegeed Abdelwahed

Countries citing papers authored by Muhammad Asif

Since Specialization

Citations

This map shows the geographic impact of Muhammad Asif's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Muhammad Asif with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Muhammad Asif more than expected).

Fields of papers citing papers by Muhammad Asif

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Muhammad Asif. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Muhammad Asif. The network helps show where Muhammad Asif may publish in the future.

Co-authorship network of co-authors of Muhammad Asif

This figure shows the co-authorship network connecting the top 25 collaborators of Muhammad Asif. A scholar is included among the top collaborators of Muhammad Asif based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Muhammad Asif. Muhammad Asif is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

Sort: Min cites: Since: Top N: Style:

20 of 20 papers shown

Asif, Muhammad & Lily Julienti Abu Bakar. (2025). Green Strategic Orientation and Sustainable Performance of SMEs: Moderating Role of Environmental Turbulence. Journal of the Knowledge Economy. 16(6). 17517–17545. 9 indexed citations

Asad, Muzaffar, et al.. (2025). Impact of Supply Chain Risk Management on Product Innovation Performance of Omani SMEs: Synergetic Moderation of Technological Turbulence and Entrepreneurial Networking. Sustainability. 17(7). 2903–2903. 8 indexed citations

Asad, Muzaffar, et al.. (2025). Mediating role of social media adoption between the impact of entrepreneurial orientation and perceived benefits of social media on performance of Jordanian entrepreneurial firms. Cogent Business & Management. 12(1).

Asif, Muhammad, et al.. (2025). The relationship between natural resource rents and environmental performance: Can information and communication technology mitigate the "resource curse"?. 2(2). 65–75. 1 indexed citations

Asad, Muzaffar & Muhammad Asif. (2025). From bricolage to turbulence: how strategic flexibility shapes entrepreneurial firms’ performance. Journal of Business Strategy. 47(1). 71–92.

Asad, Muzaffar, et al.. (2024). Green entrepreneurial leadership, and performance of entrepreneurial firms: does green product innovation mediates?. Cogent Business & Management. 11(1). 45 indexed citations breakdown →

Sulaiman, Mohammed Ali Bait Ali, et al.. (2024). Entrepreneurial marketing and performance: contingent role of market turbulence. SHILAP Revista de lepidopterología. 5(1). 18 indexed citations

Asad, Muzaffar, et al.. (2024). Product Innovation: A Mediator Between Entrepreneurial Orientation, Knowledge Management, and Performance of SMEs. Journal of the Knowledge Economy. 16(4). 15381–15403. 10 indexed citations

Satar, Mir Shahid, et al.. (2024). The Moderating Role of Entrepreneurial Networking between Entrepreneurial Alertness and the Success of Entrepreneurial Firms. Sustainability. 16(11). 4535–4535. 30 indexed citations

10.

Asad, Muzaffar, Muhammad Asif, Mohammed Ali Bait Ali Sulaiman, Mir Shahid Satar, & Ghadah Alarifi. (2023). Open innovation: the missing nexus between entrepreneurial orientation, total quality management, and performance of SMEs. Journal of Innovation and Entrepreneurship. 12(1). 32 indexed citations

11.

Ali, Majid & Muhammad Asif. (2023). The impact of cultural and socioeconomic factors on parental monitoring, parental social media use, and children's perceptions of social media. SHILAP Revista de lepidopterología. 3(2). 86–120. 1 indexed citations

12.

Asif, Muhammad, et al.. (2022). English Language Classroom: A Factor Obstructing Communicative Collaboration among L2 Teachers and Students. VII(II). 474–483. 1 indexed citations

13.

Asad, Muzaffar, Muhammad Asif, Lily Julienti Abu Bakar, & Umaid A. Sheikh. (2021). Transformational Leadership, Sustainable Human Resource Practices, Sustainable Innovation and Performance of SMEs. 797–802. 29 indexed citations

14.

Asad, Muzaffar, et al.. (2021). Entrepreneurial Orientation, Big Data Analytics, and SMEs Performance under the Effects of Environmental Turbulence. 144–148. 20 indexed citations

15.

Asif, Muhammad, et al.. (2020). An Investigation of Xenoglossophobia among Chinese Postgraduates. European Online Journal of Natural and Social Sciences. 9(1). 104–120. 6 indexed citations

16.

Asif, Muhammad, et al.. (2020). Lexical Functions and Cohesion in Imran Khan's Speech On 28 September 2019 at the United Nations General Assembly. 11(16). 1 indexed citations

17.

Kashif, Muhammad, et al.. (2020). MANAGING AND IMPLEMENTING CHANGE SUCCESSFULLY WITH RESPECT TO COVID-19: A WAY FORWARD FOR SMES. PEOPLE International Journal of Social Sciences. 6(2). 609–624. 15 indexed citations

18.

Ahmad, Gulzar, et al.. (2019). Warrior Traits of Pakistani Tribal Community: A Stylistic Analysis of Lexical and Syntactic Choices in “The Wandering Falcon”. 47(47). 1 indexed citations

19.

Asif, Muhammad, et al.. (2016). Role of Social Media on Consumer Preferences. SSRN Electronic Journal. 5 indexed citations

20.

Asif, Muhammad, et al.. (2011). Frequency of Benign and Malignant ovarian tumours in a tertiary Care hospital.. Journal of Postgraduate Medical Institute. 20(4). 8 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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