Markus Voeth

976 total citations
35 papers, 315 citations indexed

About

Markus Voeth is a scholar working on Strategy and Management, Marketing and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Markus Voeth has authored 35 papers receiving a total of 315 indexed citations (citations by other indexed papers that have themselves been cited), including 19 papers in Strategy and Management, 10 papers in Marketing and 10 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Markus Voeth's work include Corporate Governance and Management (14 papers), Customer Service Quality and Loyalty (7 papers) and Consumer Market Behavior and Pricing (5 papers). Markus Voeth is often cited by papers focused on Corporate Governance and Management (14 papers), Customer Service Quality and Loyalty (7 papers) and Consumer Market Behavior and Pricing (5 papers). Markus Voeth collaborates with scholars based in Germany. Markus Voeth's co-authors include Uta Herbst, Klaus Backhaus, Robert L. Wilken, Christina Sichtmann, Joachim Büschken, Mareike Schoop, Ulrich W. Thonemann, Dietrich Adam, Matthias Bauer and Michael Welker and has published in prestigious journals such as Industrial Marketing Management, Journal of Business and Industrial Marketing and Group Decision and Negotiation.

In The Last Decade

Markus Voeth

28 papers receiving 283 citations

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Markus Voeth Germany 10 129 106 85 83 74 35 315
Jeffrey P. Dotson United States 11 127 1.0× 92 0.9× 60 0.7× 49 0.6× 73 1.0× 22 297
Pranav Jindal United States 8 174 1.3× 76 0.7× 63 0.7× 63 0.8× 71 1.0× 19 276
Ofer Mintz United States 10 170 1.3× 74 0.7× 100 1.2× 120 1.4× 32 0.4× 17 313
Mustafa Rehman Khan Malaysia 9 139 1.1× 132 1.2× 89 1.0× 31 0.4× 40 0.5× 27 325
Jayashree Mahajan United States 8 77 0.6× 79 0.7× 25 0.3× 77 0.9× 66 0.9× 13 330
Stanley J. Paliwoda United Kingdom 13 81 0.6× 207 2.0× 90 1.1× 83 1.0× 43 0.6× 28 400
Hao Zhao United States 6 214 1.7× 97 0.9× 54 0.6× 45 0.5× 61 0.8× 10 306
Philip Roscoe United Kingdom 9 54 0.4× 49 0.5× 83 1.0× 84 1.0× 41 0.6× 24 271
Jonathan J. Baker New Zealand 9 189 1.5× 159 1.5× 91 1.1× 98 1.2× 14 0.2× 13 362
Ratna Achuta Paluri India 9 86 0.7× 108 1.0× 29 0.3× 29 0.3× 88 1.2× 18 335

Countries citing papers authored by Markus Voeth

Since Specialization
Citations

This map shows the geographic impact of Markus Voeth's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Markus Voeth with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Markus Voeth more than expected).

Fields of papers citing papers by Markus Voeth

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Markus Voeth. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Markus Voeth. The network helps show where Markus Voeth may publish in the future.

Co-authorship network of co-authors of Markus Voeth

This figure shows the co-authorship network connecting the top 25 collaborators of Markus Voeth. A scholar is included among the top collaborators of Markus Voeth based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Markus Voeth. Markus Voeth is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
1.
Herbst, Uta, et al.. (2022). Time for change? Scenario analysis on buyer–seller negotiations. Journal of Business and Industrial Marketing. 38(5). 1215–1242. 3 indexed citations
2.
Voeth, Markus, et al.. (2021). Improving negotiation success in B2B sales organizations: is structured negotiation management a success factor?. Journal of Business Economics. 92(2). 163–196. 2 indexed citations
3.
Voeth, Markus, et al.. (2019). Der Preis der Freiheit – Analyse der Kundenakzeptanz verhaltensabhängiger Preise. Schmalenbach Journal of Business Research. 71(1). 45–78. 1 indexed citations
4.
Voeth, Markus, et al.. (2017). Renegotiations – empirical analysis of impacts on business relationships. Journal of Business and Industrial Marketing. 32(4). 541–552. 1 indexed citations
5.
Voeth, Markus, et al.. (2016). Transform To Succeed: An Empirical Analysis Of Digital Transformation In Firms. Zenodo (CERN European Organization for Nuclear Research). 10(6). 1833–1842. 26 indexed citations
6.
Voeth, Markus, et al.. (2016). Drivers Of Digital Product Innovation In Firms: An Empirical Study Of Technological, Organizational, And Environmental Factors. Zenodo (CERN European Organization for Nuclear Research). 5 indexed citations
7.
Voeth, Markus & Uta Herbst. (2015). Verhandlungsmanagement : Planung, Steuerung und Analyse. 1 indexed citations
8.
Voeth, Markus, et al.. (2015). Wie verhandelt die Praxis? : Ergebnisse einer Befragung von deutschen Managern. 1 indexed citations
9.
Backhaus, Klaus & Markus Voeth. (2015). Handbuch Business-to-Business-Marketing. Digital Access to Libraries (Université catholique de Louvain (UCL), l'Université de Namur (UNamur) and the Université Saint-Louis (USL-B)). 1 indexed citations
10.
Backhaus, Klaus & Markus Voeth. (2014). Industriegütermarketing. Vahlen eBooks. 1 indexed citations
11.
Voeth, Markus, et al.. (2013). We Know Exactly what you want: The Development of a Completely Individualised Conjoint Analysis. International Journal of Market Research. 55(3). 437–458.
12.
Voeth, Markus & Uta Herbst. (2008). The Concept of Brand Personality as an Instrument for Advanced Non-Profit Branding–An Empirical Analysis. Journal of Nonprofit & Public Sector Marketing. 19(1). 71–97. 53 indexed citations
13.
Schoop, Mareike, et al.. (2007). The antecedents of renegotiations in practice—an exploratory analysis. Group Decision and Negotiation. 17(2). 127–139. 7 indexed citations
14.
Voeth, Markus, et al.. (2007). An analysis of buying center decisions through the salesforce. Industrial Marketing Management. 36(7). 998–1009. 10 indexed citations
15.
Voeth, Markus, et al.. (2006). Nachfragerbündelungen als Marketinginstrument: Eine modellgestützte Analyse. Schmalenbach Journal of Business Research. 58(7). 864–888. 1 indexed citations
16.
Backhaus, Klaus, Christina Sichtmann, Markus Voeth, & Robert L. Wilken. (2005). An empirical comparison of methods to measure willingness to pay by examining the hypothetical bias. International Journal of Market Research. 47(5). 35 indexed citations
17.
Voeth, Markus & Uta Herbst. (2005). Supply-chain pricing—A new perspective on pricing in industrial markets. Industrial Marketing Management. 35(1). 83–90. 31 indexed citations
18.
Backhaus, Klaus, Joachim Büschken, & Markus Voeth. (2005). International Marketing. DIAL (Catholic University of Leuven). 14 indexed citations
19.
Backhaus, Klaus & Markus Voeth. (2004). Handbuch Industriegütermarketing : Strategien - Instrumente - Anwendungen. Gabler eBooks. 1 indexed citations
20.
Voeth, Markus, et al.. (1998). Limit Conjoint-Analyse.. Marketing ZFP. 20(2). 119–132. 22 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

Explore authors with similar magnitude of impact

Rankless by CCL
2026