Mark Speece

4.5k total citations
157 papers, 3.2k citations indexed

About

Mark Speece is a scholar working on Sociology and Political Science, Marketing and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Mark Speece has authored 157 papers receiving a total of 3.2k indexed citations (citations by other indexed papers that have themselves been cited), including 39 papers in Sociology and Political Science, 33 papers in Marketing and 32 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Mark Speece's work include Customer Service Quality and Loyalty (29 papers), Technology Adoption and User Behaviour (21 papers) and Digital Marketing and Social Media (20 papers). Mark Speece is often cited by papers focused on Customer Service Quality and Loyalty (29 papers), Technology Adoption and User Behaviour (21 papers) and Digital Marketing and Social Media (20 papers). Mark Speece collaborates with scholars based in Thailand, United States and Kuwait. Mark Speece's co-authors include Sandor B. Brent, Siriluck Rotchanakitumnuai, Leela Tiangsoongnern, Prisana Suwannaporn, Himangshu Paul, John A. Hopper, Joseph L. Musial, Carol Klingbeil, Howard Schubiner and Marian Beise and has published in prestigious journals such as SHILAP Revista de lepidopterología, Child Development and Journal of Business Research.

In The Last Decade

Mark Speece

138 papers receiving 2.7k citations

Peers

Mark Speece
Julie R. Irwin United States
Isabelle Szmigin United Kingdom
Kelly L. Haws United States
Anil Mathur United States
David Brinberg United States
Jerome D. Williams United States
Jos Bartels Netherlands
Rebecca Walker Naylor United States
Steven S. Posavac United States
Catherine Cole United States
Julie R. Irwin United States
Mark Speece
Citations per year, relative to Mark Speece Mark Speece (= 1×) peers Julie R. Irwin

Countries citing papers authored by Mark Speece

Since Specialization
Citations

This map shows the geographic impact of Mark Speece's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Mark Speece with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Mark Speece more than expected).

Fields of papers citing papers by Mark Speece

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Mark Speece. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Mark Speece. The network helps show where Mark Speece may publish in the future.

Co-authorship network of co-authors of Mark Speece

This figure shows the co-authorship network connecting the top 25 collaborators of Mark Speece. A scholar is included among the top collaborators of Mark Speece based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Mark Speece. Mark Speece is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
1.
Speece, Mark, et al.. (2025). Foreign brand names in an emerging market: Implicit country-of-origin perceptions, consumer ethnocentrism, and environmentalism. Journal of Retailing and Consumer Services. 84. 104215–104215. 2 indexed citations
2.
Speece, Mark, et al.. (2024). Segments of Environmental Concern in Kuwait. Sustainability. 16(16). 7080–7080.
3.
4.
Speece, Mark, et al.. (2021). Understanding resistance to reductions in water subsidies in Kuwait. Local Environment. 27(1). 97–111. 4 indexed citations
5.
Speece, Mark, et al.. (2020). An Analysis of Critical Thinking Skills amongst Business Students in Kuwait. SHILAP Revista de lepidopterología. 17(1). 5–16. 2 indexed citations
6.
Speece, Mark, et al.. (2020). Attitudes toward Advertising and Advertising Regulation among College Students in Egypt. Journal of International Consumer Marketing. 33(5). 493–511. 1 indexed citations
7.
Speece, Mark, et al.. (2017). Social Presence and Customer Brand Engagement on Facebook Brand Pages. SSRN Electronic Journal. 61 indexed citations
8.
Speece, Mark, et al.. (2015). Empirical assessment of e-learning on performance in principles of economics. International Review of Economics Education. 18. 37–48. 13 indexed citations
9.
Speece, Mark, et al.. (2007). The Importance of Packaging Attributes: A Conjoint Analysis Approach. SSRN Electronic Journal. 5 indexed citations
10.
Rotchanakitumnuai, Siriluck & Mark Speece. (2005). The Impact of Web-Based Service on Switching Cost: Evidence from Thai Internet Banking. SSRN Electronic Journal. 5 indexed citations
11.
Speece, Mark, et al.. (2005). Environmental Scanning in Thai Food SMEs: The Impact of Technology Strategy and Technology Turbulence. SSRN Electronic Journal. 2 indexed citations
12.
Speece, Mark, et al.. (2004). The Sales Force as Information Transfer Mechanism for New Service Development in the Thai Insurance Industry. SSRN Electronic Journal. 3 indexed citations
13.
Speece, Mark, et al.. (2002). Country of Origin Effects on Expectation of Service Quality For Life Insurance Among Thai Consumers. ACR Asia-Pacific Advances. 1 indexed citations
14.
Suwannaporn, Prisana & Mark Speece. (2000). Continuous Learning Process in New Product Development in the Thai Food-Processing Industry. SSRN Electronic Journal.
15.
Speece, Mark, et al.. (2000). Perceptions of Relationship Marketing Among Account Managers of Commercial Banks in a Chinese Environment. SSRN Electronic Journal. 6 indexed citations
16.
Speece, Mark, et al.. (2000). Value Oriented Shopping Behavior Among Urban Middle Class Vietnamese Consumers. SSRN Electronic Journal. 3 indexed citations
17.
Speece, Mark, et al.. (1996). The Impact of Offshore Manufacturing on Quality Perceptions. SSRN Electronic Journal. 3 indexed citations
18.
Speece, Mark & Douglas L. MacLachlan. (1992). Forecasting Fluid Milk Package Type with a Multi-Generation New Product Diffusion Model. SSRN Electronic Journal. 5 indexed citations
19.
Speece, Mark, et al.. (1991). Country-of-Origin Perceptions Among Apparel Retailers in the Northwest United States. SSRN Electronic Journal. 2 indexed citations
20.
Speece, Mark & Sandor B. Brent. (1984). Children's Concept of Death: A Review of Three Components of a Death Concept.. Child Development. 55(5). 1 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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