Margit Enke
Impact in
- Marketing top 5%
- Consumer Behavior in Brand Consumption and Identification
- Service and Product Innovation
- Environmental Sustainability in Business
- Consumer Retail Behavior Studies
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- Customer Service Quality and Loyalty
Papers in
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- Innovation and Knowledge Management 2
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- Consumer Behavior in Brand Consumption and Identification 3
- Consumer Market Behavior and Pricing 1
- Co-authors
- Arnd Vomberg (1 shared paper)Christian Homburg (1 shared paper)Alexander Leischnig (2 shared papers)Vivienne Shaw (2 shared papers)Sven Eckart (1 shared paper)Anja Geigenmüller (1 shared paper)Inken Brockow (1 shared paper)Markus Wirth (1 shared paper)
- Journals
- Industrial Marketing Management (2 papers)European Journal of Marketing (1 paper)Journal of the Academy of Marketing Science (1 paper)Das Gesundheitswesen (1 paper)E3S Web of Conferences (1 paper)
- Partner nations
- GermanyNew ZealandAustralia
In The Last Decade
Margit Enke
7 papers receiving 250 citations
Peers
Comparison fields: 5 of 63
- Marketing 121
- Organizational Behavior and Human Resource Management 91
- Strategy and Management 114
- Management of Technology and Innovation 26
- Information Systems and Management 20
Countries citing papers authored by Margit Enke
This map shows the geographic impact of Margit Enke's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Margit Enke with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Margit Enke more than expected).
Fields of papers citing papers by Margit Enke
This network shows the impact of papers produced by Margit Enke. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Margit Enke. The network helps show where Margit Enke may publish in the future.
Co-authors
The 9 scholars most cited alongside Margit Enke, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | 2014 | 170 | |
| 2 | 2002 | 36 | |
| 3 | 2011 | 30 | |
| 4 | 2004 | 11 | |
| 5 | 2021 | 10 | |
| 6 | 2012 | 2 | |
| 7 | 2010 | 1 | |
| 8 | 2015 | 0 |
About Margit Enke
Margit Enke is a scholar working on Strategy and Management, Marketing, Management of Technology and Innovation, Mechanical Engineering and Organizational Behavior and Human Resource Management, having authored 8 papers that have together received 260 indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (3 papers), Management and Marketing Education (3 papers), Customer Service Quality and Loyalty (2 papers), Design Education and Practice (2 papers), Innovation and Knowledge Management (2 papers), Consumer Market Behavior and Pricing (1 paper), Innovation Diffusion and Forecasting (1 paper) and Time Series Analysis and Forecasting (1 paper). The work is most often cited by research in Marketing (121 citations), Organizational Behavior and Human Resource Management (91 citations), Strategy and Management (114 citations), Management of Technology and Innovation (26 citations) and Information Systems and Management (20 citations). Margit Enke has collaborated with scholars based in Germany, New Zealand and Australia. Frequent co-authors include Arnd Vomberg, Christian Homburg, Alexander Leischnig, Vivienne Shaw, Sven Eckart, Anja Geigenmüller, Inken Brockow, Markus Wirth and Uta Nennstiel. Their work appears in journals such as Industrial Marketing Management, European Journal of Marketing, Journal of the Academy of Marketing Science, Das Gesundheitswesen and E3S Web of Conferences.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.