Lisa K. Scheer

9.2k total citations · 4 hit papers
37 papers, 7.0k citations indexed

About

Lisa K. Scheer is a scholar working on Organizational Behavior and Human Resource Management, Strategy and Management and Marketing. According to data from OpenAlex, Lisa K. Scheer has authored 37 papers receiving a total of 7.0k indexed citations (citations by other indexed papers that have themselves been cited), including 20 papers in Organizational Behavior and Human Resource Management, 15 papers in Strategy and Management and 13 papers in Marketing. Recurrent topics in Lisa K. Scheer's work include Customer Service Quality and Loyalty (19 papers), Digital Marketing and Social Media (6 papers) and Consumer Behavior in Brand Consumption and Identification (5 papers). Lisa K. Scheer is often cited by papers focused on Customer Service Quality and Loyalty (19 papers), Digital Marketing and Social Media (6 papers) and Consumer Behavior in Brand Consumption and Identification (5 papers). Lisa K. Scheer collaborates with scholars based in United States, Switzerland and Canada. Lisa K. Scheer's co-authors include Jan‐Benedict E.M. Steenkamp, Nirmalya Kumar, Robert W. Palmatier, Inge Geyskens, Louis W. Stern, Philip Kotler, Kenneth R. Evans, C. Fred Miao, Charles M. Wood and Naresh Kumar and has published in prestigious journals such as Academy of Management Journal, Journal of Marketing and Journal of Marketing Research.

In The Last Decade

Lisa K. Scheer

36 papers receiving 6.2k citations

Hit Papers

align trajectories

What are hit papers?

Hit papers significantly outperform the citation benchmark for their cohort. A paper qualifies if it has ≥500 total citations, achieves ≥1.5× the top-1% citation threshold for papers in the same subfield and year (this is the minimum needed to enter the top 1%, not the average within it), or reaches the top citation threshold in at least one of its specific research topics.

The Effects of Perceived Interdependence on Dealer Attitudes

1995 1.2k citations Nirmalya Kumar, Lisa K. Scheer et al. Journal of Marketing Research profile →
The effects of trust and interdependence on relationship commitment: A trans-Atlantic study

1996 936 citations Inge Geyskens, Jan‐Benedict E.M. Steenkamp et al. International Journal of Research in Marketing profile →
The Effects of Supplier Fairness on Vulnerable Resellers

1995 935 citations Nirmalya Kumar, Lisa K. Scheer et al. Journal of Marketing Research profile →
The Effects of Perceived Interdependence on Dealer Attitudes

1995 649 citations Nirmalya Kumar, Lisa K. Scheer et al. Journal of Marketing Research profile →

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name	h						Papers	Cites
Lisa K. Scheer United States	24	4.3k	3.0k	2.4k	1.9k	1.7k	37	7.0k
Gregory T. Gundlach United States	26	3.3k 0.8×	2.9k 1.0×	2.1k 0.9×	1.4k 0.7×	1.6k 1.0×	75	6.2k
Ravi S. Achrol United States	20	4.0k 0.9×	4.0k 1.3×	2.4k 1.0×	1.5k 0.8×	1.9k 1.1×	26	7.5k
Rajiv P. Dant United States	35	4.6k 1.1×	4.4k 1.5×	3.0k 1.3×	2.4k 1.3×	1.1k 0.7×	78	8.6k
Sejo Oh United States	10	6.6k 1.5×	4.1k 1.4×	3.7k 1.5×	2.6k 1.4×	2.2k 1.3×	23	9.7k
Inge Geyskens Netherlands	27	3.4k 0.8×	3.0k 1.0×	3.2k 1.4×	1.8k 1.0×	1.4k 0.8×	45	7.4k
James A. Narus United States	24	6.1k 1.4×	4.5k 1.5×	3.7k 1.5×	2.2k 1.1×	2.8k 1.6×	42	10.1k
Patricia M. Doney United States	16	5.1k 1.2×	2.5k 0.8×	2.8k 1.2×	3.5k 1.9×	1.3k 0.8×	20	8.8k
Paul H. Schurr United States	10	6.7k 1.6×	3.8k 1.3×	3.7k 1.6×	2.9k 1.5×	2.1k 1.3×	20	9.7k
Bülent Mengüç Canada	41	2.6k 0.6×	4.1k 1.4×	2.0k 0.8×	1.1k 0.6×	851 0.5×	75	7.2k
Sandy D. Jap United States	31	2.8k 0.7×	3.9k 1.3×	1.8k 0.8×	1.1k 0.6×	2.3k 1.4×	60	6.9k

Countries citing papers authored by Lisa K. Scheer

Since Specialization

Citations

This map shows the geographic impact of Lisa K. Scheer's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Lisa K. Scheer with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Lisa K. Scheer more than expected).

Fields of papers citing papers by Lisa K. Scheer

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Lisa K. Scheer. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Lisa K. Scheer. The network helps show where Lisa K. Scheer may publish in the future.

Co-authorship network of co-authors of Lisa K. Scheer

This figure shows the co-authorship network connecting the top 25 collaborators of Lisa K. Scheer. A scholar is included among the top collaborators of Lisa K. Scheer based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Lisa K. Scheer. Lisa K. Scheer is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

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20 of 20 papers shown

1.

Thompson, Debora V., Amna Kirmani, Rebecca Hamilton, et al.. (2025). Cycles of inequality in the marketplace: Insights from macro, marketer, and consumer perspectives. International Journal of Research in Marketing.

2.

Scheer, Lisa K., et al.. (2020). Salesperson Dual Agency in Price Negotiations. Journal of Marketing. 85(2). 89–109. 23 indexed citations

3.

Scheer, Lisa K.. (2019). Three challenging trends for marketing strategy – and B2B – doctoral education. Journal of Business and Industrial Marketing. 35(4). 619–621. 2 indexed citations

4.

Grewal, Rajdeep, Gary L. Lilien, Sundar G. Bharadwaj, et al.. (2015). Business-to-Business Buying: Challenges and Opportunities. RePEc: Research Papers in Economics. 2(3). 193–208. 95 indexed citations

5.

Scheer, Lisa K., C. Fred Miao, & Robert W. Palmatier. (2014). Dependence and interdependence in marketing relationships: meta-analytic insights. Journal of the Academy of Marketing Science. 43(6). 694–712. 100 indexed citations

6.

Lund, Donald J., Lisa K. Scheer, & Irina V. Kozlenkova. (2013). Culture's Impact on the Importance of Fairness in Interorganizational Relationships. Journal of International Marketing. 21(4). 21–43. 47 indexed citations

7.

Chatterjee, Sharmila, Shantanu Dutta, Adam J. Fein, et al.. (2010). Channel design, coordination, and performance: Future research directions. Marketing Letters. 21(3). 223–237. 1 indexed citations

8.

Arnold, Todd J., Timothy D. Landry, Lisa K. Scheer, & Simona Stan. (2009). The Role of Equity and Work Environment in the Formation of Salesperson Distributive Fairness Judgments. Journal of Personal Selling and Sales Management. 29(1). 61–80. 23 indexed citations

9.

Palmatier, Robert W., Lisa K. Scheer, Mark B. Houston, Kenneth R. Evans, & Srinath Gopalakrishna. (2007). Use of relationship marketing programs in building customer–salesperson and customer–firm relationships: Differential influences on financial outcomes. International Journal of Research in Marketing. 24(3). 210–223. 185 indexed citations

10.

Palmatier, Robert W., Lisa K. Scheer, Kenneth R. Evans, & Todd J. Arnold. (2007). Achieving relationship marketing effectiveness in business-to-business exchanges. Journal of the Academy of Marketing Science. 36(2). 174–190. 169 indexed citations

11.

Scheer, Lisa K., Nirmalya Kumar, & Jan‐Benedict E.M. Steenkamp. (2003). Reactions to Perceived Inequity in U.S. and Dutch Interorganizational Relationships. Academy of Management Journal. 46(3). 303–316. 10 indexed citations

12.

Evans, Kenneth R. & Lisa K. Scheer. (2002). 2002 AMA Winter Educators' Conference : marketing theory and applications. 18 indexed citations

13.

Kumar, Nirmalya, Lisa K. Scheer, & Philip Kotler. (2000). From market driven to market driving. European Management Journal. 18(2). 129–142. 328 indexed citations

14.

Kumar, Nirmalya, Lisa K. Scheer, & Jan‐Benedict E.M. Steenkamp. (1998). Interdependence, Punitive Capability, and the Reciprocation of Punitive Actions in Channel Relationships. Journal of Marketing Research. 35(2). 225–235. 115 indexed citations

15.

Wood, Charles M. & Lisa K. Scheer. (1996). Incorporating Perceived Risk Into Models of Consumer Deal Assessment and Purchase Intent. ACR North American Advances. 116 indexed citations

16.

Geyskens, Inge, Jan‐Benedict E.M. Steenkamp, Lisa K. Scheer, & Nirmalya Kumar. (1996). The effects of trust and interdependence on relationship commitment: A trans-Atlantic study. International Journal of Research in Marketing. 13(4). 303–317. 936 indexed citations breakdown →

17.

Kumar, Nirmalya, Lisa K. Scheer, & Jan‐Benedict E.M. Steenkamp. (1995). The Effects of Supplier Fairness on Vulnerable Resellers. Journal of Marketing Research. 32(1). 54–54. 935 indexed citations breakdown →

18.

Scheer, Lisa K. & Louis W. Stern. (1992). The Effect of Influence Type and Performance Outcomes on Attitude toward the Influencer. Journal of Marketing Research. 29(1). 128–128. 112 indexed citations

19.

Scheer, Lisa K. & Louis W. Stern. (1992). The Effect of Influence Type and Performance Outcomes on Attitude toward the Influencer. Journal of Marketing Research. 29(1). 128–142. 256 indexed citations

20.

Achrol, Ravi S., Lisa K. Scheer, & Louis W. Stern. (1990). Designing successful transorganizational marketing alliances. Marketing Science Institute eBooks. 54 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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