Lena Steinhoff

1.3k total citations · 1 hit paper
24 papers, 868 citations indexed

About

Lena Steinhoff is a scholar working on Sociology and Political Science, Marketing and Organizational Behavior and Human Resource Management. According to data from OpenAlex, Lena Steinhoff has authored 24 papers receiving a total of 868 indexed citations (citations by other indexed papers that have themselves been cited), including 18 papers in Sociology and Political Science, 15 papers in Marketing and 15 papers in Organizational Behavior and Human Resource Management. Recurrent topics in Lena Steinhoff's work include Customer Service Quality and Loyalty (15 papers), Digital Marketing and Social Media (9 papers) and Consumer Behavior in Brand Consumption and Identification (8 papers). Lena Steinhoff is often cited by papers focused on Customer Service Quality and Loyalty (15 papers), Digital Marketing and Social Media (9 papers) and Consumer Behavior in Brand Consumption and Identification (8 papers). Lena Steinhoff collaborates with scholars based in Germany, United States and Australia. Lena Steinhoff's co-authors include Robert W. Palmatier, Scott Weaven, Denni Arli, Irina V. Kozlenkova, Andreas Eggert, Ina Garnefeld, Kelly D. Martin, Adrian Payne, Pennie Frow and Conor M. Henderson and has published in prestigious journals such as Journal of Marketing, Journal of Business Research and Journal of the Academy of Marketing Science.

In The Last Decade

Lena Steinhoff

23 papers receiving 834 citations

Hit Papers

Online relationship marketing 2018 2026 2020 2023 2018 50 100 150 200 250

Peers — A (Enhanced Table)

Peers by citation overlap · career bar shows stage (early→late) cites · hero ref

Name h Career Trend Papers Cites
Lena Steinhoff Germany 13 542 497 413 181 82 24 868
Dahlia El‐Manstrly United Kingdom 15 467 0.9× 407 0.8× 275 0.7× 146 0.8× 106 1.3× 27 829
Nada Nasr Bechwati United States 11 624 1.2× 485 1.0× 347 0.8× 206 1.1× 96 1.2× 17 996
Danny Weathers United States 12 467 0.9× 452 0.9× 184 0.4× 220 1.2× 54 0.7× 22 866
Tun‐Min Jai United States 16 701 1.3× 595 1.2× 182 0.4× 159 0.9× 94 1.1× 39 1.1k
Vassilios Chrissikopoulos Greece 8 420 0.8× 493 1.0× 218 0.5× 316 1.7× 124 1.5× 13 880
Jeremy S. Wolter United States 15 395 0.7× 377 0.8× 277 0.7× 114 0.6× 103 1.3× 21 747
Laee Choi United States 13 329 0.6× 356 0.7× 314 0.8× 156 0.9× 86 1.0× 25 706
Rhonda W. Mack United States 11 397 0.7× 353 0.7× 212 0.5× 157 0.9× 58 0.7× 19 768
John Paul Kosiba Ghana 16 441 0.8× 502 1.0× 224 0.5× 236 1.3× 54 0.7× 26 803

Countries citing papers authored by Lena Steinhoff

Since Specialization
Citations

This map shows the geographic impact of Lena Steinhoff's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Lena Steinhoff with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Lena Steinhoff more than expected).

Fields of papers citing papers by Lena Steinhoff

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Lena Steinhoff. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Lena Steinhoff. The network helps show where Lena Steinhoff may publish in the future.

Co-authorship network of co-authors of Lena Steinhoff

This figure shows the co-authorship network connecting the top 25 collaborators of Lena Steinhoff. A scholar is included among the top collaborators of Lena Steinhoff based on the total number of citations received by their joint publications. Widths of edges represent the number of papers authors have co-authored together. Node borders signify the number of papers an author published with Lena Steinhoff. Lena Steinhoff is excluded from the visualization to improve readability, since they are connected to all nodes in the network.

All Works

20 of 20 papers shown
1.
Schumann, Jan H., et al.. (2025). Toward a multilayered framework of privacy-related decision-making in B2B. Journal of Business Research. 190. 115243–115243.
2.
Steinhoff, Lena, et al.. (2025). Unintended consequences of selling B2B digital subscription add-ons for customer onboarding. Journal of the Academy of Marketing Science. 53(5). 1447–1481. 1 indexed citations
3.
4.
Steinhoff, Lena & Kelly D. Martin. (2022). Putting Data Privacy Regulation into Action: The Differential Capabilities of Service Frontline Interfaces. Journal of Service Research. 26(3). 330–350. 13 indexed citations
5.
Steinhoff, Lena, Robert W. Palmatier, Kelly D. Martin, et al.. (2022). Commentaries on Relationship Marketing: The Present and Future of Customer Relationships in Services. RePEc: Research Papers in Economics. 6(1). 2–27. 3 indexed citations
6.
Steinhoff, Lena, et al.. (2022). Customer Engagement in International Markets. Journal of International Marketing. 31(1). 1–31. 12 indexed citations
7.
Steinhoff, Lena, et al.. (2021). Loyalty programs as travel companions: Complementary service features across customer journey stages. Journal of Business Research. 129. 70–82. 13 indexed citations
8.
Henderson, Conor M., Lena Steinhoff, Colleen M. Harmeling, & Robert W. Palmatier. (2020). Customer inertia marketing. Journal of the Academy of Marketing Science. 49(2). 350–373. 39 indexed citations
9.
Eggert, Andreas, et al.. (2020). Understanding and managing customer value propositions: Introduction to the special issue. Industrial Marketing Management. 87. 242–243. 7 indexed citations
10.
Steinhoff, Lena & Robert W. Palmatier. (2020). Commentary: Opportunities and challenges of technology in relationship marketing. Australasian Marketing Journal (AMJ). 29(2). 111–117. 17 indexed citations
11.
Payne, Adrian, Pennie Frow, Lena Steinhoff, & Andreas Eggert. (2020). Toward a comprehensive framework of value proposition development: From strategy to implementation. Industrial Marketing Management. 87. 244–255. 48 indexed citations
12.
Martin, Kelly D., Robert W. Palmatier, Lena Steinhoff, et al.. (2020). Data Privacy in Retail. Journal of Retailing. 96(4). 474–489. 56 indexed citations
13.
Palmatier, Robert W. & Lena Steinhoff. (2019). Relationship Marketing in the Digital Age. 24 indexed citations
14.
Eggert, Andreas, et al.. (2019). Gift Purchases as Catalysts for Strengthening Customer–Brand Relationships. Journal of Marketing. 83(5). 115–132. 27 indexed citations
15.
Steinhoff, Lena, Denni Arli, Scott Weaven, & Irina V. Kozlenkova. (2018). Online relationship marketing. Journal of the Academy of Marketing Science. 47(3). 369–393. 254 indexed citations breakdown →
16.
Steinhoff, Lena, et al.. (2018). Mixed Effects of Company-Initiated Customer Engagement on Customer Loyalty: The Contingency Role of Service Category Involvement. RePEc: Research Papers in Economics. 2(2). 22–35. 10 indexed citations
17.
Eggert, Andreas, Lena Steinhoff, & Ina Garnefeld. (2015). Managing the Bright and Dark Sides of Status Endowment in Hierarchical Loyalty Programs. Journal of Service Research. 18(2). 210–228. 61 indexed citations
18.
Steinhoff, Lena & Robert W. Palmatier. (2014). Understanding loyalty program effectiveness: managing target and bystander effects. Journal of the Academy of Marketing Science. 44(1). 88–107. 170 indexed citations
19.
Garnefeld, Ina & Lena Steinhoff. (2013). Primacy versus recency effects in extended service encounters. Journal of service management. 24(1). 64–81. 20 indexed citations
20.
Hunter, Gary K., Ina Garnefeld, & Lena Steinhoff. (2011). Can Retailers Improve Loyalty by Empowering Consumers. Radboud Repository (Radboud University). 1 indexed citations

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.

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