Kuo Cheng Chung
- Marketing top 5%
- Consumer Retail Behavior Studies 3
- Environmental Sustainability in Business 2
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- Technology Adoption and User Behaviour 6
- Strategy and Management top 10%
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- Digital Marketing and Social Media 6
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- AI in Service Interactions 4
- Organizational and Employee Performance 2
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- Customer Service Quality and Loyalty 3
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- Superconductivity in MgB2 and Alloys 1
- Co-authors
- Paul Juinn Bing TanSu-Chang ChenJerald YooJae‐Woong KoY. K. KimYong Kyun KimHsin‐Te WuYing‐Chih Chen
- Partner nations
- TaiwanSouth Korea
In The Last Decade
Kuo Cheng Chung
15 papers receiving 331 citations
Peers
Comparison fields: 5 of 72
- Marketing 198
- Information Systems and Management 80
- Strategy and Management 79
- Management, Monitoring, Policy and Law 56
- Business and International Management 9
Countries citing papers authored by Kuo Cheng Chung
This map shows the geographic impact of Kuo Cheng Chung's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Kuo Cheng Chung with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Kuo Cheng Chung more than expected).
Fields of papers citing papers by Kuo Cheng Chung
This network shows the impact of papers produced by Kuo Cheng Chung. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Kuo Cheng Chung. The network helps show where Kuo Cheng Chung may publish in the future.
Co-authorship network
The 12 scholars most cited alongside Kuo Cheng Chung, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
| # | Work | ||
|---|---|---|---|
| 1 | 2025 | 0 | |
| 2 | 2025 | 6 | |
| 3 | 2025 | 0 | |
| 4 | 2024 | 8 | |
| 5 | 2024 | 5 | |
| 6 | 2024 | 3 | |
| 7 | 2022 | 10 | |
| 8 | 2022 | 1 | |
| 9 | 2021 | 37 | |
| 10 | 2020 | 16 | |
| 11 | 2020 | 1 | |
| 12 | 2020 | 43 | |
| 13 | 2020 | 1 | |
| 14 | 2019 | 35 | |
| 15 | 2019 | 176 | |
| 16 | 2017 | 5 | |
| 17 | 2005 | 5 | |
| 18 | 2005 | 4 |
About Kuo Cheng Chung
Kuo Cheng Chung is a scholar working on Information Systems and Management, Marketing and Organizational Behavior and Human Resource Management, having authored 18 papers that have together received 356 indexed citations. Recurring topics across this work include Technology Adoption and User Behaviour (6 papers), Digital Marketing and Social Media (6 papers), AI in Service Interactions (4 papers), Customer Service Quality and Loyalty (3 papers), Consumer Retail Behavior Studies (3 papers), Organizational and Employee Performance (2 papers), Environmental Sustainability in Business (2 papers) and Superconductivity in MgB2 and Alloys (1 paper). The work is most often cited by research in Marketing (198 citations), Information Systems and Management (80 citations) and Strategy and Management (79 citations). Kuo Cheng Chung has collaborated with scholars based in Taiwan and South Korea. Frequent co-authors include Paul Juinn Bing Tan, Su-Chang Chen, Jerald Yoo, Jae‐Woong Ko, Y. K. Kim, Yong Kyun Kim, Hsin‐Te Wu, Ying‐Chih Chen, Hee Soon Chung and Sang‐Im Yoo. Their work appears in journals such as IEEE Access, Sustainability and Computer Communications.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.